Remote Marketing / Demand Generation Manager
Location: REMOTE
Salary: $95 to 115k
Description:
The Judge Group is seeking a Remote Marketing / Demand Generation Manager in their King of Prussia, PA area offices. The qualified individual will have
COMPENSATION: $95 to 115k
WORKSITE: This is a remote position (Must live within 90 minutes of Kind of Prussia, PA
MUST HAVE: Bachelor's degree in Accounting or a related discipline
MUST HAVE: A thorough knowledge of US Generally Accepted Accounting Principles (GAAP)
MUST HAVE: A minimum of 5 years related work experience
LIKE TO HAVE: A CPA designation is highly desired for this position
RESPONSIBILITIES:
- Develop integrated demand generation marketing strategies
- Utilize knowledge of digital content syndication, content generation, paid advertising management and email marketing
- Translate business objectives into a marketing strategy
- Deliver a mix of marketing tactics to increase the sales pipeline and create new leads
- Apply analytics to target prospects
- Adapt marketing efforts to get quality responses
- Create company marketing and brand strategies
- Drive projects to deliver strategic business objectives
- Identify new marketing and branding channels
- Manage external suppliers
- Approve and distribute marketing materials
- Analyze and report on the return on investment of marketing campaigns
- Contact industry publications, consultants, and influencers to assure company messaging is understood
- Utilize company social media outlets
- Manage local business events, trade shows, and other various prospecting events
- Develop knowledge of company services and how they relate to customer's needs
- Document internal processes
- Assist and collaborate with the Sales Team
EDUCATION AND EXPERIENCE:
- Bachelors degree in marketing or a related discipline
- 4+ years of experience in a demand generation / marketing position (B2B marketing experience preferred)
- Experience with marketing automation tools such as Hubspot
- Experience Google Ads and Analytics, a certifications is a plus
Contact: [email protected]
This job and many more are available through The Judge Group. Find us on the web at www.judge.com