Solution Marketing Manager
Description
Experience Level: Mid-Senior Level
Job Title: Solution Marketing Manager
The Solution Marketing Manager for Intapp's OnePlace Collaboration & Content solution and technology platform services will be a key member of the Platform and Solutions Marketing team, helping drive market success for these products and services. This role will work across the entire organization to develop impactful marketing collateral for Intapp's collaboration and content solutions, our purpose-built cloud solutions that enhance Microsoft 365 with context-aware collaboration that brings all of a firm's insights in a single, secure place. In addition, this role will supporting the brand awareness and adoption of our technology platform services such as Artificial Intelligence, mobile capabilities, integrations etc.
Attention to detail and an eye for quality will be valued in this role, as you gain the knowledge to become well-versed in buyers, how they buy and their buying criteria and will be able to step into the buyer's shoes and transfer that knowledge to the sales channel. The ideal candidate will have the proven ability to understand, design, analyze, implement and continuously improve product and solution marketing initiatives, working across a range of industry verticals, drive the solution's expanding presence in other core industries, and work with a number of stakeholders internally in a highly matrixed organization.
Responsibilities:
- Develop expertise on our buyers, how they buy and their buying criteria, and leverage that knowledge to develop our point of view for key personas
- Build marketing launch plans to drive awareness and adoption of Intapp's solutions. Develop the collateral needed to support
- each launch including: Positioning and messaging docs, website landing pages, datasheets, webinars, and demo video scripts.
- Assist with strategic initiatives and programs to drive demand for our solutions, partnering with the demand generation team to develop targeted campaigns
- Communicate the value proposition of our products to the sales team and help develop the sales tools and enablement content including sales decks and battlecards that support the selling process
- Support needs across the organization to enable revenue growth
Requirements:
- At least 3 years of product marketing experience with B2B SaaS applications.
- Ability to help drive creative and content efforts across the marketing organization.
- Strong ability to write for various audiences, including IT, with technical acumen.
- Experience working cross-functionally with teams including product management, sales, creative, and marketing.
- Growth mindset, adaptability, and a drive for continuous improvement.
- Willing to travel 10% .
- Experience working with enterprise collaboration products or Microsoft 365 technologies is a plus. #LI-RM1
About Intapp
Since 2000, Intapp has delivered innovative solutions to our clients. We're trusted by more than 1,600 of the world's top legal, investment banking, private capital, accounting, and consulting firms. Intapp offers end-to-end, cloud-based connected firm management software built for the unique needs of partner-led firms. Intapp helps enhance collaboration, unleash collective knowledge, transform decision-making, and fuel success. Our products and services span the entire engagement lifecycle - from strategy through origination and execution - to drive optimal outcomes. We're always seeking intellectually curious, collaborative people to help us drive enhanced business performance and top-tier client success. We understand the importance of diversity of background and thought, and we're proud of the long-term value we're building. We invite you to apply to join our team of dedicated professionals. For more information, visit www.intapp.com.
EEO at Intapp
Intapp provides equal employment opportunities to all qualified applicants and will make hiring decisions without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristic protected by federal, state or local laws. All offers are contingent upon passing a criminal history and other background checks if applicable to the position.