Product Marketing Manager

| New York City, NY | Remote
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LivePerson is a transformational force in how brands and consumers communicate. With over 18,000 brands, including HSBC, Verizon, and Home Depot, we are on a mission to make life easier for people and brands everywhere through trusted Conversational AI. We believe in a future where conversations are the norm for getting your intentions fulfilled - whatever they are.  

We are an innovative, intent-driven company that believes in building the future and we are looking for growth minded, unconventional thinkers, developers and builders to join the team.

You will thrive here if: 

You can operate in a fast paced, dynamic environment

You can build partnerships that move our business forward

You build code that is simple, understandable, and clean  

You see feedback or failure as motivation to learn and to grow 

You believe data-driven decision making is the norm

You relate to our core principles (link) and want to work with Conversational AI experts

Remote, New York, United States

Who are you?

You’re someone who is looking to be part of a revolutionary movement to change today’s digital commerce experience.  You’re curious, ambitious, and eager to make an impact.

Who are we?

Launching in late 2020, Maven Messenger is a new platform by LivePerson focused on defining the standard for what conversational commerce can truly be. Our team strives to keep consumers and businesses better connected as the world’s environment has driven these relationships from in-person to digital.

What are we doing?

In a world dominated by privacy-intrusive targeted ads, biased paid influencers, irrelevant search results, and spammy email promotions, consumers have expected and accepted a subpar commerce experience. Maven empathizes with consumers and is here to humanize the way we discover & shop! Providing consumers real freedom to discover and connect with businesses through a simplified, conversational experience makes Maven the easiest and most trusted way to discover, chat, and shop.

What can we do together?

As the Product Marketing Manager, you are vital to the growth and success of Maven Messenger. You will cross-functionally collaborate across the Marketing, Product, and Engineering teams to ensure Maven’s vision becomes reality. In this unique opportunity, you will define & refine our messaging and positioning for both businesses and consumers. You will help our team gain insight & understanding into unmet business and consumer needs, and partner internally to shape our strategy and roadmap. Your data-driven mindset will guide our content & social media strategy, and will unlock growth and engagement. A thorough understanding of competitive intelligence will ensure our release & feature updates distinguish Maven from other channels. The successful candidate has an opportunity to join an outstanding team in a fast-paced, high-growth business unit.

What you will be doing…

  • Evangelizing Maven’s vision of being the most trusted and easiest way to discover, chat, and shop!
  • Drive awareness of Maven’s competitive advantages to both businesses and consumers
  • Own the content & social media strategy for Maven with a focus on demand generation and usage/retention
  • Serve as the go-to expert for conceptualizing and creating compelling content that effectively positions Maven as a gold standard solution
  • Develop repeatable formulas for content creation, including demo videos, product spotlights, customer stories, and interviews
  • Understand the customer journey from awareness through adoption to identify what questions are being asked, and where we can reduce friction/create momentum
  • Work with our Product team to package and brand product features to drive excitement and engagement of new features within the app
  • Directly connect & listen to business owners so that you can empathetically shape our offering to increase our reach while providing maximum value

This person must have…

  • 4+ years of relevant experience in product marketing for a two-sided marketplace, B2B SaaS, or B2C e-commerce environment
  • Excellent communication skills; you like to define and articulate the strategy to achieve success and growth
  • Ability to manage cross-functional projects and multitask with excellent organizational skills
  • Prior experience working at product-led growth organizations
  • Experience working directly with customers to understand their needs
  • Ability to translate diverse information into meaningful conclusions and results
  • Proactive drive to continually collaborate with clients and colleagues to ensure business outcomes
  • Outstanding interpersonal, relationship building skills conducive to team collaboration

Still interested? More on LivePerson...

We work hard to support our team the same way we support our customers. Your life outside of the office is important to us. We provide competitive benefits and paid time-off that enables our family to take the time they need to recharge.

You can read more about LivePerson and Our Principles here - https://www.liveperson.com/company/#guiding-principles

Our company believes equal opportunities across genders is something that has been overlooked for too long.  To shake up the industry, LivePerson CEO Robert Locascio launched the Equal AI initiative - established to focus efforts on eradicating gender bias in AI engineering. We are also keen on getting women enthusiastic about software engineering by sponsoring "WomenHack" and "Female's Favor{IT}e Conference" events globally.

LivePerson provides equal employment opportunity without regard to an applicant's race, color, age, national origin, religion, sex, gender identity or expression, sexual orientation, veteran status, disability, pregnancy, genetic information, or any other status protected under applicable law

#LI-PS1

Why you’ll love working here:

LivePerson was named to FastCompany’s World’s most innovative companies of 2020 list for the Artificial Intelligence category. We offer top tier tech & data science colleagues, along with opportunities to push your own limits. We embrace invention and experimentation. You’ll have great benefits, flexible time off, plus snacks and drinks to keep your mind fresh and stomach full. Most importantly, you’ll have an ability to make an impact at work and at brands across the globe as we build the future with trusted Conversational AI together.

At LivePerson, people from diverse backgrounds come together to do their best work and be their authentic selves. We are proud to be an equal opportunity employer. 

All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

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