Product Marketing Manager (f/m/d)

Posted 5 Days Ago
Be an Early Applicant
Hamburg
Hybrid
Junior
AdTech
The Role
The Product Marketing Manager will lead go-to-market strategies, create product narratives, conduct market research, and work with cross-functional teams to align product goals with business objectives.
Summary Generated by Built In
adjoe is redefining the future of mobile ads. Powered by advanced AI, first-party data and world-class engineers, we’ve perfected the offerwall experience for monetizing and scaling app publishers with solutions like Playtime and Arcade – now the fastest growing rewarded advertising channel globally – driving incremental engagement, retention, and revenue. At the same time, we’re breaking into programmatic advertising with the intelligent bidding system of adjoe Ads. Together, this ecosystem connects app developers to over 600 million users worldwide for scalable growth. Backed by a $100 million investment from Bertelsmann and operating from offices in Hamburg, Boston, Singapore, and Tokyo, adjoe is defining the next stages of app and ad experience – right now. Join us.

MEET YOUR TEAM: MARKETING

The Marketing team hosts the storytellers of adjoe's innovation. We turn complex adtech solutions – rooted in data and strategy – into compelling stories that resonate across the mobile advertising industry and beyond. Through our events, visual design, and strategic content, we take adjoe's vision at the intersection of technology, user engagement, and marketing and make it tangible. All while building a community of forward-thinking industry leaders around our brand.

What You Will Do

  • Lead Go-to-Market Strategy: Own product positioning, messaging, content development, and sales enablement for assigned products. 
  • Create Key Assets: Develop product narratives and sales collateral (decks, one-pagers, case studies) that accelerate the client journey and close deals. 
  • Drive Execution: Conduct market research, synthesize competitor analysis into strategies, and own the product marketing roadmap to align quarterly initiatives with business goals.
  • Partner cross-functionally with Product, Sales, and Marketing to provide client insights, competitive intelligence, and GTM performance data to inform the product roadmap.

Who You Are

  • You have +2 years of experience in marketing, product marketing, or technical marketing. 
  • You are familiar with mobile app marketing or SAAS product marketing and have the ability to understand complex technical topics. 
  • You are able to communicate complex technical topics into easy to understand narratives and briefings. You can simplify technical topics for any audience.
  • You are an excellent researcher, can develop data based storylines, and are able to write content based on your findings.
  • You have strong visual communication skills and are able to brief designers on how to showcase the USPs of the adjoe products. 
  • You can collaborate with Product Managers, Sales Directors, and Marketing Leads to execute high-impact strategies from start to finish. 
  • You are extremely organized and you can work independently and proactively, taking full ownership of your projects and roadmap.
  • You are excellent at creating powerpoint presentations. 
  • You are fluent in English. 
  • Bonus: You have worked with brands, loyalty programs, and or/ app monetization

Fuel for the Journey: Benefits to Support Your Ambitions

  • Invest in Your Future: Regular feedback and our development program support your growth, helping you expand your skillset and achieve your career goals.
  • Easy Arrival to adjoe: From signing to settling in Hamburg, we’ve got you covered. Need a visa? No problem. Ready to build your new life and career at adjoe in Hamburg? We support every ambition—from learning German to a relocation bonus that helps you settle in and make Hamburg feel like home.
  • Live Your Best Life, at Work and Beyond: We work in a hybrid setup with 3 core office days, plus flexible working hours. Enjoy 30 vacation days, 3 weeks of remote work per year, and free access to an in-house gym with lots of different fitness classes and mental health support through our Employee Assistance Program (EAP).
  • Thrive Where You Work: Enjoy the Alster lake view from our central office with top-notch equipment, fun open spaces, and a large variety of snacks and drinks.
  • Join the Community! Participate in regular team and company events, including hackathons and social gatherings. We work together, and we celebrate together, too.

Top Skills

AI
Mobile App Marketing
SaaS
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
Hamburg
230 Employees
Year Founded: 2015

What We Do

applike group is the leading company building in the app economy. Our technologies + businesses to cover the full value chain of the mobile apps market.

Our companies work independently, but benefit from each others’ technologies and knowledge.

We are 4 companies (JustDice, adjoe, Sunday, justtrack) under one roof of applike group.

justDice: We build exciting app-discovery products for mobile gamers. With >50 million users we are the global market leader, while still growing rapidly every day

adjoe: We build new technologies and ad formats that create a competitive edge for mobile app developers.

Sunday: We create and publish extremely engaging and addictive mobile games with smart and player-friendly monetisation

justtrack: One-stop software to automate your whole user acquisition process.

This would be inconceivable without the 3 developer teams that form the core of applike group.

We are 100 percent tech company where everybody is interested in computer science. We are always giving our best to get in touch with the newest technology in order to build the most relevant products. Our mission is to build software with the capability to distribute ads to every mobile device on earth.

Similar Jobs

MongoDB Logo MongoDB

Solutions Architect

Big Data • Cloud • Software • Database
Easy Apply
Hybrid
Hamburg, DEU
5550 Employees

MongoDB Logo MongoDB

Enterprise Account Executive

Big Data • Cloud • Software • Database
Easy Apply
Hybrid
Hamburg, DEU
5550 Employees

Integral Ad Science Logo Integral Ad Science

Publisher Growth Manager

AdTech • Big Data • Digital Media • Marketing Tech
Easy Apply
Hybrid
Hamburg, DEU
900 Employees

Publica by IAS Logo Publica by IAS

Publisher Growth Manager

AdTech • Artificial Intelligence • Big Data • Machine Learning • Business Intelligence
Hybrid
Hamburg, DEU
200 Employees

Similar Companies Hiring

Grocery TV Thumbnail
Software • Retail • Marketing Tech • Hardware • Digital Media • AdTech
Austin, TX
56 Employees
Agentio Thumbnail
Artificial Intelligence • AdTech
Brooklyn, New York
30 Employees
ClickMint Thumbnail
Marketing Tech • Generative AI • eCommerce • AdTech
Malibu, CA
7 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account