Sr. Digital Marketing Specialist - API Experience Lead at FedEx

| Collierville
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Company: FedEx Services
Job Title: Sr. Digital Marketing Specialist - API Experience Lead
Job Requisition Number: RC416613
Category: Marketing
Pay Type: Exempt
Collierville, Tennessee 38017
United States
Under limited supervision, this position plans and executes digital product strategy, technology/product development, technology/product support and/or customer engagement strategies in support of the company's product and service portfolio. Conduct market and competitive analysis, product analysis, digital industry and customer research to create and optimize the customer experience. Partner with cross-functional teams to define, implement and launch market-leading, customer-centric products or programs. Provide subject matter expertise to support strategic priorities. Maintains expertise on products and technologies through training and research and uses that training to drive and/or implement best practices and foster continuous improvement.
Additional Job Details:
APIs are the backbone for all technology and driving customer experience and business value. FedEx is looking for an API Marketing Experience Lead to help define and implement the modernized APIs and event driven architecture APIs within the Integrated shipping portfolio. This position is part of a product management organization responsible for creating and managing technology solutions for the integrated channels.
This person will work closely with customers, IT, Sales, support teams and other areas within Product Marketing to define and implement new product offerings and API customer experience enhancements that expand customer access to the portfolio of FedEx products through modernized APIs. The ideal candidate must have a proven track record of working across organizations to define and implement product support programs, as well as experience in Agile software development framework for bringing new products to market. The successful candidate must also have technical knowledge about APIs as well as demonstrate excellent business and planning skills and a strong work ethic.
Position Responsibilities:
  • Partners with the API Product Manager on understanding the overall market opportunity, breaking down customer requirements into product features.
  • Maintains 2+ Program Increment (PI) worth of feature backlog by collaborating with customers, support teams, IT and user experience teams to define business requirements, user stories and business cases used to prioritize and justify product investments.
  • Partners with the IT organization to manage the API product offering across its lifecycle following Agile Methodology.
  • Tracks performance against tactical API KPIs related to the development of API products (eg. timeline, throughput).
  • Ensures the quality of the delivery and confirms that the requirements are met (quality assurance).
  • Identifies synergies between business units to accelerate API delivery.
  • Serve as subject matter expert and leads the cross functional effort needed to define and launch new products.
  • Develop and analyze products metrics.
  • Provide ongoing Product Evangelism to ensure key influencers and stakeholders understand the value of the product and provide necessary support.

Skills Considered a Plus:
  • 3-5 years of Product Support, Product Management and/or product development experience of ecommerce, mobile or software products that have global distribution.
  • Experience managing API products including event driven architecture APIs (i.e. Webhooks)
  • Ability to work with software teams in support of the product lifecycle process including waterfall and Agile.
  • Excellent Project Management Skills
  • Quality Driven Management Experience or Six Sigma a plus
  • Keen ability to translate customer needs into product use cases
  • Strong technical and business acumen
  • Innovative, results-oriented, self-starter capable of coordinating numerous projects simultaneously in a fast-paced team environment.
  • Exceptional written and verbal communication skills with ability to build rapport across all levels of the organization
  • High level of energy and enthusiasm.

Domicile / Relocation Information:
Domicile: This position will be domiciled in Collierville, TN.
Relocation: Relocation assistance may be available based on business need.
Minimum Qualifications:
Bachelor's degree or equivalent experience in Marketing, Finance, Computer Science, Engineering or related business discipline. Three (3) years experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product management, and technology support. Strong ability to understand business and customer needs, customer and/or user experience management, product analysis and technology capabilities. Technical acumen. Strong collaboration, communications and analytical skills. A directly related Master's Degree is equivalent to two (2) years experience. More advanced degrees may offset experience requirements.
Application Criteria: To be considered, please upload a copy of your current resume to include beginning and ending dates for each employer/position and answer job screening questionnaire.
FedEx. Where now meets next.
Our vision is to be the earth's most engaged advocates of connected commerce where open borders, new markets and fair, sustainable practices are the norm for the billions of personal supply chains being managed every day in our always on, mobile-first world. We stand for ease, access and opportunity. We lead purposeful innovation, champion entrepreneurs, advocate free trade and empower humans and their place in the era of autonomy and AI. We fight for our customers, a more sustainable planet and an ethical playing field.
FedEx inspires its more than 570,000 team members to remain focused on safety, the highest ethical and professional standards and the needs of their customers and communities. FedEx is committed to connecting people and possibilities around the world responsibly and resourcefully, with a goal to achieve carbon-neutral operations by 2040.
FedEx has been recognized on many different lists both for business success and for being a great employer:
  • Fortune "World's Most Admired Companies" - 2021
  • Forbes "Best Employers for Diversity" - 2021
  • LinkedIn "Top 100 Companies" - 2021
  • TIME "100 Most Influential Companies" - 2021
  • World HRD Congress "Best Gender Equality Workplace" - 2021
  • InsiderPro ComputerWorld "Best Places to Work for IT" - 2021

FedEx Services is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, genetics disability, or protected Veteran status.
FedEx Services does not discriminate against qualified individuals with disabilities in regard to job application procedures, hiring, and other terms and conditions of employment. Further, FedEx Services is prepared to make reasonable accommodations for the known physical or mental limitations of an otherwise qualified applicant or employee to enable the applicant or employee to be considered for the desired position, to perform the essential functions of the position in question, or to enjoy equal benefits and privileges of employment as are enjoyed by other similarly situated employees without disabilities, unless the accommodation will impose an undue hardship. If a reasonable accommodation is needed, please contact [email protected]
More Information on FedEx
FedEx operates in the eCommerce industry. The company is located in Memphis, TN. FedEx was founded in 1973. It has 500000 total employees. To see all 99 open jobs at FedEx, click here.
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