Senior Manager, Strategy Activation at Mailchimp

| Atlanta, GA
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Mailchimp is a leading marketing platform for small business. We empower millions of customers around the world to build their brands and grow their companies with a suite of marketing automation, multichannel campaign, CRM, and analytics tools.

As a leading player in the provision of cloud-based marketing platform services, Mailchimp seeks to develop, market and deliver winning product features and performance, and develop and leverage advantaged capabilities to create the best possible value and experience to our small and medium sized business customers.  In line with the current strategy, the Company is working to: 

  • Make smart investment choices to accelerate growth.  The Company is pursuing strategies to continue strengthening its leadership position in email marketing as well as delivering meaningful growth through effective revenue management, the provision of extended ranges of full-service marketing functionality, international market development and partnership programs.
  • Develop a winning set of capabilities to meet the needs of our customers, including data analytics and insights; automation and other innovation; and end-to-end customer experience.
  • Continually improve Mailchimp’s overall effectiveness by changing the way it works at the operational, organizational and individual levels in order to transform to a more mature, high-growth company. 

The Senior Manager of Strategy Activation will work with the CSO, Senior Director of Strategy & Planning, and other company leaders to support the activation of major strategic initiatives across the company. The Senior Manager of Strategy Activation will work at the intersection of strategy and execution and will play a critical role in ensuring the success of Mailchimp’s most important projects. This person will help evaluate strategic priorities and opportunities, build roadmaps that maximize growth and company value, frame options and facilitate trade-off decisions, and ensure strategic projects are set up to succeed.

What you'll do here:

  • Help to define the strategic initiatives (or “Big Bets”) that will enable Mailchimp to achieve its corporate objectives, including growth targets
  • Assist with identifying resource needs and key leaders for Strategic Initiatives
  • Conduct external/competitor research, market sizing, growth projections to define the guardrails and OKR’s for Big Bets 
  • When needed, partner with internal research teams and/or external consultants to conduct user research (e.g., surveys, user interviews) that informs target segmentation, user positioning, and/or key features to build
  • Partner with initiative owners to build comprehensive roadmaps to accomplish initiative’s key objectives within set timelines
  • Identify dependencies across initiatives and recommend options for resolution

Strategic Initiative Management

  • Ensures Big Bets are effectively executing against roadmaps by monitoring and reporting on progress, proactively flagging potential issues, roadblocks, and opportunities for pivots, and providing ad-hoc support where needed
  • When major decisions or changes are needed, help to identify option sets, evaluate trade-offs through quantitative analysis, and support Owner and SLT in finalizing and communicating decisions
  • Continually evaluate resourcing (staffing, budgets, etc... ) and suggest changes where needed

Strategy Office Support

  • Support CSO and Senior Director of Strategy and Planning to build team structures and processes that provide visibility into key work streams across Product, Design, Engineering, Marketing, and other functional areas
  • Help to define engagement models for how Strategy Office interfaces with other teams and support major initiatives
  • Support management of strategy governance forums, including SLT / DLT check-ins

We'd love to hear from you if: 

  • You have 6+ years of applied work experience in corporate or business development, corporate strategic planning, finance or related field, preferably with management consulting experience 
  • You have prior experience participating in or leading strategic planning activities, including demonstrated experience designing & enabling execution of complex, cross-functional initiatives, within a large-scale transformation context preferred. 
  • You are comfortable creating frameworks to organize, explain, and solve problems
  • You have proven experience structuring ambiguous problems, analyzing data from a variety of sources (quantitative and qualitative), synthesizing into insights, and driving toward actionable recommendations
  • You are an influential communicator and are able to clearly explain complex concepts to a variety of audiences
  • You have prior work experience within a technology (software) company or knowledge of the technology/ SaaS industry is highly valued.
  • You have proficiency in PowerPoint, Excel, SQL, and quantitative modeling
  • You’re able to balance strong attention to detail while framing the big picture
  • You are a fast learner with the ability to quickly grasp new concepts across a wide variety of technologies and domains.
  • You bring a creative approach to problem-solving and thrive in ambiguous, fast-paced environments
  • You are highly motivated and able to drive work forward independently
  • MBA is preferred, but not required

At Mailchimp, we understand that experience comes in many forms. We don’t just accept differences, we celebrate them, support them, and hire peeps from a wide variety of backgrounds because it makes our company stronger. We’re dedicated to adding new perspectives to the team - so if your experience aligns with what we’re looking for (even if you don’t check every single box), please consider applying!

How you’ll work:  Our Core Leadership Behaviors are the observable and measurable leadership actions and skills that contribute to our effectiveness and success in our roles at Mailchimp. They determine how we do our jobs and how we meet our goals, enabling us to bring out the best in each other and execute on our strategic plans to deliver for our customers.

  • Thriving in Complexity: You unravel and make sense of potentially sophisticated, incomplete, and contradictory information to effectively solve problems. 
  • Nimble Learning: You tackle problems with experimentation, using successes and failures to inform future decisions
  • Expecting the best: You hold yourself and others accountable to meet commitments
  • Collaborating Courageously: You build partnerships across the company and work collaboratively with others to meet strategic goals
  • Cultivating Candor: You act with integrity and earn the confidence and trust of others through honesty and authenticity
  • Inclusive Leadership: You recognize the value diversity brings to our organization and leverages different perspectives to enhance organizational culture and drive performance
  • Customer Obsessed: You listen hard to customers, understand their challenges, develop relationships with them, and deliver products that remove their obstacles
  • Action Oriented: You initiate new opportunities and face tough challenges with a sense of energy, enthusiasm and service

Curious how hiring has shifted at Mailchimp due to Covid-19? Click here to find out more! 

Mailchimp is an all-in-one marketing platform for growing businesses. Mailchimp empowers millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Millions of businesses and individuals—from community organizations to Fortune 100 companies—trust Mailchimp to help them connect with their audience with the right message, at the right time, in the right place.

Founded in 2001 and based in Atlanta with offices in Brooklyn, Oakland, Vancouver, London, and Santa Monica, Mailchimp has 1,200+ employees. Through Intuit, we offer employees competitive compensation, best in class perks and benefits. We hire collaborative, customer obsessed, problem solvers and give you ample opportunity to grow and succeed. Find Mailchimp on social.

Mailchimp is an equal opportunity employer, and we value diversity at our company. We don't discriminate on the basis race, color, citizenship status, national origin, ancestry, sex, gender (including gender expression and gender identity), sexual orientation, age, weight, religion, creed, physical or mental disability, marital status, veteran status, political affiliation, genetic information, or any other factor protected by federal, state or local law. Mailchimp also prohibits harassment of applicants and employees based on any of these protected categories, and complies with all applicable state and federal laws respecting consideration of unemployment status in making hiring decisions.

More Information on Mailchimp
Mailchimp operates in the Marketing Tech industry. The company is located in Atlanta, GA, Brooklyn, NY and Oakland, CA. Mailchimp was founded in 2022. It has 1300 total employees. To see all 94 open jobs at Mailchimp, click here.
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