VP, Customer Strategy Effectiveness
What You Need To Know
Overview
The VP, Customer Strategy Effectiveness is accountable for designing and delivering strategic transformation initiatives across all SGWS technology, processes, and functions that support our key National, Regional, and Local Chain customers-including our proprietary Customer Data & Insights Platform, Customer Marketing & Growth Strategy, and Account Executive/Chain Sales Route-To-Market Structure & Compensation Strategy.
This position directly supports internal SGWS Corporate National Account, Commercial Region, Dedicated Division, and State teams to identify and implement strategic opportunities for transformational change. In the interim (12-24 months), this role will report to the SVP, Commercial Effectiveness; however, as the organization moves from transformation to steady-state, the role may transition to the Corporate National Account team to own and mature SGWS Customer Strategy over the long term.
A successful candidate will have extensive experience managing large, cross-functional projects including multiple strategic workstreams, driving end-to-end solutions from problem definition all the way to execution and change management, and communicating/collaborating with a diverse group of stakeholders from line managers and functional experts all the way to senior executive leaders.
Additional Primary Responsibilities
- Own and manage the roadmap for development, delivery and implementation of a transformational, Customer-centric Data & Insights platform, including new and innovative Customer Analytics, Syndicated 3rd Party Data, Category Management, Pricing, and Account Planning capabilities
- Support Corporate, Regional and Dedicated Leadership in the design and ongoing support of holistic Customer Marketing & Growth plans, including a core focus on increasing SGWS share at key National/Regional accounts by identifying and executing on opportunities to attain Category Captain/Validator leadership status
- Support Corporate, Regional and Dedicated Leadership in the design and implementation of Chain route-to-market and compensation strategy
Primary Responsibilities
Minimum Qualifications
• Bachelor's degree in Marketing, Business Intelligence, Statistics, Industrial Engineering, or related field, or an equivalent combination of education and experience• 12-15 years of relevant experience• Able to obtain and meet industry licensing requirements as needed
Preferred Qualifications• Prior experience in the Wine & Spirits industry in a Commercial Sales, Commercial Operations, Commercial Strategy, Business Intelligence, and/or Trade Development role with exposure to Sales and Supplier Leadership• Possess the ability to take initiative, pro-actively look for solutions, work and manage projects within tight deadlines, and communicate to project leadership any challenges/issues in a clear and timely fashion• Experience in business process reengineering, business intelligence transformation, and restructuring projects• Demonstrate strong critical thinking capabilities and problem-solving skills• Comfortable interpreting and manipulating large amounts of data• Must demonstrate a structured, analytical thought process• Outstanding oral and written communication skills• Must be able to sustain performance under conditions of stress-such as tight deadlines and detailed questioning
Physical Demands
• Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or adding machine• Physical demands with activity or condition may include occasional to rare amount of time include walking, bending, reaching, standing, and stooping• Critical nature of this job may require extended hours, overtime and weekends• May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs