The Role
The Product Manager will lead cross-functional teams to enhance platform capabilities focusing on automation, data, and AI, and will work on strategic product planning and competitive analysis.
Summary Generated by Built In
Our Platform Product Management team focuses on advancing ActiveCampaign's differentiation in automation, data, and AI to provide powerful, intelligent marketing solutions for businesses worldwide.
As a Product Manager in the Platform Product Management group, your primary focus will be on building and enhancing our platform's capabilities, with a special emphasis on automation, data-driven decision-making, and AI-powered features. Specific projects and team areas will be flexible based on business priorities, so you will have the opportunity to adapt your focus to the most critical initiatives at any given time.
This role will collaborate closely with engineering, design, marketing, and data teams, ensuring seamless product development while maintaining a laser focus on delivering value to our customers. Your work will directly impact ActiveCampaign’s ability to deliver innovative, AI-driven, and data-rich experiences that set us apart in the market.
What your day could consist of:
- Leading Teams: Guide 1-2 cross-functional teams through the entire product lifecycle, from ideation to execution, driving collaboration and aligning efforts to company-wide goals.
- Building Automation & AI Capabilities: Develop and launch new platform features that enhance automation, data integration, and AI-driven insights, further differentiating ActiveCampaign in the market.
- Customer-Centric Problem Solving: Engage with customers to understand their business challenges, leveraging automation, data, and AI to provide impactful, scalable solutions.
- Experimentation & Data Insights: Work with data and analytics teams to define KPIs, run experiments, and measure product performance, ensuring features are continuously improved.
- Collaborating Across Teams: Partner with engineering, design, sales, and customer success teams to ensure seamless product development and successful launches.
- Strategic Product Planning: Work with other product leaders to develop long-term product roadmaps and prioritize features that enhance ActiveCampaign’s core platform and automation capabilities.
- Competitive Analysis & Market Trends: Monitor industry trends in automation, data, and AI, providing competitive analysis to ensure our platform remains ahead of the curve.
What is needed:
- 3+ years of experience in product management, with a focus on platform or B2B SaaS products; marketing or adjacent SaaS preferred.
- Expertise in automation, data platforms, and AI-driven product development.
- Experience managing 1-2 teams through the planning and execution of complex product initiatives.
- Strong business acumen and experience building business cases and developing hypotheses for platform product features.
- Strong project management skills with an ability to work cross-functionally and align teams toward shared goals.
- A passion for building innovative products that empower customers to leverage data and AI to drive their success.
You are a strong fit if:
- You are great at shipping great products that drive impact
- You are passionate about building platform capabilities with a deep understanding of automation, data, and AI-driven products.
- You have experience leading product teams and are skilled in managing complex projects with multiple stakeholders.
- You have a strong technical background and intuition for creating great customer experiences while leveraging platform capabilities like APIs and integrations.
- You thrive in a dynamic, fast-paced environment, able to navigate ambiguity while maintaining focus on delivering customer value.
- You can balance hands-on execution, driving initiatives from ideation through to measurable results.
- You have a strong entrepreneurial spirit and an ownership mindset, ready to shape the future of ActiveCampaign’s platform.
- You are a great communicator who can distill complex technical concepts into clear and actionable insights for diverse stakeholders.
This is an exciting time to join ActiveCampaign as we build out our new office in Poland. You will be a large part of developing our office culture in this new Krakow hub location.
About ActiveCampaign:
ActiveCampaign is an AI-first, end-to-end marketing platform for people at the heart of the action. It empowers teams to automate their campaigns with AI agents that imagine, activate, and validate–freeing them from step-by-step workflows and unlocking limitless ways to orchestrate their marketing.
With AI, goal-based automation, and 1,000+ app integrations, agencies, marketers, and owners can build cross-channel campaigns in minutes–fine-tuned with billions of data points to drive real results for their unique business.
ActiveCampaign is the trusted choice to help businesses unlock a new world of boundless opportunities–where ideas become impact and potential turns into real results.
As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here.
Perks and Benefits:
At ActiveCampaign, we prioritize employees’ well-being and professional growth by cultivating a culture centered on collaboration and innovation. When you join our team, you’ll not only have the opportunity to make a significant impact, but also enjoy a range of benefits tailored to support your personal and career development.
Here are some of the benefits we offer:
-Comprehensive Health & Wellness: Top-tier benefits package that includes medical and dental benefits paid 100% by ActiveCampaign for you and 50% for your dependents, and reimbursements on vision expenses. In addition, employees receive complimentary access to telehealth services, and a free subscription to Calm.
-Growth & Development: Access to LinkedIn Learning, professional development programs, and career growth opportunities in a fast-growing organization.
-Generous Paid Time Off: Recharge and take the time you need to maintain work-life balance.
-Total Rewards: Pension scheme with matching up to 1.5% of your contribution, MultiSport Plus card to support your active lifestyle, home office stipend to cover your commuter or work from home expenses, and a four-week paid sabbatical with bonus after five years.
-Collaborative Culture: Work alongside brilliant, passionate colleagues in an environment that values innovation, teamwork, and mutual support.
ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow, and promote no matter of gender, race, ethnicity, sexual orientation, marital status, political opinion, national origin, social origin, parentage, workers union membership, economic status, religion, age, health condition, disability or any other grounds protected by law.
Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.
Top Skills
AI
APIs
Automation
B2B Saas
Data-Driven Decision Making
Integrations
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The Company
What We Do
ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle.
ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial at ActiveCampaign.com.
Why Work With Us
We are focused on our employees, our customers, and even our customer's customers. Ideas are valued over titles, contributions are valued over appearances, helping a co-worker is more important than outshining them. We are passionate about diversity and inclusion, believing everyone has a voice and can make a difference.
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