Sr. Marketing Specialist

| Hybrid
Sorry, this job was removed at 3:35 p.m. (CST) on Thursday, January 20, 2022
Find out who's hiring in Dallas, TX.
See all Marketing jobs in Dallas, TX
Easy Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Purpose of the Role:

The Global Solutions Team is responsible for developing the strategy for new product introduction across Pampered Chef’s existing markets - North America (US & Canada) and Europe (DE, AT, FR) - and our global expansion markets, and for determining how new product storytelling integrates with the Pampered Chef product portfolio. This team is responsible for the integration of new product marketing into the annual campaign development process, and for creating all launch product touchpoints, including print collateral, unboxing and packaging. The Sr. Specialist supports the Global Solutions Manager.

 Key Responsibilities:

  • Lead cross-functional teams to launch marketing plans that support new products on time and within budget parameters
  • Develop programs, tools and training that enable the consultant sales force to effectively market and sell Pampered Chef solutions, including catalogs, other print collateral and digital assets
  • Work with product marketing team to effectively capture all needs for product delivery, including unboxing, packaging, and instructional booklets (aka Use & Cares)
  • Work with Global teams to deliver on launch tool kits (catalog, video, digital assets), especially for new markets.
  • Create briefs for seasonal strategies
  • Develop and manage detailed project plans
  • Integrate with Annual Marketing Plan, Marcom Plans and Channel Plans
  • Leverage best practices for all campaigns and creative executions
  • Measure and track performance of in-market materials and identify and execute optimization plans
  • Other duties as assigned 

Competencies for Success:

  • Being Resilient 
  • Global Perspective 
  • Manages Complexity
  • Plans and Aligns

Measures of Success:

  • Customer File 
  • Percentage Repeat Rate
  • Selling Consultants (Global)
  • Gross Profit per Selling Consultant 

Education & Experience:

  • 4-5 years of marketing and campaign planning and execution experience delivering successful multi-channel programs (2 to 4)
  • International experience preferred
  • Academic background in marketing, business or related field
  • CPG and/or kitchen products/services industry experience preferred
  • Experience crafting and aligning with value proposition, messaging and positioning narratives across channels, and developing targeted content strategies
  • Proven success contributing to the launch and enhancement of consumer products and services; design thinking experience a plus
  • Ability to focus on the details while seeing the big picture

About Pampered Chef:
Established in 1980 by Doris Christopher, Pampered Chef is a global marketing enterprise and a proud Berkshire Hathaway company since 2002. We develop a multi-purpose, high-quality and unique kitchen product line that includes time-saving kitchen tools, cookware, cutlery, stoneware, and pantry products serving millions of customers around the world. We support a large network of independent consultants with their direct sales efforts in addition to our corporate ecommerce business.

We celebrate the power that mealtimes have to become something more: a way to transform relationships, share stories, create traditions, and build happier and richer lives. But, with today’s expectations, we know finding the mealtime win can be difficult. We’re here to help bridge that gap between the ideal mealtime and the realities of today. We do this through our distinctive, high-quality kitchen tools, parties that show you how to make delicious, timesaving recipes, and the opportunity to join our supportive international community of more than 50,000 consultants.

Pampered Chef is committed to providing a workplace where coworkers can do their best work, whether at home or in our Addison office location. This role will have the opportunity to work collaboratively, both in our Addison office and virtually, with leaders, and cross-functional partners to measure, test, learn, and improve our customers’ mealtime journey.

Pampered Chef complies with the federal OSHA mandate pertaining to Covid-19 vaccinations, testing, and face coverings.  As such, Pampered Chef requires you to provide your vaccination status as a condition of employment.  If you have questions about this, please discuss with the Pampered Chef HR Recruiter.

Read Full Job Description
Easy Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Similar Jobs

Easy Apply
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about Pampered ChefFind similar jobs