Senior Integrated Marketing Manager

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Mercari is Your Marketplace. We make it super easy to sell (or buy) almost anything. We all have things we don’t use, never used or simply outgrew. But that stuff still has value. Mercari gives you the power to sell it, ship it, and earn some cash for it, simply and intuitively. Fashion to toys. Sporting goods to electronics. All the brands you know and love. Our mission is simple: to make selling as easy as buying. And with 50M+ downloads in the U.S. and 350k+ new listings every day, we're just getting started.

As the Senior Integrated Marketing Manager, you’ll lead the way Mercari connects with people, ultimately attracting and growing Mercari’s active buyers and sellers.

You will partner with the Product Marketing, Brand, Creative, Social, PR and Growth teams to understand our audience segments, craft messaging and develop programs and initiatives to connect with these audiences. You will lead and develop integrated campaigns and evergreen content across owned and paid channels.

You’re a team player who possesses the ability to flex creative and strategic sensibilities while thriving in fast-paced and at times ambiguous environments.

What you’ll be doing:

  • Lead the development and execution of strategic marketing programs, initiatives and campaigns for various audiences, seasons and products, across the funnel from awareness to direct response.
  • Lead the build out of an integrated and seasonal campaign plan across all phases; from strategy to brief to execution to performance measurement.
  • Develop and maintain a clear and comprehensive marketing calendar.
  • Deeply understand our customer’s motivations and preferences by partnering with Research, Product, BI and Growth teams. 
  • Identify message hierarchies for our core audiences and test different value propositions and creative messaging.
  • Partner with internal creative teams and external agencies to develop content that resonates with audiences, ultimately deepening relationships and actions with Mercari.
  • Identify process gaps and own strategic improvements resulting in more efficient and high quality marketing execution.

What you’ll need:  

  • Minimum 8 years of relevant marketing experience at a fast growing tech marketplace and/or ecommerce platform.
  • A natural collaborator who’s deeply entrepreneurial.
  • Possess the ability to identify opportunities to create systems, programs and value where there were none before. 
  • Excellent project management experience and organizational skills.
  • Strong presenter who possesses the ability to cross-functionally workshop ideas.  

Why Mercari:

Small enough to make an impact, but established enough to provide the stability you need to be successful, Mercari is the best of both worlds. At Mercari you are encouraged to take risks. And when you do, you can do it confidently, knowing you have a team and a company that supports you.

As we grow, your career opportunities with Mercari grow. As our teams expand, your responsibilities expand. Our teams are supported with access to new tools, technologies, and learning opportunities.  We will never stop growing.

Total Rewards:

  • Flexibility: Work remote from anywhere in the US and receive flexible time off 
  • Wellbeing: Top-notch insurance plans, best-in-class new parent offerings and access to mind and body wellness apps
  • Growth: As we grow, your career opportunities grow, we provide access to new tools, technologies and learning opportunities
  • Comprehensive and total rewards: We provide a strong financial foundation and rewards that go beyond the paycheck
  • Teamwork: We are each other's biggest fans- we celebrate from virtual coffee breaks to recognition programs
  • Additional Information (Colorado only*) Minimum salary of $85,400 + equity + benefits. Information about our benefits can be found here: https://www.mercari.com/careers/ *Note: Disclosure as required by sb19-085 (8-5-20) of the minimum salary compensation for this role when being hired into a location in Colorado.

Mercari is proud to be an Equal Opportunity Employer

Mercari prides itself on the diversity of its workforce. We do not discriminate on the basis of age, national origin, race, religion, marital status, veteran status, disability status, gender identity, sexual orientation, or any other class protected by applicable law.  


More Information on Mercari US
Mercari US operates in the Other industry. The company is located in Palo Alta, CA. Mercari US was founded in 2014. It has 434 total employees. It offers perks and benefits such as Disability insurance, Dental insurance, Vision insurance, Health insurance, Life insurance and 401(K). To see all 4 open jobs at Mercari US, click here.
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