Marketplace Growth Marketing Lead at Medely (Remote)

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THE COMPANY

Medely is the largest workforce management platform specializing in delivering healthcare professionals through an on demand marketplace. As an economic empowerment engine, Medely allows healthcare professionals instant access to high paying jobs with the freedom and flexibility to work when/where they want, while providing healthcare facilities access to the largest on-demand network of ready to work healthcare professionals.

We believe that empowering healthcare professionals will bring more open, efficient, and increasingly higher quality to patient care. We are a team of sharp, entrepreneurial individuals who are redefining the way healthcare staffing is done. We are currently looking for candidates to join our growing team who share our enthusiasm for tackling today’s toughest challenges in healthcare.

HIGHLIGHTS

- Founded in 2016 and having recently secured their Series C, Medely is facing explosive growth in a $3.65 trillion U.S. healthcare market ripe for tech disruption (Forbes, 2019).
- Medely’s staffing platform provides high quality, on-demand professionals to more than four thousand healthcare facilities in over 50 U.S. markets. Their network boasts over 90,000 selectively vetted and credentialed healthcare professionals including nurses, medical assistants, technicians, and specialists.
- Medely has consistently exceeded growth goals and is excited to continue the momentum in 2022!

Medely is currently growing their Marketplace Operations Team! In this role as Growth Marketing Lead, you will be responsible for ideating, building and growing our marketplace acquisition programs, and will have a direct hand in how we grow. You will build the marketing playbook, define our channel strategy, test growth levers and innovate on a daily basis (with a team of amazing coworkers). As the first marketing hire at Medely, your expertise will be a key driver to how our marketplace operates.

Responsibilities:

  • Reporting directly to the Head of Marketplace Growth, you will be the first marketing hire, helping create the foundations of a growth marketing program at Medely, with opportunity to build and lead a team
  • Design and own our acquisition channels for our health care professionals through a deep understanding of our customer needs and behaviors
  • Implement and scale our lead / pipeline generation engine across our marketplace through testing, learning, and thoughtful execution
  • Create and deploy new customer acquisition programs in collaboration with the Clinical Operations and Marketplace Growth team
  • Own the acquisition channel vendor relationships
  • Forecast, measure, and analyst the impact of programs on the pipeline and marketplace growth, and present insights and recommendations regularly to leadership
  • Bringing a quantitative mindset to conduct deep dive analyses to understand root cause, identify blind spots, and drive optimization
  • Create corresponding content required for each of the acquisition channels
  • Partner with GTM teams by helping acquire supply via acquisition channels
  • Own and socialize the playbook for long term growth marketing

Qualifications:

  • 5-7 years of experience in growth marketing, influencing media efficiency and conversion rates at a Business-to-Business (B2B) or Business-to-Consumer (B2C) technology, SaaS, or Marketplace company
  • Ability to write compelling content and think creatively 
  • Comfort with full funnel analytics and efficiency frameworks (e.g. LTV:CAC, ROI, conversion) and experience/ability to create a paid marketing budget
  • Ability to thrive in ambiguity and leverage data to drive solutions
  • High level of curiosity about the company and industry with the willingness to challenge the status quo
  • Bonus points: Marketplace background

In accordance with Colorado's Equal Pay for Equal Work Act, the expected base salary range for this role in Colorado is $100,000 to $120,000.
This position may be eligible for additional compensation and benefits including: equity, bonus, health benefits; flexible spending account; retirement benefits; life insurance; paid time off (including PTO, paid sick leave, medical leave, floating holidays and paid holidays); and parental leave and benefits. Actual compensation will be determined by experience and other factors permitted by law. Connecticut, Ohio, Rhode Island, Nevada, NYC, Maryland and Washington all have compensation laws typically requiring that the compensation is disclosed after the first round of interviews.

WHY MEDELY: BENEFITS & PERKS

- Competitive Compensation: Based on experience and performance
- Long Term Incentives: 401k
- Healthcare Benefits: Full suite of benefits including medical, dental, and vision insurance
- Flexibility: We believe that work/life balance is important, so we offer three weeks of vacation and ten paid holidays
- Energetic team environment
- Purpose: Join a growing mission-oriented startup that is modernizing the healthcare industry on a national scale!
- Ownership: Drive meaningful business impact on a team that you’ll help build and define!
- Remote: Work in a digital environment with all the tools to achieve your work as though you were in the office!


We're an equal opportunity employer to all. We interview and hire applicants of all backgrounds, orientations, expressions, and identities.

Work location is flexible if approved by Medely.
 
Medely does not accept unsolicited resumes from agencies. We consider any resume (CV) or biography received from an agency or outside recruiter without prior approval from a member of the Medely Human Resources or Recruiting team to be unsolicited and gratuitous, and such submissions will not be recognized by Medely for purposes of “ownership” of the candidate. 

We are an E-Verify company.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • RubyLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • GraphqlFrameworks
    • ApolloFrameworks
    • DockerFrameworks
    • KubernetesFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • TableauAnalytics
    • FigmaDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • Google DriveManagement
    • Google DocsManagement
    • JIRAManagement
    • Monday.comManagement
    • IntercomCRM
    • SalesforceCRM
    • SalesloftCRM
    • MarketoLead Gen

An Insider's view of Medely

How would you describe the company’s work-life balance?

As part of the middle management team, I take pride in being able to provide flexibility for my team whether it's to take partial PTO for a couple hours to go to a dentist appointment or a half day to take off early for a concert. I enjoy the remote aspect of working at Medely because I can repurpose time I’d normally spend commuting to the office.

Priscilla

Supervisor, Customer Success

How do you collaborate with other teams in the company?

Since we build out Medely’s app, it’s no surprise that we work closely every team in the office. Engineers are encouraged to brainstorm with others to find innovative solutions to their team’s needs. We get to pursue interesting and challenging projects while Medely becomes more effective at serving professionals nationwide. It’s a win-win!

Ryan

Backend Engineer

How does the company support your career growth?

We have very openminded Co-Founders who listen to the ideas of all employees. This enables us to create solutions that encourage personal and professional growth. I am confident here because I have been set up for success and am able to work together with coworkers to create processes that help make the company and platform more efficient.

Kaya

Account Manager

What makes someone successful on your team?

One thing that will always make an employee stand out on my team is the willingness to bring new ideas to the table. In an ever-competitive candidate market, it takes a great deal of creativity to stay on top of trends and what makes a workplace a top place to work. We’re all about that here at Medely.

Summer

Manager of Talent Acquisition

What are Medely Perks + Benefits

Culture
Friends outside of work
Daily sync
Open door policy
Diversity
Highly diverse management team
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Generous PTO
Medely employees receive 3 weeks of Paid Time Off
Paid Holidays
Perks & Discounts
Casual Dress
Company Outings
Some Meals Provided
Happy Hours
Professional Development Benefits
Job Training & Conferences
Cross functional training encouraged
Promote from within
Paid industry certifications

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