Product Marketing Manager at DebtBook (Charlotte, NC)

| Charlotte, NC | Hybrid
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Who We Are

DebtBook is an industry-leading fintech software platform that revolutionizes the way local governments, higher education, healthcare organizations and their finance teams work. Our powerful, cloud-based software helps these organizations manage all aspects of their debt, leases, and subscriptions, streamline financial reporting, and share information simply with others

About the Role

The Marketing team is responsible for building brand awareness, generating and nurturing leads for the sales team, supporting product adoption and engagement, and producing thought leadership content. We’re seeking a Product Marketing Manager who will report to the VP of Marketing.

What You'll do:

  • Own the go-to-market strategy and tactical execution of new feature launches, feature updates, and other major product initiatives
  • Partner with the Product team in the execution of strategy and development of product positioning and messaging by understanding our brand, customer needs, product roadmap, and competitive landscape
  • Develop and execute product marketing strategies that drive demand, adoption, and sales for our products
  • Oversee product launches/releases including creating the launch plan and partnering cross-functionally to drive execution of marketing, enablement, and adoption/growth
  • Create collateral, presentations, infographics, etc. to articulate our value proposition and empower our Sales team to drive greater success
  • Monitor and deliver competitive intelligence to Sales, Marketing, and Product teams
  • Build rapport with customers and collect product feedback for use in marketing materials, including case studies and testimonials
  • Become an expert in and model user of DebtBook
  • Other duties as assigned

What You'll bring:

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 5+ years in product marketing and/or product management or marketing strategy primarily for B2B SaaS companies
  • Strong understanding of current B2B marketing concepts, strategies, and best practices
  • Proven track record in a similar role with demonstrable results
  • Exceptional written and verbal storytelling ability, including synthesizing insights and ideas into simple, succinct narratives
  • Experience with HubSpot and Learning Management software preferred

SKILL AREAS

  • Excellent verbal and written communication skills
  • Ability to multitask and prioritize in a very fast-paced environment 
  • Highly organized and able to manage multiple projects and deadlines with minimal direction and high attention to detail
  • Strong problem-solving and follow-up skills
  • Ability to quickly understand complex concepts and break them down into easily digestible pieces

WHAT WOULD MAKE US EXCITED ABOUT YOU

  • You thrive in a collaborative team environment
  • You are a driven self-starter with creative ideas and willingness to learn
  • You have a desire to help our customers succeed
  • You are adaptable to shifting business demands, with a continuous and proactive drive for improvement and success
  • You have a positive, enthusiastic attitude
  • You have high integrity and a solid work ethic
  • You are able to hit goals with aggressive deadlines
  • You are highly relational, curious, and coachable
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Technology we use

  • Engineering
    • JavascriptLanguages
    • RubyLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • ReactLanguages
    • ReactLibraries
    • DockerFrameworks
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • AWS (Amazon Web Services)Services
    • GitLabServices

An Insider's view of DebtBook

How does your team reward individual success?

Our engineering team has been committed to gender diversity from day one and has maintained an approximately 50% gender split between men and women/other genders as we've grown. Our diversity is distributed across levels, with underrepresented genders, POC, and queer folks present both in senior IC roles and in engineering management.

Sue

Talent Acquisition Manager

What are DebtBook Perks + Benefits

DebtBook Benefits Overview

Our engineering team is 100% remote (US-based) while other teams are either hybrid or onsite.

All remote employees receive a $1,200 remote office stipend (in addition to their DebtBook issued laptop).

Other perks include: tuition reimbursement benefit ($1,500 per year); 401(k) matching 4%; medical, dental, disability and life insurance; on-demand mental health services; nutrition counseling discounts, cell phone service discounts, gym membership discounts and travel discounts.

Culture
Partners with nonprofits
Open door policy
OKR operational model
Pair programming
Open office floor plan
In-person all-hands meetings
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Highly diverse management team
Our diversity is distributed across levels, with underrepresented genders, POC, and queer folks present both in senior IC roles and in engineering management.
Mean gender pay gap below 10%
Hiring practices that promote diversity
Our engineering team has been committed to gender diversity from day one and has maintained an approximately 50% gender split between men and women/other genders as we've grown.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Discounted pet insurance available.
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Bonus eligibility is tied to level (company-wide)
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
DebtBook has monthly social events and an annual holiday party.
Free snacks and drinks
DebtBook has a great selection of snacks as well as Bevi and coffee machines.
Some meals provided
There is always food around the DebtBook office - whether someone brings in breakfast, or lunch for monthly CEO lunches.
Home-office stipend for remote employees
Professional Development Benefits
Tuition reimbursement
Promote from within

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