Search Engine Marketing Associate Analyst at Boomtown!

| Charleston, SC
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What is BoomTown?
BoomTown is a software platform designed to help real estate professionals generate leads, manage contacts, and run their business better. Over 40,000 of the industry’s best use our products to close more deals. Our success is trademarked with growth. It’s why the Real Trends Thousand is dominated by BoomTown clients. We bring the technology and experts to turn opportunities into closings. With our product suite, our clients get access to world-class lead generation, consumer-websites, CRM technology, and a powerful mobile app. Together, they create a seamless experience so our customers can attract, convert, and win new clients easily. 

Our Benefits
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a 401k retirement plan, comprehensive healthcare, discretionary PTO, and a quarterly wellness reimbursement towards health and fitness.

Are you an experienced SEM Associate Analyst who specializes in driving leads or generating sales via paid channels? Do you know the ins and outs of Google Ads and Analytics? If you’re passionate about paid media then read on!

BoomTown is looking to add a full-time SEM Associate Analyst to manage and grow pay-per-click advertising campaigns. A solid understanding of web analytics is critical and the ability to clearly communicate campaign performance is a must.

What You'll Be Doing:

  • Managing a large volume of paid advertising campaigns across multiple channels including, but not limited to Google Ads and Bing/Yahoo
  • Building, monitoring, and optimizing client campaigns to maximize conversions and demonstrate ROI
  • Identifying and implementing strategies for increasing volume of traffic and conversions through paid media outlets
  • Guiding consumers through the sales funnel via digital experience
  • Collaborating with Social Marketing Analysts to ensure the client portfolio (of search and social advertising) strategies align and provide effective synergy and ROI for client’s paid marketing goals

What We Need from You:

  • Proficiency in Google Ads
  • Ability to uncover trends within data sets
  • Relentless attention to detail
  • Ability to strategize an engaging digital experience that utilizes multiple platforms to drive consumers to an end goal 
  • Goal oriented mindset with the drive to surpass predetermined benchmarks 
  • Exceptional written and verbal communication skills

Preferred Qualifications:

  • 2 to 3 years Search Engine Marketing experience
  • BA in Marketing, Communications, or Advertising
  • Experience with automated bidding
  • Proficient with Google Analytics and Excel
  • Hands on experience with targeted display and remarketing buys via major ad networks

Required Qualifications:

  • 1 year hands-on Search Engine Marketing Experience
  • Experience with a customer management system (ie. Salesforce)

BoomTown is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

More Information on Boomtown!
Boomtown! operates in the Real Estate industry. The company is located in Charleston, SC. Boomtown! was founded in 2006. It has 338 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 55 open jobs at Boomtown!, click here.
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