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Product Marketing Insights Associate

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We are seeking a data-driven Consumer Insights Analyst to join our team. Working within the Disney Streaming Product Marketing Team, this individual will be responsible for producing actionable insigthts that drive engagement and retention for Disney+.
The subscriber experience is a top priority for Disney Streaming. In this role, you will partner with key stakeholders to develop primary research to inform messaging, product feature development and platform changes. This person will be an advocate for our subscribers and ensure that key decisions are made with the right input from our growing subscriber base.
Responsibilities :

  • Partner with internal stakeholders to understand their needs
  • Manage the design and execution of quantitative research to guide new understanding or prioritize business tasks. Translate research into actionable insights, packaging research findings and recommendations for all stakeholders
  • Partner with external suppliers to guide some design and execution
  • Collaborate with other internal data and insights teams to synthesize insights into a comprehensive story


Basic Qualifications :

  • Bachelor's degree and 1-2 years of relevant experience in market research
  • Foundatinoal understanding of various marketing research methodologies, with particular passion for quant
  • Excellent written and verbal communication skills
  • Ability to adapt quickly to changing priorities
  • A can-do, positive attitude and a strong desire to get things done


Preferred Qualifications:

  • Strong understanding of SPSS
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An Insider's view of The Walt Disney Company

How does the company support your career growth?

Over my 13 years with the company, I’ve had passionate leaders and colleagues with diverse backgrounds who have taught me and given me opportunities to expand into areas I never thought possible. You have the freedom to take career risks and apply your previous experience in ways you may not anticipate.

Chase

Product Management Director

What is your vision for the company?

Disney has always been at the heart of the evolution of the media industry, and technology is an essential part of that. The way that we tell and consume stories in the future is going to be completely different than it is today, and The Walt Disney Company is uniquely positioned to shape and create that future.

Jamie

SVP/Chief Technology Officer, The Walt Disney Studios

What are The Walt Disney Company Perks + Benefits

The Walt Disney Company Benefits Overview

Because our employees and cast members are at the heart of everything we do, Disney offers a competitive total rewards package that includes pay, health and savings benefits, time-off programs, educational opportunities and more. Together, these rewards make up a comprehensive package that help you live your best life, grow personally and professionally and take advantage of the special extras that only Disney can provide.

Eligibility for certain reward programs will vary based on your job status, work location and/or the terms of any applicable collective bargaining agreement.

Culture
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Dedicated diversity and inclusion staff
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401(K)
401(K) matching
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Childcare benefits
Generous parental leave
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Generous PTO
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Paid sick days

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