Media Strategist, Influencer and Creator Marketing
The Gig
Squarespace is looking for a Media Strategist to support our Creator team with a focus on YouTube influencers. You will have a results-driven approach to problem solving and prioritization, backed up by analytical acumen and a focus on achieving metrics goals. You will promote program strategy, planning/forecasting, measurement, and testing. You are someone who is detail oriented and passionate about the ever-evolving creator marketplace. Our Media & Acquisition team sets itself apart by being both rigorous and experimental, and we are looking for team members who can maintain that balance.
This role is based in our headquarters in New York and reports to the Media & Acquisition Manager.
You'll Get To…
- Help plan, pacing, reporting and campaign management of large-scale media campaigns
- Negotiate rates and cultivate long-term relationships with creators
- Work with our Analytics, Creative, Social and Finance teams to investigate performance, develop creative approaches, and report on monthly metrics
- Track spend and performance to report on effectiveness of media buys
- Lead development of performance reports inclusive of data-driven insights to guide channel optimization strategies
- Build strategies for growing the owned YouTube Channel domestically and globally
Who We're Looking For
- 2-3 years of marketing experience
- Exposure to a data-driven marketing organization
- Very comfortable working in Excel and building reports
- Experience working with creators is a plus
- Structured thinking and communication
- A team player with a can-do attitude
- Demonstrated success collaborating with cross-functional partners to develop and refine processes
- Ability to use data to tell the story of program performance to stakeholders
Benefits & Perks
- Health insurance with 100% premium covered for you and your dependent children
- Fertility and adoption benefits
- Retirement benefits with employer match
- Flexible vacation & paid time off
- Up to 20 weeks of paid family leave
- Equity plan for all employees
- Pretax commuter benefits
- Education reimbursement
- Employee donation match to community organizations
- 7 Employee Resource Groups across locations
- Dog-friendly workplace
- Free lunch and snacks
- Private rooftop
About Squarespace
Squarespace is a leading all-in-one website building and ecommerce platform that enables millions to build a brand and transact with their customers in an impactful and beautiful online presence. Our suite of products enables anyone at any stage of their journey to manage their projects and businesses through websites, domains, ecommerce, marketing tools, and scheduling, along with tools for managing a social media presence with Unfold and hospitality business management via Tock. Squarespace democratizes access to best-in-class design, helping our customers in approximately 200 countries and territories maintain consistent branding across all digital touchpoints to stand out online. Our team of more than 1,400 is headquartered in downtown New York City, with offices in Dublin, Ireland, Portland, Oregon, Los Angeles, California and Chicago, Illinois. For more information, visit www.squarespace.com.
Our Commitment
Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.