Product Marketing Analyst at Pearson (Atlanta, GA)

| Atlanta, GA
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The Marketing Analyst (MA) will take on various tasks required by the broader team such as handling small briefs, data cleaning, exploratory data analysis, preparing files to become Tableau dashboards, and creating PowerPoint reports. The MA will report directly to the Director of Analytics & Insights, a key member of the B2B Marketing leadership team.

While the B2B Analytics Team exists in a large organization, this team functions in the model of an in-house start-up consultancy. This means we answer briefs (questions) from our marketers (clients) with a keen eye towards accuracy and presentation to ensure our analytics brand is associated with the highest quality.

This person must be agile, comfortable switching from task-to-task quickly without notice, and, at times, work without clear instructions and still get the job done. This person must also have a strong desire to learn from their peers, try new things and sometimes fail, and take great pride in the quality of their work as it is a representation of the larger team.


  • This person is responsible for supporting day-to-day activities of the B2B Marketing Analytics team
  • This will include various tasks in Excel, Python, Tableau, PowerPoint, Google Big Query, and Snowflake as the wider team needs
  • Handle analytics questions from our marketing team by pulling together raw data sets, returning sound analysis that includes insights to fully answer their questions, and completing extensive data validation to ensure accuracy
  • Participate in regular team meetings and learn about the various aspects of the business
  • Regularly upskilling in relevant technologies and methodologies

The anticipated starting salary range for those expressing interest in this position is $55K-$60K. This position is eligible to participate in an annual incentive program. Benefits available to eligible employees can be seen at:


  • Bachelor's Degree required, preferably in Data Analytics, Data Science, or related area
  • No previous experience necessary, but preferred
  • Experience working in Excel, PowerPoint, Tableau, SQL, Python
  • Excellent collaboration skills and the ability to communicate with diverse stakeholders from across functions including marketing, sales, technology, operations, finance, product management, and executive leadership
  • Demonstrated ability to take direction and apply new concepts to analytic challenges
  • Intellectual curiosity and a strong desire to learn new skills and explore new approaches

Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose - to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world's leading learning company. Learn more at

Pearson believes that wherever learning flourishes, so do people. We are committed to being an anti-racistcompany in everything we do. We value the power of an inclusive culture and a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm, and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity, and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to a sustainable environment and workplace where talent can learn, grow, and thrive.

To learn more about Pearson's commitment to a diverse and inclusive workforce, please click here:

Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. All employment is decided based on qualifications, merit, and business need.All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status, or any other group protected by law.


Organization: Higher Education

Schedule: FULL_TIME

Req ID: 7871

More Information on Pearson
Pearson operates in the Edtech industry. The company is located in Chandler, AZ, Iowa City, IA, Minneapolis, MN, Tupelo, MS, Concord, NH, Hoboken, NJ, Albuquerque, NM and San Antonio, TX. Pearson was founded in 1871. It has 29811 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability insurance, Dental insurance, Vision insurance, Health insurance and Life insurance. To see all 27 open jobs at Pearson, click here.
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