Senior Product Marketing Manager, Privacy

| Seattle, WA +80 more | Remote | Hybrid
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About Us

At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers approximately 25 million Internet properties, for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company. 

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us! 

What we’re looking for

Cloudflare has a strong record on privacy going back to our founding. We are looking for an experienced product marketer to promote our approach to this critical topic, the data privacy capabilities we offer and the platform that delivers this value to customers. Over the last 11 years, Cloudflare has helped develop and deploy new Internet protocols to protect the privacy of previously unprotected Internet traffic metadata. Our business model depends on providing security and privacy for our customers’ data, and being able to help customers choose, for example, set rules and controls at the Internet edge, adhere to compliance regulations, and keep data locally stored and protected. We enable our customers to build applications that combine global performance with local compliance regulations, and to choose the location of the data centers where your traffic is inspected. We have launched free products to expand access to privacy-preserving technology, and we have had our privacy commitments verified by third parties.

The Privacy Product Marketing role is high impact, and requires a results-oriented, experienced product marketer to be successful. You will work directly with Legal and Policy teams, Sales, Product Management, and all Marketing disciplines to take new products to market and develop messaging and campaigns that drive greater awareness of Cloudflare’s privacy policies and capabilities. You will support new customer acquisition and account expansion by promoting Cloudflare Cloudflare’s product and service offerings, especially our products and services that enhances user privacy. You will further develop our narrative around core data privacy principles and promote this through the website, social media and awareness campaigns.

Your responsibilities will also include full product marketing ownership of the Data Localization Suite. This set of products and features gives customers control over where data is inspected and stored. It helps customers comply with regional data privacy regulations through encryption key management and control over both payload inspection and metadata boundaries. Customers use the Data Localization Suite to better control where their TLS encryption private keys are stored, where traffic is inspected, encrypted and stored and how metadata is handled and stored.

You will be familiar with key global policies on privacy, (GDPR, CCPA, Schrems II).  You will understand customer needs, dig into product details, and elevate our messaging to deliver solution-oriented, breakthrough initiatives. You will enjoy this role if you like working with fast-paced teams and having autonomy to drive your initiatives. 

This role is a part of our Solutions Team in Product Marketing and reports into our Senior Director of Solutions Product Marketing. This will be a highly visible role within the organization, which will have a significant impact on the long-term growth of the fast-growing Cloudflare business and our reputation with public sector and the increasing number of customers who are dealing with national and international data privacy mandates.

Responsibilities

  • Provide leadership for all privacy and trust solution messaging including for cross-platform products such as the Data Localization Suite, competitive analysis and positioning, product launch management, GTM strategy, sales enablement, and customer insights to inform sales and marketing campaigns that drive customer acquisition, retention, and expansion.
  • Understand and exploit the weaknesses of both box vendors as well as cloud providers in privacy.
  • Evangelize Cloudflare products to analysts, prospects, and customers—in meetings, webinars, conferences and tradeshows.
  • Be the voice of the product to the entire marketing team. Be the voice of the marketing team to product management and CTO organization.
  • Develop messaging that proves Cloudflare’s differentiation in privacy. 
  • Partner with demand generation and expansion marketing teams to generate awareness, adoption, pipeline and revenue for the Data Localization Suite.
  • Provide support for the field sales teams in the form of sales plays for both mid-market and enterprise.
  • Partner with our Analyst Relations team to establish Cloudflare as a leader in this space.

Requirements

  • 8+ years of experience in technology product marketing/product management.
  • Experience at one or more application performance/reliability vendors. 
  • Knowledge of how the Internet works, including web applications, CDN, HTTP, DNS, Load balancing. 
  • Excellent written and presentation skills. This role demands someone who is gifted in their ability to communicate effectively with all stakeholders, including product management, sales, comms, and marketing.
  • Ability to manage ambiguity and navigate unforeseen obstacles gracefully.
  • Self-starter who truly enjoys working in a fast-paced, innovative cloud services company.
  • BS/BA degree in Marketing, Business, Engineering, or related field.

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one.

1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [email protected] or via mail at 101 Townsend St. San Francisco, CA 94107.

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Candidate Location Eligibility:
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • rustLanguages
    • ReactLibraries
    • ConfluenceManagement
    • JIRAManagement
    • SmartsheetManagement
    • SalesforceCRM
    • Google HangoutsCollaboration
    • Google MeetCollaboration

What are Cloudflare Perks + Benefits

Culture
Volunteer in local community
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Hybrid work model
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Cloudflare has many ERGs including Afroflare, Latinflare, Nativeflare, Asianflare, Desiflare, Womenflare, Women in Engineering, Proudflare, Vetflare, and more.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Financial & Retirement
401(K)
Company equity
Employee stock purchase plan
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
We encourage employees to find a comfortable work-life balance by taking as many days off as they need while still being able to perform their jobs satisfactorily. (We really mean it!)
Paid volunteer time
As part of Pledge 1%, Cloudflare has committed to donate 1% of our team's time to volunteering. To meet that goal, we offer all employees 3 days additional annual leave to volunteer in their community
Sabbatical
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Relocation assistance
Fitness stipend
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Online course subscriptions available

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