Sr. Field Marketing Manager, Central (Remote)

| Austin, TX
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About the Role

CrowdStrike is seeking a dynamic, experienced Sr. Field & Partner Marketing Manager to drive marketing planning and execution in the U.S. Enterprise & Mid- Market space across routes to market. The Marketing Manager partners with the sales team, channel and alliance partners and supports business goals, by implementing integrated marketing programs that engage prospects, deliver new opportunities, and accelerate existing pipeline. The successful candidate will define the marketing plan that is consistent with corporate, sales and marketing priorities and initiatives.

The Marketing Manager will build integrated campaigns and programs to move prospects through the buyers’ journey and accelerate the sales cycle for accounts. A main goal will be to create demand using a variety of marketing vehicles and tactics including account-based marketing, conferences and local executive events, multi-touch campaigns and joint partner marketing activities.

The successful candidate will have a solid understanding of the U.S. Enterprise and Mid-market space, strategic planning and integrated execution. Excellent organizational skills and the proven ability to work and communicate cross functionally and with our partners.

We are currently open to candidates that work remotely out of the US Central Region.

What You’ll Do:

  • Entrepreneurial self-starter with 8+ years of progressive experience in developing demand and/or integrated marketing campaigns within high-tech B2B environment in a Senior Marketing Manager role.

  • Previous support of field sales and partner organizations within the IT industry. 

  • Create annual and quarterly plans with very tight project management and collaboration across teams to drive clear accountability and a result-driven mindset.

  • Track record of implementing effective and creative marketing campaigns that generate new leads, opportunities and accelerate pipeline.

  • Experience in tracking ROI and analyzing marketing events, programs and metrics. Must be competent in reporting results and trends to sales and marketing leaders. 

  • Strong experience with digital marketing activities such as virtual events, lead generation and email nurture campaigns, etc. Successful management demonstrated with managing campaigns and live events from concept to post-event follow-up and lead management.

  • Individual contributor with experience managing programs and budget that aligns with marketing and sales goals and objectives.

  • Exceptional project management, organizational and interpersonal skills with ability to take initiative in a challenging, fast-paced environment with multiple priorities. Essential to work cross-functionally, manage multiple projects simultaneously, work on tight deadlines and deliver campaigns on schedule.

  • Ability to scale and grow with an organization with a proven track record of working across marketing functional areas.

  • Experience working with sales teams to understand needs and integrate into Salesforce processes.

  • Hands-on experience with Salesforce.com.

  • BS/BA in Communications, Marketing, Business or related field. 

Bonus Points

  • Experience in cybersecurity is a benefit.

  • Past experience working with third party providers (conferences, demand gen, list services, etc.) and agencies. 

  • Passion for driving innovation to creatively differentiate CrowdStrike.

  • Courage to take initiative, address problems, and make continuous process improvements.

  • Commitment to professionalism and personal growth.

  • A curiosity for data and enjoys measuring results and uncovering trends.

  • High-tech, start-up, rapid growth and/or publicly traded company experience.

  • You must love our business. CrowdStrike is a leader in cybersecurity. We don’t have a mission statement. We are on a mission to protect our customers from breaches. You must be genuinely committed to our mission and eager to learn the details of our business 

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Technology we use

  • Sales & Marketing
    • SalesforceCRM

An Insider's view of CrowdStrike

What's something quirky about your company?

Our mascot is a falcon so the SDR team puts falcon in front of activities - for example when we do team stretches when everyone needs to get up from their chair and take a break we call it Falcon Stretch

Jessica

SDR Manager

What does your typical day look like?

A corporate account executive is essentially a relationship manager between any organization that we're working with and CrowdStrike. We're strategic and we really dig into the current security environment of a company. Finding out what their pain points are, finding out what their goals are and then we consultatively position a solution for their

Theo

Corporate Account Executive

How does the company support your career growth?

I started off as an intern and then joined CrowdStrike as an SDR. I was quickly promoted to an SDR team lead and now I'm looking at my next possibilities. I have friends that work in other companies and their trajectory in their first entry level job can take 2-3 years. At CrowdStrike, if you prove yourself, you're fast tracked to the next role.

Marit

SDR Team Lead

How do you empower your team to be more creative?

My leadership style is to be supportive and a little bit experimental. We don't try to cookie cut our reps. We want everyone to find out what they are good at and then coach to those strengths, cover the weaknesses and help everyone find their own way to be successful.

Jack

Director Corporate Sales, East

How do you make yourself accessible to the rest of the team?

There is real cohesion and teamwork here. We're all in this open setting sharing what is working for us in real time. So I would say it's very much a team and we have a tribal knowledge atmosphere. We all help each other succeed.

Pasquale

Corporate Account Executive

What are CrowdStrike Perks + Benefits

CrowdStrike Benefits Overview

We offer flex schedules, a comprehensive benefits package, health and wellness programs, fully stocked company pantry, company and team events, and commuter benefits. We also offer our people the chance to work on passion projects and innovation during our annual “Think Week” as well as peer recognition and reward programs like Team Bravo award for cross-functional collaboration and Hero award for those who embody our core values and live our culture.

Culture
Volunteer in local community
CrowdStrike supports employees in charitable efforts and community service for charities and causes important to the local team.
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Competitive 401(k) plan.
401(K) Matching
Company Equity
RSU's are available as part of employee compensation.
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
CrowdStrike provides 12 weeks of parental leave for the primary caregiver and 8 weeks leave for the secondary care giver.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
We offer pre-tax commuter benefits.
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available
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