PPC Specialist (Google Ads)

Posted 8 Days Ago
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Warsaw, Warszawa, Mazowieckie
In-Office
Junior
AdTech • Digital Media • Marketing Tech • Software
The Role
The PPC Specialist will manage and optimize Google Ads campaigns, conduct keyword research, analyze performance, and provide scaling recommendations to enhance client growth.
Summary Generated by Built In

SBC Performance is a digital marketing and ad-tech ecosystem partnering with the world’s top ad platforms to drive performance. We help brands scale globally through high-converting creative marketing solutions and smart campaign optimization. We’re proud to be elite partners with TikTok (Top 1 globally), Meta (Top 10), and Google.

With 250+ professionals across the international arena, including the US, Czech Republic, Poland, Ukraine, and more, we are building a fast-moving, data-first performance culture.

We are looking for a PPC Specialist (Google Ads) to join our global performance team.
This role is crucial for driving measurable client growth through smart campaign management, data-driven optimization, and scaling advertising across international markets.

Key Responsibilities
  • Launch, manage, and optimize Google Ads campaigns (Search, Display, Video/YouTube, Discovery, Performance Max).
  • Manage advertising budgets and deliver against KPIs (CPA, CPL, ROAS).
  • Conduct keyword research, add and manage negative keywords, and test targeting strategies.
  • Build campaign structures and run A/B testing of ads.
  • Set up and work with tracking tools (GA4, GTM, Floodlight, Appsflyer/Adjust).
  • Prepare regular reports, analyze campaign performance, and provide scaling recommendations.
  • Explore and test new tools and beta features of Google Ads.

Requirements

  • 1–2 years of hands-on experience in Google Ads (e-commerce, lead-gen, or apps).
  • Strong knowledge of Search and Display campaigns.
  • Understanding of performance marketing principles and unit economics.
  • Proficiency in Google Analytics (GA4), Google Tag Manager, Excel/Sheets.
  • Strong data analysis and campaign optimization skills.
  • Upper-Intermediate level of English
What We Offer
  • On-site job in Warsaw, Poland.
  • Competitive compensation.
  • Flexible working hours: start your day between 9:00 — 11:00 CET.
  • All necessary equipment provided.
  • Paid vacation and sick leave.
  • Educational support: reimbursement for certifications, trainings, and a knowledge-sharing culture.
  • Company events and multiple internal activities.
  • Open feedback culture and transparent communication with the team.

Kindly review our company policies and GDPR compliance by following the link below :

https://sbc-performance.com/notice-privacy-for-recruitment/

Top Skills

Excel
Ga4
Google Ads
Google Tag Manager
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The Company
HQ: Prague
18 Employees
Year Founded: 2023

What We Do

SBC Performance is a leading digital ad agency partnered with giants like TikTok, Google, Meta, Pinterest, and Snapchat, propelling your brand's digital presence to the next level.

We specialize in a range of services designed to enhance your marketing strategy:

- Advertising Accounts: Get access to premium advertising accounts on platforms like Meta, TikTok, and Google.

- Creative Support: From UGC content to motion design and creative adaptation, our team crafts engaging visuals and videos that captivate audiences.

- Audit Services: Comprehensive audits of your ad activities to identify opportunities and optimize performance.

- Performance Support: Regular consultations and optimization tips to keep your campaigns running at peak efficiency.

- Campaign Management: Full-service management of ad campaigns across major platforms, ensuring effective and targeted reach.

- Search Arbitrage Infrastructure: Access to providers, offers, and best practices for maximizing returns through search arbitrage.
Our expertise in digital advertising has helped clients achieve a 150% boost in engagement and a 200% increase in ROI.

With SBC Performance, your brand will not only stand out—it will soar.

https://sbc-performance.com/

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