Search Engine Optimization Specialist
Voted as one of the Best Places to Work in OC and one of the fastest-growing tech companies!
SmartFinancial is a leading insurance technology company working on building tools to make the insurance shopping process better, simpler, and more effective. We are experiencing exponential growth so we are looking for a highly skilled SEO Specialist to focus on helping to grow organic traffic on SmartFinancial.com.
The SEO Content Specialist will have a strong understanding of search engine optimization, with a proven track record in improving organic performance and effectively engaging users. The ideal candidate will have experience working in a fast-paced environment and hitting deadlines. Experience working cross-functionally is a must. The ideal candidate should have experience working alongside content and development teams to ensure the content is well optimized and of the best quality standards.
The ideal candidate will help grow organic traffic and scale content by conducting thorough keyword and competitor research, assisting with SEO content creation, executing link acquisitions campaigns, executing on-page optimizations, as well as assisting with analysis and reporting. This candidate must be able to deliver on deadlines and be a great self-starter who can get the job done without needing constant supervision. The candidate should love to have a passion for SEO and be looking for an opportunity to learn and grow in this industry.
How You Will Make An Impact:
- Grow organic traffic by working with the team to assist with SEO content creation and optimization
- Conduct extensive research and interpret user intent to produce content briefs
- Identify and implement internal link optimization of existing and new content to aid in SEO efforts
- Perform regular on page optimization & content updates based on performance data & insights to ensure content ranks high
- Analyze, conduct competitor analysis to identify content gaps and determine the value of existing evergreen content
- Executing link building strategies and campaigns
- Assist with the reporting and analysis of SEO campaigns
Qualifications:
- 2-3 years SEO experience with a track record of success growing organic traffic and conversions
- Experience with SEO driven content creation and creating content briefs
- Experience conducting thorough keyword and competitor research
- Ability to track, analyze and report on SEO Campaigns
- Experience executing link acquisition campaigns
- Familiarity with website analytics platforms such as Google Analytics, Google Search Console
- Well-rounded knowledge of SEO software such as SEMRush, AHREFS, and ScreamingFrog.
- Strong knowledge of Microsoft Excel and/or Google Docs.
- Good self starter able to work remotely without much supervision
- Excellent communication skills, both verbal and written
- Undergraduate degree
What We Offer:
- Competitive Compensation and Performance Bonuses
- 401k with Company Match
- Medical, Dental, Vision Insurance
- PTO & Paid Holidays
- Employee Referral Bonus
- Extensive Paid Product training
- Advancement opportunities - we promote from within
- Free Snacks, Red Bull, and lots of Coffee
- Fun Company Atmosphere (Videogame Arcade machine, Ping pong table, etc.)