Product Manager

Function is building the premier infrastructure layer for making Bitcoin a productive asset across DeFi. Our core product, FBTC, is a secure, omnichain wrapper for Bitcoin that enables yield generation, lending, and DeFi composability without counterparty risk. Currently we have over $1.5B in TVL across 10 chains.

Backed by leading investors including Galaxy, Antalpha, Mirana, and Mantle, we are rapidly expanding across L2s, emerging ecosystems, and institutional partners.

We’re looking for a Product Lead to drive execution across our yield marketplace, including BTCFi primitives, DeFi integrations, and tokenized RWA expansion. You’ll own the bridge between leadership, business development, and engineering — ensuring high-leverage ideas become reality. You will be the quarterback of execution across Function’s most strategic bets.

You will work directly with the CEO, COO, and cross-functional leads to:

• Drive GTM execution of FBTC across DeFi ecosystems and institutional integrations

• Validate and execute new vault structures (DeFi, RWAs, etc.)

• Interface with key partners (CEXs, custodians, fund managers, protocols)

• Deliver roadmap clarity, speed, and precision to engineering

• Track market dynamics and ensure our product edges remain defensible

This role sits at the intersection of structured strategic thinking, fast-paced, crypto-native execution and professional institutional product management. You’ll be expected to demonstrate ownership over your domain, experiment new product ideas, and deliver results.

1. Product Roadmap

• Design and manage a product roadmap to drive key product metrics and ensure asset safety. Domains include RWA, yield strategy, partner integrations, infrastructure, security monitoring.

2. Feature Release

• Lead the design, specification, and iteration of product features, such as protocol integrations, custody solutions, chain expansion, and security monitoring.

3. Stakeholder Engagement

• Build and maintain relationships with key clients and partners. Translate institutional or DeFi partner feedback into buildable products.

• Serve as the connective tissue between BD, leadership, and engineering.

• Ensure requirements are documented, deadlines are clear, and accountability is enforced.

4. Go-to-Market Execution

• Partner with BD and marketing to ensure product readiness for launches.

• Track KPIs like TVL growth, integrations per quarter, product adoption velocity.

• Build reusable playbooks for deploying our products across ecosystems.

• A strategic builder who thrives in ambiguity and likes owning big levers

  • Strategic Operator: Can move from market mapping to experiments to execution.

  • Builder: Prefer 0→1 environments with ambiguity and velocity.

• Fluent in DeFi mechanics and institutional incentives

  • TradFi knowledge: Understanding of institutional market structure, economic incentives, and relationship with key players.

  • DeFi knowledge: Understanding of BTCFi, cross-chain markets, and vault mechanics.

• Collaborative Leader: Can work cross-functionally with technical and non-technical teammates.

  • Ruthlessly organized and able to communicate crisply across functions

  • Comfortable challenging engineers or BD leads to drive velocity

  • Obsessed with throughput and traction over consensus and polish

• 7+ years of combined prior experience in product management roles at leading traditional financial institutions, crypto protocols, or b2c platforms.

• Experience working with major financial institutions, protocols, and exchanges.

• Strong understanding of BTCR primitives, defi vaults, and RWA/tokenization stack.

• Strong understanding of Traditional Finance, DeFi, and Risk concepts.

• Strong understanding smart contracts, chain networks, custody, and security.

• Proven track record of executing and scaling early-stage products and ability to lead strategic projects with minimal oversight.

• Comfortable writing clear docs, specs, and GTM plans.

• Native fluency in English and Mandarin Chinese.

• You’ve identified and built flywheel revenue generation opportunities.

• You’ve successfully built a product from 0 to 1, and achieved a meaningful outcome.

• You’ve built frameworks or growth loops that scaled beyond your immediate team.

• You’ve helped deliver a successful TGE for a project.

• Clear and actionable roadmap for BTC yield and tokenized fund vaults

• Active integrations live or in motion across key partners (exchange, wallets, custodians)

• Alignment across BD, eng, and exec teams around near-term execution and long-term direction

• 1-2 validated strategic paths with documented feedback loops turned into PRDs with measurable metrics