Workato delivers enterprise infrastructure for the agentic era, redefining iPaaS and helping enterprises unify data, applications, processes, and AI into a single, governed platform. A leader in Enterprise MCP and trusted by 50% of the Fortune 500, Workato’s cloud-native architecture connects every application, data source, and process to power real-time orchestration at scale. With enterprise-grade security and continuous innovation at its core, Workato provides the trusted foundation for organizations to automate with confidence and operationalize AI across the business. To learn more, visit www.workato.com
Why join us?Ultimately, Workato believes in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles. We are driven by innovation and looking for team players who want to actively build our company.
But, we also believe in balancing productivity with self-care. That’s why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives.
If this sounds right up your alley, please submit an application. We look forward to getting to know you!
Also, feel free to check out why:
Business Insider named us an “enterprise startup to bet your career on”
Forbes’ Cloud 100 recognized us as one of the top 100 private cloud companies in the world
Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America
Quartz ranked us the #1 best company for remote workers
We are seeking an exceptional Partner Marketing Specialist to join Workato’s growing team. This role supports both the Partner Marketing and Partner Sales teams by coordinating demand gen activities with partners and supporting partner-facing marketing activities. The ideal candidate is marketing-savvy, possesses strong business acumen for engaging with both internal and external stakeholders, and adopts an ROI-centric approach. This individual should be able to think strategically about marketing and translate that strategy into successful events, communications, assets, and overall Partner Ecosystem demand generation, growth, loyalty, and culture.
In this role, you will also be responsible to:
Plan, coordinate, and execute co-marketing activities and campaigns with Workato System Integrator partners.
Support planning and execution of Workato’s partner-facing conferences
Work closely with Partner Sales to build strategic demand generation plans
Monitor, analyze, and communicate the performance of partner marketing activities against ARR, ROI, and pipeline goals.
5+ years of relevant marketing experience.
Proficient in partner marketing and knowledgeable in partner sales strategies, with a proven track record of creating and implementing successful co-marketing activities.
Experience in coordinating events (webinars, in-person events, trade shows, etc.), including landing page builds, content creation, and presenter management.
Digital communication experience, including emails and social media.
Exceptional verbal, written, and copy-editing skills.
Background in B2B SaaS and Partner Marketing is desired.
Bachelor’s degree required (Sales, Marketing, Business Operations).
Ability to collaborate effectively and cross-functionally in a fast-paced, matrix organization.
Analytical mindset with the ability to capture and use key data and insights to drive marketing strategies and decisions.
Excellent communication, presentation, copy-editing, and writing skills.
(REQ ID: 2782)
Skills Required
- 5+ years of relevant marketing experience
- Proficient in partner marketing and knowledgeable in partner sales strategies
- Experience in coordinating events (webinars, in-person events, trade shows)
- Digital communication experience, including emails and social media
- Exceptional verbal, written, and copy-editing skills
- Background in B2B SaaS and Partner Marketing is desired
- Bachelor's degree required (Sales, Marketing, Business Operations)
What We Do
The leader in enterprise automation, Workato helps organizations work faster and smarter without compromising security and governance. Built for Business and IT users, Workato is trusted by over 7,000 of the world's top brands like Gitlab, Toast, Broadcom, Intuit, Autodesk, and HubSpot. Leaders use Workato to automate key processes like Order to Cash, Speed to Lead, HR Onboarding and Offboarding and more.
Why Work With Us
Here at Workato, we are a team moved by innovation — a passion to create the best possible way and the drive to continue to make it better. We also believe in the power of our team, knowing that we only succeed if we all succeed together. Our team uses seven operating principles to help us make better decisions, work as a team, and have fun.
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