Job Title
Marketing Specialist
Job Description Summary

Job Description

SUMMARY

The Marketing Specialist will be a member of the Sunbelt Multifamily Advisory Group ("SB-MAG") and reports to the Georgia/Tennessee ("GA/TN") Team Transaction Manager and Sales Partners. The Marketing Specialist is responsible for using Adobe InDesign to create marketing materials (pitch presentations and offering memorandums) to sell multifamily properties throughout Georgia and Tennessee. The Marketing Specialist must be capable of providing timely, consistent, and quality design work, while collaborating with the regional marketing team to ensure cohesive branding across the SB-MAG platform.

Essential duties and responsibilities

Key responsibilities include:

• Marketing Materials
  • Manage and prioritize incoming requests from GA/TN Transaction Manager and Sales Partners
  • Work with Sales Partners and Analysts to creatively translate data sets and concepts into an easily understandable end-product
  • Use templates to design and format client deliverables, pitch presentations, and offering memorandums
  • Successfully transfer Analyst-provided content and data from Microsoft Excel to Adobe InDesign
  • Interact professionally with clients and vendors to complete marketing-related tasks (scheduling property photography, professionally printing materials, requesting approvals, etc)
  • Print and bind marketing materials in-house
  • Schedule property tours and conference calls

• General Marketing
  • Demonstrate creative development and production skill
  • Produce creative collateral to support the business, ensuring alignment with company's brand positioning from concept to final product; and utilize available creative programs
    • Manage creative requirements, expectations, and deadlines for all projects
    • Develop and customize marketing collateral and design work
  • Share best practices with regional marketing team and participate in cross-training sessions

Reporting relationship

Role will report to the following:

• Solid line to SB-MAG Managing Partner
• Dotted line to GA/TN Transaction Manager and Sales Partners

Metrics

Role will be evaluated on the following:

• Pursuits supported
• Material quality
• Turnaround time
• Consistency and adherence to brand standards

BACKGROUND AND EXPERIENCE

Demonstrated experience should include:

• Moderate knowledge of marketing and communications disciplines
• Moderate knowledge of commercial real estate industry, or willingness to learn
• Moderate proficiency in Adobe InDesign, mild competency in Photoshop and Illustrator
• Proficiency with Microsoft Office Suite

Competencies

• Attention to detail a must
• Excellent written and oral communication skills
• Deadline-oriented and ability to manage competing priorities in a fast-changing environment
• Experience with graphics, marketing, or production environment
• Ability to work effectively in a culturally and educationally diverse environment
• Adept at navigating strong personalities
• Real estate background a plus

Cushman & Wakefield provides equal employment opportunity. Discrimination of any type will not be tolerated. Cushman & Wakefield is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other characteristic protected by state, federal, or local law.