Senior Manager Campaign Optimizer at SoFi (Jacksonville, FL)

| Jacksonville, FL
Sorry, this job was removed at 1:12 p.m. (CST) on Thursday, June 16, 2022
Find out who's hiring in Jacksonville, FL.
See all Marketing jobs in Jacksonville, FL
Apply Now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Employee Applicant Privacy Notice

Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation fintech company using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The role

The Senior Manager of Campaign Optimization will be responsible for the strategy, concept, logic flow, execution, and optimization of all the Sales campaigns in the Sofi Lending group, working in collaboration with Business Unit, Marketing, Product, Engineering, Data Science, Ops Analytics  and other key stakeholders across the organization. The role involves a combination of data analysis, creative problem-solving, and cross-team collaboration to ensure campaign success, in support of the company’s growth objectives.


What you’ll do:

  • Campaign design (strategy, offerings, timeline and mix tied to business objectives)
  • Campaign configuration, prioritization, scrubbing and ongoing optimization in campaign manager engine 
  • Ongoing management of campaign performance, campaign delivery, and campaign profitability.
  • Analyze data, develop actionable insights and make recommendations to business and ops leadership
  • Monitor and analyze reporting on a frequent basis to ensure optimal delivery and performance of campaigns.
  • Work with Operations Analytics and Data Science team to improve performance 


What you’ll need:

  • Bachelor’s degree or equivalent experience required
  • 5+ years experience in campaign management 
  • 10+ years of relevant professional work experience (e.g., Operations, Sales, Marketing, Data Analytics, Technology, Finance, Engineering, etc.).
  • Experience supporting the launch of new programs and initiatives. Experience collaborating with and influencing Product and Engineering teams is a must.
  • Experience and comfort working with and manipulating large datasets. Time spent as a data analyst is required
  • Must be highly analytical, and data driven. Should be able to demonstrate a keen understanding and appreciation of metrics, have experience with A/B testing, and program optimization. 
  • Must also have an ability to track and report on key metrics that measure performance in programs and campaigns inclusive of traffic, revenue, conversions, and ROI.
  • World-class communication, analytical and problem solving skills.
  • Ability to navigate through ambiguity.
  • Ability to work independently with little or no supervision.
  • Can thrive in a fast-paced and high-growth work environment.
  • Team player with good collaboration skills.

Nice to have:

  • MBA preferred

Why you’ll love working here

  • Competitive salary packages and bonuses
  • Comprehensive medical, dental, vision and life insurance benefits
  • Generous vacation and holidays
  • Paid parental leave for eligible employees
  • 401(k) and education on retirement planning
  • Tuition reimbursement on approved programs
  • Monthly contribution up to $200 to help you pay off your student loans
  • Great health & well-being benefits including: telehealth parental support, subsidized gym program
  • Employer paid lunch program 
  • Fully stocked kitchen (snacks and drinks) available when you’re in the office

SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.

SoFi does not seek salary history information from job applicants.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.


Why you’ll love working here:

  • Competitive salary packages and bonuses
  • Comprehensive medical, dental, vision and life insurance benefits
  • Generous vacation and holidays
  • Paid parental leave for eligible employees
  • 401(k) and education on retirement planning
  • Tuition reimbursement on approved programs
  • Monthly contribution up to $200 to help you pay off your student loans
  • Great health & well-being benefits including: telehealth parental support, subsidized gym program
*These benefits are only applicable to full time employeesSoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.The health and safety of our employees and their families is our top priority. Due to the ongoing nature of the COVID-19 pandemic, and because unvaccinated employees pose a direct threat to the health and safety of others in the workplace, effective on November 1, 2021, U.S. employees must be fully vaccinated to work from any of our offices, travel for business or attend work-related meetings.The company will make reasonable accommodations when possible for employees who are unable to be vaccinated because of a disability, pregnancy, sincerely held religious belief, or for other legally required reasons..Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.New York applicants: Notice of Employee RightsSoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected]Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Read Full Job Description
Apply Now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • SpringFrameworks
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases

An Insider's view of SoFi

How would you describe the company’s work-life balance?

SoFi (and the fintech industry) are incredibly fast-paced. Many people faced burnout during the pandemic, so SoFi implemented SoFridays, where we are encouraged to block out time on Friday without meetings and even sign off early. I’m grateful and proud to work for a company that puts its employees first.

Chloe

Associate Talent Brand Specialist

What does your typical day look like?

No two days are the same, which I love! I spend most of the day working on projects that are directly connected to our company-wide priority #1 ; which is to create a durable culture where people love to work. Things like creating a Diversity, Equity and Inclusion site, managing our careers page, and hosting events that bring our culture to life.

Kari

Principal Talent Brand Manager

How does the company support your career growth?

SoFi is committed to creating development opportunities for our employees. Our mentorship program, GROW, seeks to inspire, empower, and elevate underrepresented employees by fostering 1:1 professional relationships with a mentor to receive real-time, active coaching, key business knowledge, and advocacy in support of their professional journey.

Ishani

Tech Recruiter and GROW Co-Founder & Lead

What are SoFi Perks + Benefits

SoFi Benefits Overview

We’re committed to fostering an environment where employees understand how they’re doing, where they’re going, and how to get there—with compensation programs designed to attract, retain, and reward talented people who believe in our mission.

Culture
Volunteer in local community
Launching in February 2022 we will offer employees up to 16 hours a year to volunteer for causes they are most passionate about in order to support the communities in which we live and work.
Friends outside of work
Eat lunch together
Intracompany committees
Cross-team collaboration is absolutely critical to SoFi's success. In addition to working on exciting projects, we have a group called OneSoFi, a diverse group dedicated to driving culture!
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
We have set an ambitious goal of increasing URG representation in management to 50% by 2023. As of 10/1/2021, 37.5% of our managers identify as an underrepresented group.
Unconscious bias training
Required for all employees as part of our DE&I programs to educate our workforce, enable them with the tools to eliminate unconscious bias, and to ensure fairness & clarity in hiring and retention.
Diversity manifesto
Diversity Employee Resource Groups
SoFi proudly sponsors eight employee resource groups, called Circles. These groups build high-trust relationships and foster a sense of belonging for the diverse communities represented at SoFi.
Hiring Practices that Promote Diversity
We anchor our interview process to identified success competencies associated with each role vs informal interviewing.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
SoFi's Flexible Spending Account (FSA) lets employees pay for dependent care and eligible out-of-pocket healthcare expenses with pre-tax contributions of up to $2,750 annually.
Disability Insurance
SoFi's disability insurance benefit is 60% of an employee's base salary up to a maximum of $5,000/month for short term disability, and $10,000/month for long term disability.
Dental Benefits
SoFi's Delta Dental plan provides employees the flexibility to choose any dentist in‐network or out‐of‐network and still receive benefits.
Vision Benefits
SoFi's vision plan provides 100% coverage for annual eye exams through VSP choice doctors, plus offers additional discounts for frames and laser vision repair.
Health Insurance Benefits
SoFi employees receive comprehensive health, vision, dental, life insurance, and disability benefits—as well as flexible time off, fitness, fertility, and family planning options.
Life Insurance
SoFi pays for 1 times employees annual salary for Basic Life and AD&D Insurance, and employees have the option to purchase additional life insurance.
Pet Insurance
Employees have the choice of 2 plans with 50%, or 70% reimbursement on vet bills including accidents, illnesses and hereditary conditions up to $7,500 annually.
Wellness Programs
SoFi offers a variety of benefits to support employees and their families in attaining and maintaining good health — both physically and mentally. Incl: health club discounts, therapy, and more.
Mental Health Benefits
SoFi partners with Modern Health, which provides support to help people reduce stress, feel more engaged, and be happier. Employees and dependents can receive up to 6 therapy sessions + other support.
Retirement & Stock Options Benefits
401(K)
SoFi's 401(k) retirement plan helps our employees set aside income they will need in the future.
Company Equity
SoFi offers stock options through its employee profit sharing program, including vesting over a four-year period.
Performance Bonus
SoFi's performance bonus plan is paid out quarterly when employees meet targets set by their direct supervisors.
Child Care & Parental Leave Benefits
Child Care Benefits
Through care.com, parents have access to in-home or in-center vetted and subsidized care for your children when regular care is not available.
Generous Parental Leave
SoFi will provide up to 8weeks of paid parental leave to employees following the birth of an employee’s child or the placement of a child with an employee in connection with adoption or foster care.
Flexible Work Schedule
SoFi offers flexible schedules for all employees, including a hybrid in-office/work-from-home environment. We also have SoFridays where we encourage employees to sign off early when they can.
Remote Work Program
Employees are encouraged to work with their manager to determine the best future work environment - full-time remote, hybrid, or full-time in office.
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
We offer unlimited PTO for all full-time, non-exempt employees.
Paid Volunteer Time
Coming soon through SoFi Gives - our new volunteer program that includes time off for employees to volunteer.
Paid Holidays
Paid Sick Days
SoFi offers a variety of comprehensive paid sick days based on employee location and employment type.
Perks & Discounts
Beer on Tap
Casual Dress
SoFi is casual. Bring your full authentic self to work!
Commuter Benefits
SoFi's commuter benefits can help employees save money by paying for commuter expenses with pre-tax dollars up to $270 per month.
Company Outings
Pre-COVID-19 pandemic we had annual holiday parties, team offsites, and more. With COVID, we have zoom talent shows, take your parents/children to work zoom events, and more!
Free Daily Meals
SoFi provides catered lunches at some locations and offers lunch cards to those employees where catered lunch is not provided in the office.
Game Room
SoFi's San Francisco headquarters features a game room, roof deck, and more.
Stocked Kitchen
All SoFi offices have stocked kitchens included unlimited snacks, coffee, tea, Kombucha, and beer on tap!
Some Meals Provided
SoFi provides catered lunches at some locations and offers lunch cards to those employees where catered lunch is not provided in the office.
Happy Hours
SoFi encourages employees to hang out after work!
Fitness Subsidies
SoFi offers employees more convenience, flexibility and gym options, thanks to our partnership with Gympass.
Professional Development Benefits
Job Training & Conferences
SoFi offers frequent training, mentorship opportunities, and leadership programs to develop our people. We also cover tuition costs for approved programs, up to $5,250 per year.
Tuition Reimbursement
SoFi offers frequent training, mentorship opportunities, and leadership programs to develop our people. We also cover tuition costs for approved programs, up to $5,250 per year.
Diversity Program
Lunch and learns
Each organization at SoFi offers regular lunch and learns to give employees visibility to company & industry leaders.
Cross functional training encouraged
Promote from within
Mentorship program
SoFi's Grow Mentorship program seeks to inspire and elevate our most underrepresented employees by fostering professional development and by giving allies the chance to take action.
Continuing Education stipend
We want to help our employees achieve financial freedom, just like our members. That’s why we contribute $200 per month toward your student loans to help pay down student debt,
Customized development tracks
Paid industry certifications
This perk depends on the organization, but our Engineering, Product & Design, plus Operations team offers top performers paid industry certifications to develop their careers.

Additional Perks + Benefits

Our people are our greatest differentiator - if we take care of our people, they will take care of our members. That's why we offer comprehensive, flexible benefits and perks that support their physical, mental, and emotional wellbeing so they can bring their best selves to work.

More Jobs at SoFi

Apply Now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView SoFi's full profileSee more SoFi jobs