Senior Analyst, Paid Marketing

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Hims & Hers Health, Inc. (better known as Hims & Hers) is a multi-specialty telehealth platform building a virtual front door to the healthcare system. Hims & Hers connects consumers to licensed healthcare professionals, enabling people to access high-quality medical care—from wherever is most convenient—for numerous conditions related to primary care, mental health, sexual health, skincare, and more. Launched in November 2017, the platform also offers thoughtfully created and curated health and wellness products. With products and services available across all 50 states and Washington, D.C., Hims & Hers’ mission is to make it easier for all Americans to access affordable care and treatment for conditions that impact their daily lives. In January 2021, the company was listed on the NYSE at an initial valuation of $1.6 billion and is traded under the ticker symbol “HIMS”. To learn more about our brand and offerings, you can visit forhims.com and forhers.com.

The Sr. Paid Marketing Analyst is responsible for the creation, maintenance and optimization of paid campaigns in-house as well as performing daily optimizations and analysis that contribute to the growth of Hims and Hers. We are in search of an analytical and highly organized individual with hands-on experience managing paid media campaigns. The ideal candidate will be a subject matter expert in Shopping (Standard & Smart Shopping), YouTube and Search campaigns types on Google Ads, Microsoft Ads, and any other relevant platforms.

Responsibilities: 

  • Analyze and optimize advertising campaigns on Google and Microsoft platforms including Search, Shopping and YouTube campaigns. Demonstrated expertise in managing Shopping and YouTube campaigns is required
  • Oversee the daily management of paid campaigns, including strategy, buildout and flawless execution
  • Develop and execute on creative, placements, landing pages and audiences to scale campaigns efficiently
  • Provide weekly data performance recaps including actionable insights and recommendations. Act on recommendations and monitor closely
  • Work cross-functionally with Growth, Product, Operations, Business Development and Medical teams to improve return on ad spend

Experience & Skills: 

  • 3+ years of experience and strong paid search marketing background at an agency or D2C company
  • Proven track record of driving measurable revenue and engagement via digital advertising
  • Strong quantitative analysis skills, an affinity for numbers and the ability to process complex calculations quickly and accurately
  • Strong written communication skills, with experience writing effective ad copy for different audience segments
  • Exceptional customer insights and proven success utilizing analytics to provide strategic recommendations and drive concrete action
  • Ability to work in a highly collaborative environment, multi-task and participate in team-based planning process
  • Self-starter, strong organizational skills, ownership mentality and the ability to prioritize work
  • Beauty, wellness or lifestyle industry experience a plus
 
 
Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance.
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An Insider's view of hims & hers

How would you describe the company’s work-life balance?

Flexibility is a given. If you need time for family, personal commitments, or just to relax, you can take it. There's unlimited PTO and everyone is encouraged to take advantage of it. Overall, there's tremendous commitment to every employee's good health and well-being.

Chris

Director, Growth Marketing

How do you collaborate with other teams in the company?

One of the most rewarding parts of my job is collaborating with so many talented people across teams. My team works closely with other units, such as legal, comms, content and medical. I’m fortunate to work somewhere that encourages and rewards collaboration, because we build a better product, and ultimately a better company, when we work together.

April

VP of Public Policy

What makes someone successful on your team?

Good vibes and a growth mindset! We want the team to be there for one another to celebrate success and learn from mistakes. Technical awesomeness (React Native, Postgres, Kotlin, Docker) and passion for healthcare and fast-growth companies are important too :)

Vicente

Senior Engineering Lead

What unique initiatives do you have that encourage innovation?

We are passionate about doing what we can to help our employees bring their best selves to work. We encourage everyone to ask questions (even anonymously), provide work-life balance (with our permanent remote work model and unlimited PTO), and make sure everyone has the ability to make an impact and unleash their creativity—no matter their title.

Hilary

Co-Founder

What are hims & hers Perks + Benefits

hims & hers Benefits Overview

Competitive salary + stock options.
High-coverage medical (99%), dental & vision insurance for employees & family.
Flexible paid time of + generous parental leave policy.
401(k) plan, HSA & FSA.
Remote-first culture + monthly stipend for phone, internet and home office needs.
Weekly meditation sessions + monthly wellness initiatives.
Virtual team-building events (i.e. yoga, trivia, bingo) + weekly Happy Hours.
Biweekly All-Hands.
Exclusive employee discount on Hims & Hers product.

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Team workouts
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Happy Hours
Recreational Clubs
Home Office Stipend for Remote Employees
Professional Development Benefits
Lunch and learns
Promote from within
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