Job Description As a subject matter expert in the media operations group, this role will provide critical support to both Owned and Paid Media by executing, implementing and consulting on tagging and activation of digital marketing campaigns. The candidate will work in a highly collaborative environment and will work closely with various internal and external stakeholders across line of businesses. This role demands an ability to identify process improvement opportunities for existing processes including process or solution design and or automation.
Key Responsibilities
Key Responsibilities for this role include but not restricted to.

• Develop and define digital data requirements for site tagging needed for campaign performance, monitoring, targeting, and other support across multiple platforms including proprietary Tag Management platform, DoubleClick Campaign Suite, & Adobe Insight/Site Catalyst.
• Collaborate with business partners & technology to ensure data is transformed into analytically accessible and valuable data sets that can be used to answer critical business questions. This involves identifying valuable data variables and ensuring their final delivery
• Understand and apply relevant controls for tag deployment, data collection, and protection of JPMC data
• Provide critical scale to Paid Media Operations processes including campaign intake, object building within the ad server and buying platforms, quality control processes, and reporting and troubleshooting technical issues.
• Identify opportunities to streamline processes and introduce automation. Ideally, the candidate can design and build automated processes for components of campaign setup and activation
• Review requirements, specifications, user documentation, help files, and other project documentation - job aids/procedures to assure quality of the deliverables

Preferred Experience:

• Minimum 5+ years digital marketing/advertising experience
• Minimum 3+ years of experience in digital marketing, digital ad operations, marketing analytics, digital campaign performance measurement with web analytic tools
• Hands on experience in Google Analytics, Adobe, Webtrends, CoreMetrics, Ad Servers and Demand Side Platforms
• Experience with programming languages a plus (C++, Ruby, Java, Python) and utilization of APIs for marketing technology platforms

About Us Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.
The health and safety of our colleagues, candidates, clients and communities has been a top priority in light of the COVID-19 pandemic. JPMorgan Chase was awarded the "WELL Health-Safety Rating" for all of our 6,200 locations globally based on our operational policies, maintenance protocols, stakeholder engagement and emergency plans to address a post-COVID-19 environment.
As a part of our commitment to health and safety, we have implemented various COVID-related health and safety requirements for our workforce. These requirements may include sharing information in the firm's vaccine record tool, vaccination or regular testing, mask wearing, social distancing and daily health checks. Requirements may change in the future with the evolving public health landscape. JPMorgan Chase will consider accommodation requests.
Equal Opportunity Employer/Disability/Veterans
About the Team Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.