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Sr Strategic Events Manager

| San Francisco, CA +80 more | Remote | Hybrid
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Company Description
ServiceNow is making the world of work, work better for people. Our cloud-based platform and solutions deliver digital workflows that create great experiences and unlock productivity for employees and the enterprise. We're growing fast, innovating faster, and making an impact on our customers' and employees' lives in significant and important ways. With over 6,900 customers, we serve approximately 80% of the Fortune 500, and we're on the 2020 list of FORTUNE World's Most Admired Companies.®
We're looking for people who are ready to jump right in and help us build on our incredible momentum, our diverse, engaged workforce, and our purpose to make the world of work, work better.
Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.
Job Description
The Senior Strategic Events Manager will be responsible for guiding event translation strategy and relevant localization enablement along with the implementation of global brand standards within each market. The day-to-day responsibilities include project management and briefing of translation agencies, field marketing, strategic events team, and key internal stakeholders; working closely with the Knowledge program lead and the Digital Marketing Localization lead to align on requirements and ensure all creative, content, platform, and production development schedules and approval processes are in place to support successful execution; along with troubleshooting to create a smooth flow of work across all disciplines involved in the planning and execution of our Knowledge global event series.
We are looking for a dynamic, innovative, and experienced event localization expert to:• Support the development and execution of the Knowledge global event series, including critical localization and creative elements• Work alongside with key stakeholders in Brand, Demand Gen, Localization, and Product & Solution Marketing to successfully ensure a seamless representation of ServiceNow's story in every event market• Provide recommendations, develop, and manage a global centralized translation model for strategic events that streamlines processes and introduces best practices across online and in-person Knowledge experiences• Partner with ServiceNow Brand Marketing to ensure a globally consistent/locally relevant, resonant attendee experience at every touchpoint• Recommend, in partnership with Digital Marketing Localization, translation and localization event solutions and enhancements designed to achieve desired event objectives• Partner with Knowledge program lead to develop and track KPIs that measure the efficiency, impact, and ROI of all translation-related initiatives• Be an advocate for the attendees' experience by looking at each interaction as an opportunity to deliver a surprising and delightful experience• Work hand in hand with the balance of our Marketing Team, regional teams, marketing communication, corporate branding, senior management, and others to deliver consistent, high-energy, regionally authentic and impactful event experiences• Understand the ServiceNow brand and product positioning with the ability to ensure consistent, on-brand messaging• Join forces with regional event colleagues to deliver on-site leadership during Knowledge events• Share best practices for stakeholder and attendee input with the rest of the events community working to establish a standard for how this is done across the company• Take on additional responsibilities throughout the year that support the successful execution of other ServiceNow internal and/or strategic events, including Knowledge.
Success will be measured by the impact the events and portfolio have on: changing perceptions about ServiceNow and our products; driving affinity for ServiceNow and our events; and actual pipeline creation and movement.
To be successful in this role you have:

  • A knack for creating a supportive, inclusive, collaborative, environment
  • Experience building relationships with business leaders, that will include Brand, Demand Gen, Localization, Product & Solution Marketing, and Strategic Events
  • The ability to partner and work with stakeholders across the organization to bring corporate objectives to life
  • The skill set to use data and insights to set strategy and frame decisions
  • A fantastic attitude and ability to thrive in the high stress world of events
  • Passion for events in general, along with a deep understanding of how ServiceNow's products and solutions are shaping the future of how people work
  • The ability to adapt well to change and can act with urgency
  • A "Yes. And..." and "How do we?" approach to exploration, problem-solving, and consensus development
  • A self-driven work ethic
  • The ability to travel as needed including to event sites for multiple days


Qualifications

  • Extensive experience building, implementing, and managing translations and localization across global technology events
  • 12+ years' experience supporting event planning and execution, preferably in the high-tech B2B space
  • Proven talent project managing event programs (online and in-person) working across a broad set of cross-functional stakeholders
  • Ability to handle multiple competing priorities in a fast-paced environment
  • Exceptional collaborative skills developing and working with high performing teams who understand business and audience needs, as well as proven ability to contribute to cross-functional global teams
  • Ability to communicate well at all levels of an organization via presentation, written, and spoken channels
  • Bachelor's or master's degree in marketing, communications, business, or related technologies' field


Additional Information
ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
All new employees hired in the United States are required to be fully vaccinated against COVID-19, subject to such exceptions as required by law. If hired, you will be required to submit proof of full vaccination or have an approved accommodation, by your start date. Visit our Candidate FAQ page to learn more.
If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.
For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.
Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site.
Work personas
Work personas are categories that are assigned to employees depending on the nature of their work. Employees will fall into one of three categories: Remote, Flexible or Required in Office.
Required in Office
A required in office work persona is defined as an employee who is contracted to work from or aligned to a ServiceNow-affiliated office. This persona is required to work from their assigned workplace location 100% of the work week based on the business needs of their role.
Flexible
A flexible work persona is defined as an employee who is contracted to work from or aligned to a ServiceNow-affiliated office and will work from their assigned workplace location roughly 3 days/week or less (generally around 40-60% of the work week). Flexible employees may choose to work the remaining working time from their workplace location or home. Flexible employees are required to work within their state, province, region, or country of employment.
Remote
A remote work persona is defined as an employee who performs their responsibilities exclusively outside of a ServiceNow workplace and is not contracted or aligned to a ServiceNow-affiliated office, including those whose place of work (pursuant to their terms and conditions of employment) is their home. Remote employees are required to work within their state, province, region, or country of employment.

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Candidate Location Eligibility:
Albuquerque, NM
Ann Arbor, MI
Atlanta, GA
Austin, TX
Baltimore, MD
Baton Rouge, LA
Birmingham, AL
Boise, ID
Boston, MA
Buffalo, NY
Charleston, SC
Charlotte, NC
Chicago, IL
Cincinnati, OH
Cleveland, OH
Colorado, CO
Columbus, OH
Dallas-Fort Worth, TX
Dayton, OH
Des Moines, IA
Detroit, MI
Fayetteville-Springdale-Rogers, AR
Greensboro, NC
Hampton Roads, VA
Hartford, CT
Houston, TX
Huntsville, AL
Indianapolis, IN
Jacksonville, FL
Kansas City, MO
Las Vegas, NV
Lexington, KY
Lincoln, NE
Little Rock, AR
Los Angeles, CA
Louisville, KY
Madison, WI
Memphis, TN
Miami, FL
Milwaukee, WI
Minneapolis–Saint Paul, MN
Nashville, TN
New Orleans, LA
New York City, NY
Ogden, UT
Oklahoma City, OK
Omaha, NE
Orlando, FL
Other US Location
Palm Bay-Melbourne-Titusville
Pensacola, FL
Peoria, IL
Philadelphia, PA
Phoenix – Mesa – Scottsdale, AZ
Pittsburgh, PA
Portland, ME
Portland, OR
Providence, RI
Provo, UT
Raleigh-Durham, NC
Reno, NV
Richmond, VA
Rochester, NY
Sacramento, CA
Salt Lake City, UT
San Antonio, TX
San Diego, CA
San Francisco, CA
San Luis Obispo, CA
Santa Cruz, CA
Seattle, WA
Spokane, WA
St. Louis, MO
Tallahassee, FL
Tampa Bay, FL
Tucson, AZ
Tulsa, OK
Washington DC
Wichita, KS
Wilmington, NC

Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • MariaDBDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases

An Insider's view of ServiceNow

How would you describe the company’s work-life balance?

I’m so proud of the way ServiceNow has continued to evolve as an employer who takes care of their people. We have generous parental leave; benefits to support our physical, emotional, and financial wellbeing; an incredibly supportive community; and a culture of trust that manifests in how we work.

Jaime

Vice President and Global Head, Talent Brand

What does your typical day look like?

If I could clarify one thing about being an engineer, we're a lot more collaborative than people think. Engineers can be seen as always sitting by themselves in front of a computer in a dark room and code just streaming down it. However, we work closely with project managers and designers to create the best product for customers.

Viviana

Senior Machine Learning Engineer

How does the company support your career growth?

My experience with Launchpad was humbling and eye-opening. I connected with many other early career individuals and discussed imposter syndrome. Being able to voice that and not feel alone in that feeling, I was like, "Wow. I don't have to know everything." There's still room for me to grow, and there's grace there.

Alexander

Diversity and Inclusion Analyst

What is your vision for the company?

We want to create a place where people want to come to work every day and do what they enjoy–where they feel challenged, collaborate with colleagues around the globe, and know what they're doing matters. It is really humbling to work with so many hardworking individuals who also want to see each other succeed and who are building something great.

Pat

Chief Technology Officer

What’s the vibe like in the office?

ServiceNow has always been a place where we work really hard, but we play hard. We like each other, and I can honestly say that in 11 and a half years, I have never once had a single colleague say to me, “That's not my job.” Everyone jumps in and is supportive. I've never had that experience working for another company.

Suzanne

Principal Training and Adoption Lead

What are ServiceNow Perks + Benefits

ServiceNow Benefits Overview

We make work better for people—including our own. From work environments that help us do our best work, to benefits and a culture that encourage employees to stay healthy, happy, engaged, and growing, we keep our people at the center of everything we do.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
Open office floor plan
Employee resource groups
Employee awards
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Onsite office parking
Onsite gym
Professional Development Benefits
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available

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