Director, Product Insights – Growth
The Freemium R&D team oversees the entire user journey on Spotify and ensures we engage with people in innovative ways, every step of the way. Our team grows Spotify’s audience by finding future listeners around the world and delivering the right value to them, at the right time. With research, product development, product design, engineering, and marketing all collaborating in one organization, we’re able to quickly create meaningful features and services for millions of people around the world, resulting in joyful, long-lasting relationships with Spotify.
Spotify’s Growth team is on a mission to attract a billion music and podcast fans across the globe to the platform—to enjoy and be passionate about human creativity.
As a Director of product insights, you will lead a 15 person team of some of the best user researchers and data scientists in the industry on a quest to produce the small and big data that is required to unlock that goal!
What you'll do
- Join a cross-functional leadership team of Design, Tech, and Product leaders and deliver sophisticated learning strategies focused on driving growth through content experiences and flagship marketing initiatives
- Power the development of a robust automated marketing system with testing strategy and insights along with exploring new levers for growth through foundational research.
- Represent the work of your team to senior leadership in the organization and in the company, give thought leadership to the larger insights practice
- Generate growth forecasts and drive improvements in user acquisition, engagement and long term growth by measuring and optimizing new channels, platforms, product features, and strategic marketing initiatives.
- Ultimately, empower the team to study user behavior, marketing strategies, content, new features and bring data and insights into every decision we make.
Who you are
- Proven experience leading insights teams in quantitative and/or qualitative methods
- Significant experience leading managers of insights teams
- Background in Data Science, User Research or Marketing Sciences with ability to instill a culture of rigor and excellence in mixed methods insights work
- Passion and a vision for generating formative and evaluative insights in the intersection of marketing and product development
- Experience in running sophisticated experiments at large scale and are able to move with speed without compromising the integrity of insights work
- You deeply value and have experience with hiring, mentor and leading diverse and hard-working teams
- You have a user and data-focused mentality.
- You understand the role and importance of qualitative and quantitative methodologies and when to deploy them
- You’re a phenomenal communicator and can work cross-functionally across different business partners
- You have an appetite to learn and evolve in all things - from leadership skills to craft to process to industry and market trends — you never stop pushing into the next big challenge