Senior Product Marketing Manager, Partners and Integrations (Remote/US)
Bombora provides a global B2B intent platform powered by the world’s largest publisher data co-op. Our data allows sales teams to base their actions on the knowledge of which companies are in-market for their products and empowers marketing teams to practice #SustainableMarketing. We process billions of content interactions daily to detect intent signals from companies around the world.
Bombora is growing and we need you to help us succeed!
As a Senior Product Marketing Manager, you’ll be instrumental in all facets of marketing and sales enablement for our fast-growing channel and native integrations. You’ll be responsible for building the story and communicating the value of using Intent data across the martech and adtech ecosystem. You will collaborate with marketing, product management, business development, sales and other stakeholders to organize new integration launches and enable direct sales and external partner teams to be successful. Reporting to the VP of Product Marketing, you’ll join a growing Product Marketing team that’s on the cutting edge of B2B sales and marketing innovation.
You will….
- Integration launches - Organize cross-functional teams to successfully launch new channel and native Bombora integrations. Clearly communicate the value of using Intent data and assist in demand generation efforts for those platforms
- Sales enablement and training – Partner with enablement to train internal go-to-market teams on the story and value of integrations, support the selling and customer success processes that drive integration success
- Content creation - Create sales, customer success and thought leadership content that communicates why Bombora’s Intent data and what can you do with it on those platforms. Partner with product management and/or channel teams to document any technical integration and how-to guides, videos and demos that help our customers be successful
- Communication - ongoing communication with internal and external stakeholders about product updates, product launches, new use cases, etc.
- Partner marketing and enablement - Work with partner marketing and business development to act as the primary thought leader for integrations, including speaking engagements and written works
You have…
- 5+ years of product marketing experience at a fast-growing B2B Saas company
- Ability to work cross-functionally with multiple stakeholders requiring strong diplomatic and leadership skills to organize go-to-market programs
- Familiarity with B2B marketing, demand generation and sales processes
- Technical aptitude and understanding of the martech and adtech ecosystem to help create documentation on how Intent data integrates and can be used in platforms
- Strong public speaker, comfortable in front of large, senior groups and a solid writer
- Can-do, self-starter attitude and ability to think critically and be data-driven to solve business problems
Perks and Benefits
- Competitive Salary / Options
- Health / Dental / Vision
- Flexible Spending / Health Spending Accounts
- Unlimited Vacation / Paid Holidays / Summer Fridays
- Education / Tuition Assistance / Annual Learning Stipend
- 401K / Match
- Generous Parental Leave (16 weeks primary/12 secondary)
- Commuter Benefits
- On Demand Learning (Udemy)
- Team Lunches / Outings / Events (Yes! We found a way to do virtually!)
- Offices (for when you want one)
At Bombora, we embrace diversity because it breeds innovation. Bombora is an equal opportunity employer and participates in E-Verify. Employment offers are contingent upon completion of successful background checks.
#BI-Remote