SEO Analyst - Product

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KAYAK is the world's largest travel search site, helping people find the best travel choices easily by searching data from hundreds of sites at once. As an SEO Analyst based in our Cambridge office, you'll help us intensify our SEO initiatives globally and have a major impact on the shape and development of our products.
With access to a dedicated SEO development team, a dedicated SEO content team and a wider network of SEO product analysts and managers, you will collaborate with different stakeholders in the company to help KAYAK portfolio brands - namely momondo, Cheapflights, SWOODOO, checkfelix and Mundi - develop and execute meaningful and impactful long-term SEO strategies with measurable results.
Responsibilities:

  • Work with the Portfolio SEO Analyst team to set and execute the SEO strategy for 50+ domains globally with up to 4 verticals in each.
  • Utilize proprietary and third-party tools to analyze opportunities, quantify performance and monitor competitors, suggesting tactical changes as a result of your observations.
  • Have a core focus on the product: creation, iterative development and testing of SEO page templates; a macro view of template/content publishing and quality control across domains; optimizing and refining site architecture and internal linking - technical SEO at scale.
  • Devise strategies to continually test and iterate on SEO page templates, modules and content to improve on-site performance (e.g. conversion, bounce) and SERP performance (e.g. CTR, rankings).
  • Take ownership and accountability for your projects and the tracking, monitoring and reporting of progress and results.
  • Work with the SEO content team to ensure market projects and campaigns are optimized to support SEO where appropriate and to help identify opportunities for micro-level content, campaigns and link strategies.
  • Coordinate your efforts with stakeholders across the global organization (e.g. Marketing and Business Development).


Qualifications:

  • At least 3 years of relevant experience in the SEO industry (preferably with an in-house team), other digital marketing experience is a plus.
  • Bachelor's or Master's degree, or equivalent professional experience in the digital industry.
  • A strategic understanding of large-scale SEO: projects that scale globally and bring measurable results.
  • You monitor the latest developments in the SEO industry with a view to testing for yourself to establish validity and impact.
  • Comprehensive understanding of significant search engine patents, notably the Random & Reasonable Surfer Models, and the logical extension and application of these to international, large-scale websites.
  • Understanding of modern front-end markup (principally HTML and CSS).
  • Excellent English verbal and written presentation skills.
  • Excellent quantitative skills - fluency with numbers and data analysis is essential.
  • Comfortable with responsibility, able to develop a project independently once goals are set.
  • Fun, ethical team player.


About KAYAK
At KAYAK we help millions of travelers around the globe make confident travel decisions. KAYAK searches other sites to show travelers the information they need to find the right flights, hotels, rental cars and vacation packages and is the world's leading travel search engine.
As an employee of KAYAK, you will be part of a global network that includes OpenTable and KAYAK's portfolio of metasearch brands including Swoodoo, checkfelix, momondo, Cheapflights, Mundi and HotelsCombined. Many employees are dedicated to one brand, but we all have the benefit of using each others strengths and insights. Together, we're able to help people experience the world through dining and travel.
KAYAK is an independently managed subsidiary of Booking Holdings.
Benefits and Perks

  • 4 weeks paid vacation
  • Day off on your birthday
  • Generous retirement plans
  • Awesome health, dental and vision insurance plans
  • Flexible Spending Accounts
  • No stupid meetings
  • Drinks, coffee, snacks, games etc.
  • Flexible hours
  • Free massages from professional masseuse
  • Regular team events/excursions


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

More Information on KAYAK
KAYAK operates in the Other industry. The company is located in Stamford, CT. KAYAK was founded in 2004. It has 1002 total employees. It offers perks and benefits such as Volunteer in local community, Friends outside of work, Intracompany committees, Dedicated diversity and inclusion staff, Mandated unconscious bias training and Diversity employee resource groups. To see all 8 open jobs at KAYAK, click here.
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