Supernatural is helping countless people fall in love with working out for the first time in their lives. 

Supernatural harnesses the immersive power of virtual reality to let you travel the world as you smash and box targets to the beat of over 1,000 top hits, coached by a professional trainer. With an ever-growing library of workouts across Supernatural Flow (our original full body cardio modality), Supernatural Boxing, Coach-led Stretch sessions and Guided Meditation, Supernatural invites you to discover your inner athlete and have fun working out. Available on the Oculus Quest. 

Check out the Official Supernatural Community on Facebook to meet our diverse community of athletes and coaches as they celebrate their fitness journeys together. Supernatural is loved by  The New York Times, Washington Post, GOOP, People, Today, Men’s Fitness, Women’s Health and hundreds more, check out our press page for more.

Join our team and become part of a community dedicated to helping people find joy in health and wellness today.

The impact you'll make: 

This Senior Product Marketing Manager will be responsible for influencing product development and content programming, and lead the go-to-market (GTM) for feature and major content launches for Supernatural. You will be a key stakeholder that builds the bridge between our product (features and workouts) and our customers. As a result, you will help people build a healthy, effective and insanely fun fitness journey with Supernatural, motivating them to build healthy habits and improve their lives outside of the headset. 

Reports to: Head of Product Marketing & Community

What you'll do: 

• Advocate for our customers: understand the people for whom Supernatural provides the most value to through-and-through, and develop marketing plans to bridge the gap between our customers and our product
• Consult on quarterly goals and objectives related to feature adoption and engagement with workout content, setting informed goals for metrics we want to hit to improve people's habitual use of Supernatural
• Work cross-functionally with research, product and design to develop the value statements and messaging related to our launches, and consulting on feature briefs
• Lead go-to-market strategies for our customer facing launches, working cross-functionally with the marketing, product, content and design teams
• Brief marketing, pr, influencer teams and our co-marketing partners on our launches, providing messaging and assets and consulting on launch strategies to help amplify
• Act as the point of contact for communicating GTM updates and reviews with cross functional leadership
• Be an active stakeholder in the customer journey framework, speaking to industry trends and research that can inform how Supernatural helps our members on their fitness journeys overtime
• Work closely with performance and analytics teams to assess the performance of each launch, and apply those learnings to future launch strategies

What you'll need to be successful: 

• 5+ years of product marketing, product management or brand management experience, with a track record of managing effective launches that marry creative vision with data driven strategy and planning
• Have a strong passion for motivating and inspiring people, and care deeply about helping people find solutions to their problems in health and wellness
• Have exceptional skill for synthesizing incredibly complex information and technology into clear, emotional messages and benefits
• Be competent in end-to-end management of campaigns, from briefing through presentation of results
• Be a roll-up-sleeves, scrappy, nimble doer 
• Have an enthusiastic, generous, nimble and hands-on approach

At Supernatural, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Supernatural is committed to bringing together individuals from all different backgrounds and perspectives, however, applicants from agencies as well as corporation to corporation work will not be considered at this time.

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