Chewy
At Chewy, our mission is to be the most trusted and convenient destination for pet parents and partners, everywhere.
Hybrid

Director, Marketing Channels

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Our Opportunity:


Chewy is seeking a customer-centric Director of Marketing Channels to join our marketing team, based in Dania Beach, FL headquarters. This role will drive the strategic development and evolution of Chewy’s owned marketing channels, including email, direct mail, push notifications, and more. This position will oversee both day to day operations of the program as well as will out best in class dynamic, customer driven channel that engages and delights pet parents.


What You’ll Do:

  • Evangelize an audience first approach to cadence strategy, channel planning and content.
  • Partner with Data Science team to dramatically enhance our ability to segment our audience and target our message while building for future state
  • Set the vision and the roadmap to evolve our outbound marketing channels into customer led programs that are dynamically driven, using ML to develop personalized communications
  • Rapidly buildout additional 1:1 marketing touchpoints that engage the consumer and build loyalty to Chewy
  • Evaluate current platforms and processes to enhance effectiveness of the program and will support future vision of future state.
  • Drive effectiveness of program by maximizing channel-specific engagement metrics
  • Develop robust test and learn agendas that lead to strong programs, meaningful improvements in performance and a better customer experience
  • Iterate fast and incorporate learnings to continually improve the channel and experience
  • Establish a process to regularly socialize results and insights with key stakeholders
  • Build a high-performing team that champions the consumer experience

What You’ll Need:

  • A passion for the customer and a proven track record of developing a customer first email channel
  • 10+ years of marketing experience, ideally in channel marketing, CRM or insights
  • Experience across various marketing CRM platforms and supporting technology add-ons
  • Deep understanding of email deliverability and best practices
  • Thorough understanding of customer data, crm principles and lifecycle marketing
  • Experience using AI or ML insights in marketing campaigns
  • Deep understanding of ecommerce metrics, experience with google analytics a plus.
  • A natural curiosity around consumer behavior, macro-trends and business impact. Up-to-date on ever evolving email space including new platforms, tools and technology
  • Ability to think creatively and strategically, solve problems, remove barriers and challenge status-quo.
  • Strong analytical skills, with the ability to read relevant data, draw conclusions, and provide recommended course of action
  • Must be nimble enough to negotiate with multiple stakeholders, be able to defend work, and also know when to accept direction.
  • Be a self-starter who thrives in ambiguous environments and adapts easily to change.
  • Strong verbal and written presentation skills including ability to communicate complex ideas in a clear and concise manner
  • Must know how to get work done within a large and complex organization involving multiple stakeholders.
  • Bachelors degree, masters a plus
  • Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.




Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Chewy, please contact [email protected]
To access Chewy’s Privacy Policy, which contains information regarding information collected from job applicants and how we use it, please click here: https://www.chewy.com/app/content/privacy).

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What are Chewy Perks + Benefits

Chewy Benefits Overview

We offer competitive salaries and 401k, unlimited time off, comprehensive medical, dental, and vision benefits, in addition to wellness programs, online communities, and resources for improved physical and mental health... enabling you to be your best self - in and outside of work. With mentorship programs, employee resource groups, cross-functional job trainings, events, and customized development tracks for advancement, we're proud to help develop and promote our team members from within.

True to our business, we're pet-friendly and have fun pet-related perks like Paw-ternity leave for new pup parents and Chewy employee discounts. We offer countless volunteer opportunities, recreational club teams, company outings, happy hours, and team events to enable you to bond with fellow Chewtopians and have some fun!

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Remote work program
We're currently 100% remote due to caution and care for the health & well-being of our team. Post-pandemic, we plan to operate in a combination of onsite and remote, with logistics still being defined
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
We offer a commuter transit, parking, and dependent care FSA.
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Pet friendly
Recreational clubs
Chewy sponsors office sports leagues year-round.
Relocation assistance
Professional Development Benefits
Job training & conferences
Lunch and learns
Cross-functional lunch and learns.
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks

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