Digital Product Owner - Marketing

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Company Description

Our Mission
At Palo Alto Networks® everything starts and ends with our mission:
Being the cybersecurity partner of choice, protecting our digital way of life.
We have the vision of a world where each day is safer and more secure than the one before. These aren’t easy goals to accomplish – but we’re not here for easy. We’re here for better. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.
Disruption is at the core of our technology and on our way of work to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. We’re changing the nature of work from benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.

Job Description

Your Career

The Digital Experience team is looking for an outstanding Digital Product Owner to join the team and be responsible for shaping the evolution of digital experiences that deliver modern, engaging and dynamic customer experiences. The ideal candidate will have strong digital marketing and project management skills, hands-on experience working in content management systems and will play a critical role in communication and change management for large-scale initiatives. This role will partner closely with GTMs, Channel Partners, Services, SEO, Analytics, UX, Creative Services, Web Production, Marketing Technology, QA teams as well as external agencies to drive digital experiences from inception through execution. 

Your Impact

  • Develop long-term strategic goals, think digital first, focus on insights and KPI-driven approach, build strong business cases and support overall digital strategy

  • Drive and coordinate cross-functional teams of various partners that include solution marketers, writers, designers, web producers, developers, and QA leads to build and maintain digital experiences on paloaltonetworks.com.

  • Collaborate with extended teams on digital journeys, user experience, user research, SEO, SEM, optimization, testing, and analytics to deliver measurable and successful digital experiences.

  • Drive results-oriented digital marketing programs and initiatives.

  • As an agile team member, accountable for day-to-day project management, gathering and documenting detailed business requirements/epics, stories, scrums, scoring and prioritizing backlog, testing, working with designers and - user acceptance and testing of features and post-production operations management.

  • Create EPICS, user stories for current and future releases based on the insights, research and business goals.

  • Build relationships and proactively engage with business partners and team members, advising on content best practices, identifying risks, setting expectations and establishing timelines within larger project plans.

  • Support Leadership on various levels of value, providing updates around strategy, product, project and progress.

  • Support governance, process innovations and business process change within marketing.

Qualifications

Your Experience

  • Bachelor’s Degree required. Masters preferred.

  • 5+ years of relevant Experience with Product Management principles, Agile and Waterfall models.

  • Demonstrated experience in managing aggressive timelines and driving teams to success.

  • Self-Management and supporting others - high performing.

  • Exposure to Digital, Web, Mobile, Apps, Browsers, Devices and Cloud Technologies.

  • Experience with enterprise CMS tools like Adobe Experience Manager and supporting tools like Adobe Analytics and Adobe Target is a plus

  • Strong analytical and synthesis skills are a must, including the ability to coordinate with the analytics team for reporting, weekly KPI measurement and other web metrics.

  • Good collaboration skills, team building and coaching skills - leading as well as ability to roll up sleeves and get into the details when necessary.

  • Experience working directly with partners, Project Management, Creative Services, Web Production, Web Development, and QA teams.

  • Good understanding of Requirements Gathering, Detailed Agile Stories, Epics, Scrums

  • Comfortable using collaboration tools such as JIRA, Confluence, productivity apps like smartsheet, Miro etc.

  • Proficient with feasibility analysis - build vs. buy situations

  • Should be able to independently write requirements from brainstorming sessions

Additional Information

The Team
Our marketing team has an opportunity like in no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis. 
Our Commitment
We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
Palo Alto Networks is evolving and changing the nature of work to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at [email protected].
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

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Covid-19 Vaccination Information for Palo Alto Networks Jobs

  • Vaccine requirements and disclosure obligations vary by country.
  • Unless applicable law requires otherwise, you must be vaccinated for COVID or qualify for a reasonable accommodation if:
    • The job requires accessing a company worksite
    • The job requires in-person customer contact and the customer has implemented such requirements
    • You choose to access a Palo Alto Networks worksite
  • If you have questions about the vaccine requirements of this particular position based on your location or job requirements, please inquire with the recruiter.
More Information on Palo Alto Networks
Palo Alto Networks operates in the Cybersecurity industry. The company is located in Santa Clara, CA, Plano, TX, New York, NY and Reston, VA. Palo Alto Networks was founded in 2005. It has 13500 total employees. It offers perks and benefits such as Volunteer in local community, Partners with nonprofits, Open door policy, Team based strategic planning, Open office floor plan and Employee resource groups. To see all 221 open jobs at Palo Alto Networks, click here.
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