Director of Strategic Consulting - Pharma (Remote)

| Philadelphia, PA | Remote
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Company Description
Epsilon is the leader in outcome-based marketing. We enable marketing that's built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon's award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world's top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.
Job Description
  • Do you have FOMO (fear of missing out) on the convergence of emerging tech, data and digital advertising/marketing?
  • Have you discovered that working on the client side doesn't offer enough opportunity to accelerate your career path?
  • Are you eager for a position that offers a diverse range of projects that won't pigeonhole you into a narrow specialty?
  • Are you looking for flexible work arrangements that offer work-from-home and/or presence in Lower Manhattan, suburban Boston, downtown Chicago and other locations?
  • Are you comfortable in a role that involves pitching for new clients?

If so, consider joining Epsilon's growing Healthcare Omnichannel Customer Experience Practice. Epsilon's progressive marketers and strategists work to use data and new technology to create more intimate and interesting ways for our healthcare clients to engage with their patients and healthcare professionals.
We are seeking a Director of strategic consulting as we expand our team of outstanding digital strategists. We seek candidates who have 4-7 years of healthcare experience to work with our VPs to elevate our clients' digital marketing maturity. Our highly collaborative healthcare practice supports major global clients (pharma, health insurance, payer, provider), and our expert team mentors talent into the most sophisticated marketing challenges today.
Epsilon healthcare strategists have one or both of these primary skillsets:
  • Consulting for clients embarking on enterprise digital transformation involving new personalization technologies and data-driven communications.
  • Delivering omni-channel strategies for brands and therapeutic areas and ensuring those strategies are pulled through during execution for healthcare clients. Skills include planning personalized customer experiences across all addressable and anonymous channels (accent on data and digital).

Due to the versatile nature of our assignments, the director may be asked to perform a variety of the following tasks:
  • Participate in proprietary methodology to assess companies' issues, opportunities and needs by developing interview guides, leading interviews of stakeholders, collaborating with cross-functional subject matter experts to interpret data, and draw insights and conclusions from the output.
  • Support the pursuit of new business (organic + new logos) by helping to define RFP responses, develop pitch decks and participate in live pitches.
  • Manipulate, analyze and visualize data to reveal trends in program performance (HCP / patient) relative to the defined strategy and identify key opportunities for improvement.
  • Develop and deliver campaign measurement decks that show insights drawn from the data; formulate recommendations for optimization.
  • Define client brand, franchise, sales force or payer strategies (which usually include CRM), and tactics that deliver on those strategies.
  • Create visuals of patient journeys, cadence maps.
  • Manage scope and deliverables for multiple projects on individual accounts.
  • Help clients and internal team members make good use of Epsilon's data solutions.
  • Monitor and synthesize market research relative to our clients as well as industry best practices and emerging solutions that can be applied to our clients' business.
  • Develop business pro-formas under the direction of sr. strategy directors / VPs.
  • Develop business rules that enable implementation of strategies via marketing automation tools (e.g. Adobe), such as next best action and predictive messaging.
  • Collaborate with the analytics team to develop measurement plans.
  • Manage and teach junior resources.

Background and Skills Required:
Education:
  • Minimum: Bachelor's Degree, prefer business, sales or marketing, or equivalent. Master's Degree preferred.

Minimum Experience:
  • 4-7 years of experience, in some combination of management consulting, CRM, digital marketing / media within the pharmaceutical or related healthcare industry (agency or client setting).

The ideal candidate should possess many of the following skills and personal characteristics:
  1. Able to develop and present materials to clients
  2. Strong ownership with sense of driving value for clients.
  3. Strong understanding of marketing channels and how they interact to drive customer experiences in the healthcare space. In particular, must be familiar with the role of sponsored, third-party communications to physicians.
  4. Understanding of social media.
  5. Understands and can apply the principles of segmentation and communication strategy.
  6. Excellent communication and interpersonal skills.
  7. Able to present data, analysis and statistics in a simple and clear way.
  8. Able to make quantitatively-oriented recommendations to solve business problems, based on real customer information and trends.
  9. Can recommend analytical tools and approaches to solve client business problems.
  10. Knowledge of medical and pharmaceutical data sets (e.g. APLD).
  11. Strong client management skills.
  12. Advanced teamwork skills, able to work across teams seamlessly with diverse groups.
  13. Able to handle multiple projects simultaneously with competing resources and deadlines.
  14. Able to handle ambiguity, self-starter, an individual who creates opportunity from complexity.
  15. Must be highly competent with Excel and PowerPoint.

Travel Requirements: 20%-30% annually, as required. Periodic on-site presence at client site is expected.
Qualifications
Additional Information
Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.
Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.
Epsilon will provide accommodations to applicants needing accommodations to complete the application process.
For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance.
Applicants with criminal histories are welcome to apply.
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An Insider's view of Epsilon

What's something quirky about your company?

We have a company band, made up of anywhere from 30 to 40 employees at a given time. The band has a large following and performs at charity events around Chicago. They also perform a full set at Epsilon’s holiday party each year at the House of Blues. My jaw hit the floor when I saw my peers up on stage rocking out.

Paul

Associate Automation & Infrastructure Engineer

How do you collaborate with other teams in the company?

We collaborate through storytelling. It’s not ‘how’ we build it, but rather ‘why’ we build it. We need to tell stakeholders a story about a consumer pain point, solving it in a differentiated manner and the larger vision. Then, collaboration occurs as we incorporate feedback and have a motivated team building towards a shared vision.

Matt

VP, Product Management:

How would you describe the company’s work-life balance?

Conversant has a very good work-life balance, including unlimited PTO. As a young adult, traveling around the world is one my top priorities and working with a company that aligns with that is a huge plus. I have had the flexibility to visit 7 countries. That flexibility is one of many things that has kept me at Conversant for five years.

Alba

Team Lead, Engineering

What are Epsilon Perks + Benefits

Epsilon Benefits Overview

At Epsilon, we offer benefits and perks that enable our associates to thrive and foster a culture of innovation.

Culture
Volunteer in local community
Epsilon participates in local community activities such as the Greater Chicago Food Depository, Off the Street Club, Chicago Cares Serve-A-Thon, Habitat for Humanity and Ronald McDonald House.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Epsilon has a Social Committee that organizes social, charitable and sports activities.
Daily sync
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Epsilon team fitness initiatives include intramural softball, volleyball and soccer.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Epsilon provides back-up care benefits.
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Epsilon hosts an annual summer boat party on Lake Michigan and a holiday party at the House of Blues, where our employee-run band performs the live entertainment all night.
Game Room
Happy Hours
Happy hours are hosted at team's discretion.
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Epsilon offers employees professional development opportunities like on-site training courses and the ability to attend job-related conferences and seminars.
Tuition Reimbursement
Lunch and learns
Epsilon hosts lunch and learn meetings on occasion.
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program and career mentoring.
Time allotted for learning
Epsilon encourages employees to complete 48 hours of professional development training per year.
Online course subscriptions available
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