Paid Search Manager-Byte, Remote at Dentsply Sirona

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A smile can be transformative. Byte was founded on a commitment to improve access to orthodontic care through its affordable, easy-to-use, direct-to-consumer clear aligner solution. We celebrate every customer's newfound confidence from their beautiful smile because our customers are at the heart of everything we do. Now a part of Dentsply Sirona with its unmatched resources and R&D capabilities, we are growing our team in the USto reach new customers and accelerate our mission of changing the world one smile at a time.

Dentsply Sirona is the world's largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona's products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona's global headquarters is located in Charlotte, North Carolina, USA. The company's shares are listed in the United States on NASDAQ under the symbol XRAY.

About byte.

We are an ambitious team that is changing the way people think about achieving a beautiful smile. No longer do you have to step inside the orthodontist office to create the smile of your dreams. With a click of a button, you are on the road to making those dreams a reality. Our doctor-directed, at-home system makes it easy, safe and affordable for everyone.

Interested? Let's talk.

As a Paid Search Manager, you will be responsible for leading the strategy across Google & Microsoft Advertising (Bing) to drive growth for Byte. You will plan, execute and optimize our paid search campaigns. You will also collaborate with other channel leaders to develop strategies that will accelerate overall business growth. This is a hands-on role that will require platform experience.

What you will do.

  • End-to-end channel ownership of paid search campaigns including strategy, tracking/measurement, reporting, and optimization.
  • Provide strategic recommendations, budget management, and performance reviews
  • Analyze data to make recommendations to improve existing campaigns, forecast, and develop new strategies that will inform future business decisions.
  • Design and execute an always-on testing process that establishes a test roadmap, hypotheses, and actionable insights that lead to campaign optimization and iteration.
  • Collaborate with channel leads and cross-functional teams to accelerate overall business growth.

Who are you?

  • 3+ years of experience planning, building, executing and scaling paid search and display/discovery campaigns across Google and Microsoft Advertising (Bing), either in-house or agency
  • Experience managing monthly budgets of $100,000K+
  • Strong ability to analyze and interpret data to inform actionable insights
  • Experience running A/B testing design & analysis
  • Experience with Keyword Planner, Google Ads Editor and Microsoft Advertising Editor
  • Experience with 1st party and 3rd party audience strategies
  • Excellent quantitative and data analysis skills
  • Exceptional written and verbal communication skills
  • Experience with YouTube campaigns is a plus

The Perks:

  • Industry leading benefits package that includes: Health, Vision and FREE dental plan
  • Generous Paid Time Off and (8) Paid Holidays a year
  • Matching 401(k) program
  • Employee Stock Purchase Program
  • Paid Parental Leave
  • Tuition Reimbursement
  • Awesome aligner and whitening benefits for you and your family
  • And a variety of personal assistance programs to help enrich your life in and out of the office

Dentsply Sirona is an Equal Opportunity employer committed to fairness, diversity and respect.
As such, all qualified applicants will receive consideration for employment without regard to age, national origin or any other characteristic protected by law.
Please note that all applications must be completed using the online form.
More Information on Dentsply Sirona
Dentsply Sirona operates in the Healthtech industry. The company is located in Charlotte, NC, York, PA and York, PA. Dentsply Sirona was founded in 1899. It has 8536 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Dental Benefits, Vision Benefits, Health Insurance Benefits, Life Insurance and 401(K). To see all 2 open jobs at Dentsply Sirona, click here.
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