Sr. Marketing Analyst, Lifecycle Marketing Analytics
Job Description
At Fundbox our vision is to power the small business economy with innovative credit and payment solutions. We offer fast and incredibly intuitive access to business credit. Our goal is to unlock the potential of small businesses by giving them financial agility and peace of mind. We need outstanding people to help us achieve our goals.
We’re looking for a talented Marketing Analyst to join our exceptional team, help us continue our rapid growth, and create a better way forward for our customers. In this position, in our Marketing team, you will have an opportunity to work on a variety of analytical challenges to serve stakeholders within the team and cross-functional teams. You will be playing a key role in deriving insights from Fundbox’s marketing data to give a direction to our marketing strategy and tactics. You’ll have the opportunity to develop marketing reports and work on a variety of data analysis projects related to conversion funnel optimization, programmatic marketing analysis, life cycle analysis, and customer segmentation.
In this role, you will
- Execute a wide range of analyses and translate marketing data into insights and actionable recommendations for the Product Marketing team and across the company.
- Partner with the product marketing team to analyze product lifecycle, with a focus on acquisition, retention, and attribution to give direction on lifecycle strategies.
- Analyze, measure, and optimize our marketing investment across performance marketing channels.
- Develop insightful analysis and reports to support marketing by analyzing customer behaviors, segmentation, and industry verticals.
- Collaborate closely with our performance, product, brand and content marketing teams to develop quantitative analysis, tools, and reports to support marketing decision making.
You should have
- 3+ years of experience in a quantitative analytics role OR 1+ years of experience with a masters degree in a quantitative discipline
- Strong collaboration, analytical, problem-solving, and critical thinking skills
- Advanced technical skills - SQL and Excel proficiency required, R/Python experience a plus
- Experience with data visualization tools (Tableau preferred)
- Ability to perform analysis with a high degree of autonomy and accuracy
- Strong sense of ownership and business intuition
- BS / MS - quantitative disciplines (Mathematics / Statistics/ Engineering or a related discipline) preferred
Preferred Qualifications
- Financial services experience
- Experience in digital or direct/database marketing
- Experience with digital marketing paid platforms (e.g. Facebook Ad Manager, Google Ad Words, GDN/Doubleclick, Tag Manager)
About Fundbox
Our goal is to power the small business economy. Our story began when our co-founder’s mother encountered cash flow problems when she tried to grow her small business. The challenges she faced inspired her son to solve the most important problems for business owners and help them access capital and financial tools. Today, we combine cutting-edge machine learning and data science technologies with outstanding design and top-notch user support that earns rave reviews from our thousands of happy customers. Fundbox has raised over $300 million in capital from leading Silicon Valley investors such as Khosla Ventures, General Catalyst Partners, Spark Capital, Allianz, and MUFG. Fundbox has offices in downtown San Francisco, Dallas and Tel Aviv, Israel.
Diversity and Inclusion at Fundbox
We’re proud to be an equal opportunity workplace as we know that diverse teams produce the best work. We’re committed to building a culture of innovation and inclusion across gender, race, age, sexual orientation, religion, disability, and identity. Here at Fundbox, we strive to uphold a system of values we call MOSAIC: Mission, Ownership, Speed, Achva (a Hebrew term meaning to help one another), Innovation, and Clarity. Embracing our diverse backgrounds and abilities allows us to harness our creativity and achieve more, together.
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