Senior Marketing Operations Specialist

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Who We Are

Verkada is the leader in integrated cloud-managed enterprise building security. Verkada combines our cloud-managed software platform with hardware powered by edge-based processing to provide customers with a real-time view into every part of their organization. Designed with simplicity in mind, Verkada’s video security cameras, access control and environmental sensors natively integrate with our platform and are virtually effortless to install, maintain, and manage across hundreds of sites. Verkada protects more than 6,000 organizations, including more than 30+ of the Fortune 500.


Overview

Verkada’s Marketing team is looking for a high-talent Senior Marketing Operations Specialist to develop, implement and improve operational processes. Reporting to the Director of Marketing Operations and Analytics, you will play a vital role in creating world-class Marketing Operations capabilities that will drive the next growth phase at Verkada. 


Successful operations leaders at Verkada are strategic problem solvers who think critically from first principles, collaborate well, are data-fluent, express ideas clearly, and have a bias for action. They are force multipliers that drive the business forward through innovative solutions that scale.


Responsibilities:

  • Establish and communicate marketing standard methodologies for executing campaigns, programs and nurture streams
  • Design, build and document customer segmentation for effective marketing
  • Optimize marketing alerts to sales for increased efficiency and conversion rates
  • Own attribution tracking infrastructure from website scripts/containers to CRM logging automation
  • Help set the strategy for and own the execution of email preferences process
  • Partner with Sales operations and other GTM teams on cross-functional projects
  • Provide data-based strategic recommendations to improve overall efficiency

Requirements:

  • 2-3 years of Marketo experience working in mid to large size business or similar
  • 4-5 years work experience at Enterprise SaaS companies or similar
  • 2-3 years experience working with Salesforce 
  • Experience setting up and maintaining integrations between business systems (e.g. Salesforce, Marketo, ZoomInfo, Bizzible, Website, Clearbit, etc…)
  • Demonstrated track record of success in a high-growth, self-directed business environment
  • Analytical mindset, capable of understanding advanced abstract relationships and concrete systems/data
  • Proven track record of creating alignment amongst peers through negotiation, guidance, and empathy that drives projects towards effective completion
  • Excellent written and oral communication skills

Nice-to-have:

  • Experience using business intelligence systems such as Looker, Tableau or Periscope
  • Software engineering experience (Python, Javascript, SQL, Ruby, etc…)
  • Hands on experience with working with Outreach
  • Experience with Account Based Marketing tools such as Engagio or similar



Verkada is an equal opportunity employer. We strive to be a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is support for members and allies of our internal communities like Women at Verkada, Pride at Verkada, Multicultural at Verkada and Parents at Verkada.


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Technology we use

  • Engineering
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • CaffeFrameworks
    • TensorFlowFrameworks
    • MongoDBDatabases

An Insider's view of Verkada Inc

How does the company support your career growth?

Verkada is a company with a lot of opportunity and challenges waiting to be tackled. It really is a place where you get to "create your own destiny" while being a part of something great.

Kris Gonzalez

Lead Technical Recruiter

What are Verkada Inc Perks + Benefits

Verkada Inc Benefits Overview

As an organization, one of our top priorities is to maintain the health and wellbeing of our employees and their families. We offer flexible PTO, catered lunch and dinner every day, commuter benefits, comprehensive medical, dental, and vision coverage, wellness benefits, paid parental leave, fun celebrations, and more!

Culture
Volunteer in local community
Partners with nonprofits
Throughout the year we partner with different nonprofits and use our proceeds from internal fundraisers to support their causes.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Diversity
Documented equal pay policy
Mandated unconscious bias training
Twice a year we hold a mandatory unconscious bias training for all employees to strengthen our culture and reaffirm our commitment to diversity.
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
We offer three different ERGs and will continue to add more as we the company continues to grow.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited vacation policy
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Recreational clubs
Relocation assistance
Fitness stipend
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Continuing education stipend

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