Product Marketing Manager (Remote)

+1 more | Remote
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Trace is a ground-breaking technology that automatically films and edits video into highlights for every player on the field.  With Trace, players, parents, and coaches are delivered the edited highlights that matter to them, along with context to boost their development and make sports even more fun. Our experience is tailored to each athlete. Hundreds of thousands of athletes use Trace monthly, from National teams to kids just starting out their athletic journey. Teams include Barca Academy, FC Dallas Youth Soccer, NEFC, USYS National League and the list goes on and on!

Our Marketing team is rapidly growing and we now are looking for a highly motivated and experienced Product Marketing Manager. Ideally you’ve successfully led and executed new product launches in high-growth environments. You’ve also played a role in creating and executing strategies to position the company and brand as the category winner. You’re curious about the market and the competitive landscape and you enjoy bringing those learnings back to the team. You like to take risks, you crave ownership, and have a deep passion for your craft and its execution. At Trace we see Product Marketing  as a huge lever across the business: simplifying and unifying our message should lead to faster customer velocity, more efficient lead generation, and happier customers. As such, you will collaborate with others in Sales, Marketing, Customer Success, and Product teams to align your efforts with their goals.

Responsibilities:

As our Product Marketing Manager, you’ll get to:

  • Lead product marketing efforts, with responsibility for product positioning and messaging, market research, persona development, consumer insights and go-to-market strategy for current and future products
  • Collaborate closely with Product and Engineering teams to influence Trace’s product roadmap by developing an in-depth understanding of our customers, market, and competitors, and advocating for the product marketing perspective in what we deliver to customers
  • Support key product launches, ensuring go-to-market readiness across marketing, product, sales, and customer success

Qualifications

  • 4+ years of relevant experience in product marketing, solution marketing, growth marketing, product management, or go-to-market strategy, ideally in consumer devices with app-enabled experiences and subscription business models.
  • A proclivity for market research.
  • A product sense and really care about the customer experience.
  • Strong opinions that you develop through intuition married with data.
  • Bonus! You love sports and want to be part of something big!

Trace is an equal opportunity employer. We encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, age, national origin, marital status, citizenship, disability, or veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • AWS (Amazon Web Services)Frameworks
    • MySQLDatabases
    • CanvaDesign
    • FigmaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • AsanaManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • DocuSignCRM
    • HubSpotCRM
    • OverloopLead Gen

An Insider's view of Trace

What projects are you most excited about?

I'm excited about using computer vision techniques to understand and analyze events and context during sports games. We process video from multiple cameras and combine it with GPS tracking data from the athletes to find personalized moments that matter to players, parents, and coaches.

Claire

Applications Developer

What makes someone successful on your team?

Customer Success is being able to build and maintain relationships, so that customers continue to trust Trace to capture moments throughout their sports journeys. Setting clear priorities, communicating thoughtfully, being solution oriented, and collaborating are things that help our team to be team successful. A good (dad) joke also helps!

Marlena

Customer Success Manager

What does your typical day look like?

Trace is constantly adapting and changing, which is something I love about the company. You are given the freedom to try new strategies, which leads to a very fast paced and collaborative environment. Each day I strategize with my teammates and others across departments to see what sales you prospect, perform demos and progress deals to the close.

Ryan

Account Executive

What are Trace Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Open door policy
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
Company Equity
Vacation & Time Off Benefits
Unlimited Vacation Policy
Perks & Discounts
Casual Dress
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Promote from within
Customized development tracks

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