Discover
We power a network that helps people achieve a brighter financial future.
Hybrid

Principal, Integrated Creative Strategy and Execution

Sorry, this job was removed at 6:27 p.m. (CST) on Sunday, November 7, 2021
Find out who's hiring remotely in Other US Location.
See all Remote Marketing jobs in Other US Location
Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Discover. A brighter future.

With us, you’ll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.

Come build your future, while being the reason millions of people find a brighter financial future with Discover.

Job Description 

At Discover, be part of a culture where diversity, teamwork and collaboration reign. Join a company that is just as employee-focused as it is on its customers and is consistently awarded for both. We’re all about people, and our employees are why Discover is a great place to work. Be the reason we help millions of consumers build a brighter financial future and achieve yours along the way with a rewarding career.

Join an innovative, dynamic, data-driven performance marketing team that relentlessly strives to develop relevant messaging strategies and breakthrough digital creative driving new card member growth. You’re a strategic planner who has extensive experience (6-8 years) across the paid digital ecosystem (display, search, social—specifically TikTok & Snap—email, etc.) as well as an A-game in site, SEO, content creation and content optimization. Plus, you have an ever-watchful eye on trends and emerging media opportunities.

As you will be informing and managing external agencies and creative development, you’re ideally an account planner/strategist who understands the creative process, directly manages creative campaigns and heavily informs creative direction and development. Or you are a creative director (art side preferred) with an impressive strategic background. Most importantly, you live and breathe data-driven approaches and how to use data to inform and guide your strategies.

Responsible for leading the development and advancement of Acquisition creative strategies through connecting data, research and insights. Drives integration, alignment and implementation of new creative strategic solutions that identify consumer opportunities and address business challenges. Creates, drives change, and leads collaborative, cross functional efforts.

Responsibilities

  • Responsible for understanding and reporting on broader consumer environment, trends, social and industry activities that impact Discover as new opportunities or threats, assigns value/risk and prioritizes areas to advance with leadership
  • Develops and leads a new cross-functional initiative planning process to translate business strategy into creative strategy that leads to more effective communications
  • Responsible for and oversees development of new digital creative strategy frameworks to ensure governance around management and implementation of Brand, Product, and Program communication strategies across the enterprise
  • Identifies new ways to leverage data and information to drive insights and better understand customer experiences
  • Presents findings and recommendations to senior leadership (Director/VP and above) to drive strategy
  • Leads cross-functional forum(s) that works collaboratively with business and channel partners to gather, distill, document and share out substantial learnings and results, leads cross-functional share-outs and develops use cases to implement new test and learn strategies across Acquisition
  • Leads the quarterly planning process with key business partners through the lens of developing new consumer first ideas and solutions to address business problems
  • Leads creative briefing with external agency partners, establishes project timelines, and owns responsibility of proactively managing and communicating expectations and/or implications with the business, channel and creative partners
  • Leads the facilitation and development of journey mapping across the consumer decision journey to drive user experiences that address business challenges/channel gaps
  • Responsible for managing relationships and maintaining favorable contacts to ensure partners needs and requirements are met
  • Ensure that all agency team members are informed, clear on expectations and have proper resources to manage jobs & Collaborates with Consumer Insights, E-Business, Media, Creative and where necessary other Agency partners within the project management process

Minimum Qualifications

At a minimum, here’s what we need from you:

  • Bachelors’ Degree in Marketing or related field
  • 8+ years’ experience with Creative Strategy, Communications Strategy, Advertising Account Planner, or related
  • In lieu of education, 12+ years’ experience with Creative Development, Creative Strategist, Communications Strategy, Advertising Account Planner, or related

Preferred Qualifications

If we had our say, we’d also look for:

  • Masters’ Degree in Communications or related field
  • 10+ years’ experience with Creative development, Creative campaign management, Creative Strategist, Communications Strategy, Advertising Account Planner, or related

#LI-EB1

What are you waiting for? Apply today!

The same way we treat our employees is how we treat all applicants – with respect. Discover Financial Services is an equal opportunity employer (EEO is the law). We thrive on diversity & inclusion. You will be treated fairly throughout our recruiting process and without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status in consideration for a career at Discover.

See More
Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.

What are Discover Perks + Benefits

Discover Benefits Overview

Start enjoying great benefits Day 1 — We support you with the same dedication we bring to all of our customers. Our comprehensive benefits package features first-class insurance, financial planning support and excellent perks designed to help you reach your goals and live a rich, healthy life.

Check out more of our amazing employee benefits at mydiscoverbenefits.com

Culture
Volunteer in local community
Discover’s business is built on helping people, and we invest in the community (Blessing Backpacks, Boys & Girls Clubs, Big Brothers/Sisters) to demonstrate our commitment to a brighter future.
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
Summer hours
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
You can open a separate Health Care FSA (HCFSA) and contribute up to $2,650 tax-free from your paycheck to reimburse yourself for eligible out-of-pocket expenses.
Disability insurance
Employees receive Short-Term Disability Insurance at no cost.
Dental insurance
Discover offers two dental plan options — Standard and Premier — both are administered by MetLife.
Vision insurance
Discover offers two vision plan options — Standard and Premier through VSP.
Health insurance
Discover offers a variety of medical plans for you and eligible family members, so that you can choose the benefit plan that suits your needs.
Life insurance
As a Discover employee, you receive Basic Life Insurance of one times your HWEE (up to $500,000) at no cost to you.
Pet insurance
Purchase medical coverage at a discounted rate for your beloved family pet. The more pets you insure, the greater the discount.
Wellness programs
Help balance your work and personal life with a wide variety of free and discounted resource and referral services including family and relationship counseling and financial guidance.
Mental health benefits
Transgender health care benefits
Financial & Retirement
401(K)
You may elect to contribute 1% to 30% of your eligible base salary, commissions and bonus on a pre-tax basis, up to IRS limits every year.
401(K) matching
Discover matches up to 6% of the pre-tax contributions you make to the 401(k) Plan.
Employee stock purchase plan
The ESPP provides eligible employees with an opportunity to purchase shares of Discover common stock through payroll deductions at a 5% discount.
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Discover helps eligible employees and their families with the costs of adoption by reimbursing certain expenses.
Company sponsored family events
Fertility benefits
Vacation & Time Off Benefits
Generous PTO
Discover has a Paid Time Off of 4 to 5 Weeks of paid time per year.
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
When you enroll in the Commuter Benefits Program at WageWorks, you’ll save on taxes on mass-transit passes, parking and other eligible expenses.
Company-sponsored outings
Onsite office parking
Recreational clubs
Relocation assistance
Fitness stipend
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Discover provides tuition reimbursement and a full-ride bachelor's degree program for select online degree programs.
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Personal development training

Additional Perks + Benefits

The benefit starts from the first day of employment so all eligible U.S.-based employees can start participating as soon as they want regardless of how long they have been with the company.

We leverage intentional investments to strategically develop and retain our talent. Our approach is human-centered and focused on delivering meaningful and measurable experiences to build the capability of our talent and position them to deliver on our strategic priorities. Our experiences are equitable, inclusive, and aligned to our values, Discover Behaviors, and how we work.

As employees continue their journey with us, they have access to build professional and leadership skills. They are supported when transitioning to new levels of leadership. High potential employees are rewarded with development experiences that assure a diverse leadership pipeline of strong talent is created.

We understand how important it is to thank and acknowledge our employees for being a vital part of our company. Awards and recognition programs are one way we show our appreciation for their contributions.

To foster a culture that prioritizes the needs of our employees and promotes flexibility, balance, and good health, we strive to:

• Create an inclusive environment where well-being is visibly prioritized.
• Continually encourage leaders to invest in their employees’ well-being.
• Provide resources, education and training on well-being that is easily accessible.

We offer a range of benefits and resources to employees under our three pillars of employee well-being: Health, Wealth, and Balance.

More Jobs at Discover

Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about DiscoverFind similar jobs like this