Product Marketing Manager

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Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. Affirm, Inc. proudly includes Affirm, PayBright, and Returnly. 

The Product Marketing Lead’s role is to deeply understand our market, merchants, and consumers to help advise our Core product strategy and craft powerful positioning and messaging! This person will closely collaborate with Product, Sales, Marketing, Client Success, and other GTM teams on early-stage product exploration, betas, and powerful launches that drive growth and adoption! While this role is focused on B2B products, it may involve driving consumer adoption as well to deliver value in a B2B2C model.

What you’ll do

  • Partner with Product Management to identify future B2B product opportunities and define a product roadmap incorporating customer insights and feedback from CS, Sales, and other teams
  • Lead betas and product rollouts end-to-end, including value proposition design, target merchant identification, operational readiness, campaign planning and execution, seller enablement, and merchant feedback collection
  • Translate highly technical B2B products into merchant-facing narratives with a focus on positioning, benefits, differentiation, and use cases.
  • Define messaging and positioning for new products and translate features and functionality into differentiated customer benefits
  • Work with Enablement teams to produce impactful enablement materials including messaging/positioning, sales pitch decks, solutions-focused communications, and any communications that support product strategy
  • Build and scale standard methodologies to drive efficient solutions adoption and new product activation

What we look for

  • 6-7 years of experience across product marketing, product management, or similar
  • Experience influencing product vision and launching products through concept, beta, and GA
  • Self-starter with the ability to build programs from scratch; be ready to roll up your sleeves and get things done
  • Powerful storyteller; written, verbal, and visual
  • Strong analytical capability; distinguish between signal and noise to make decisions
  • Consistent record to collaborate and influence efficiently across multiple teams cross-functionally
  • Outstanding prioritization and project management skills

Location

 

The majority of our roles can be located anywhere in the U.S. (exclusive of the U.S. Territories).

 

Please note that visa sponsorship is not available for this position.

 

#LI-Remote

Affirm is proud to be a remote-first company! Employees in remote roles have the option of working remotely or from an Affirm office in their country of hire, and may occasionally travel to an Affirm office or elsewhere for required meetings or team-building events. Our offices in Chicago, New York, Pittsburgh, Salt Lake City, San Francisco and Toronto will remain operational and accessible for anyone to use on a voluntary basis, subject to local COVID-19 guidelines.

 

If you got this far, we hope you're feeling excited about this role. Even if you don't feel you meet every single requirement, we still encourage you to apply. We're eager to meet people who believe in Affirm's mission and can contribute to our team in a variety of ways—not just candidates who check all the boxes.

 

Inclusivity:

At Affirm, People Come First is one of our core values, and that’s why diversity and inclusion are vital to our priorities as an equal opportunity employer. You can read about our D&I program here and our progress thus far in our 2020 DEI Report.

We also believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.

By clicking "Submit Application," you acknowledge that you have read the Affirm Employment Privacy Policy, or the Affirm Employment Privacy Notice (EU) for applicants applying from the European Union, and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of my personal information as described therein.

More Information on Affirm
Affirm operates in the Fintech industry. The company is located in San Francisco , CA. Affirm was founded in 2012. It has 2200 total employees. It offers perks and benefits such as Volunteer in local community, Partners with nonprofits, Open door policy, OKR operational model, Team based strategic planning and Open office floor plan. To see all 36 open jobs at Affirm, click here.
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Candidate Location Eligibility:
Chicago, IL
New York City, NY
San Francisco, CA

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