Senior Marketing Operations Manager

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6 River Systems (6RS) is a Shopify (SHOP) company leading the way to faster fulfillment. E-commerce changed the world and our solutions power winning warehouses of the future. We’re revolutionizing warehouse automation with collaborative mobile robots and cloud-based software.

Responsibilities: 

  • Own the 6RS Pardot instance, ensuring that it continues to scale with the needs of the business as we grow
  • Own the email calendar and manage audience touches to keep unsubscribes low
  • Partner with sales to keep our target account database current
  • Make sure the contact database is accurate and segmented accurately to support our GTM team/s
  • Build and optimize nurture programs
  • Create all email programs and Salesforce campaigns and ensure sends go out on time with no errors
  • Manage the marketing tech stack and ensure products are implemented correctly, used fully, and contracts are kept up-to-date + negotiated thoroughly
  • Maintain and refine lead scoring model partnering closely with demand generation and business development
  • Manage the lead lifecycle: ensure every lead and engaged account is routed correctly for prompt follow-up
  • Maintain the campaign architecture in Salesforce
  • Own the pipeline attribution model and ensure that all opportunities have the correct attribution to support accurate reporting 
  • Create dashboards and reports for campaign-based, weekly, monthly, quarterly, and annual reporting
  • Collaborate closely with sales and customer success operations
  • Manage marketing ops agencies
  • Maintain a marketing operations roadmap that tracks all project dependencies and requirements to allow for proper prioritization and resource allocation

Qualifications: 

  • 8-10+ years marketing operations experience, including 3-4 years in B2B enterprise software
  • Extensive skills in demand generation, and sales pipeline development and analysis; Account-Based experience is a plus
  • Highly analytical and structured thinker
  • Very organized, excellent time management and project management skills
  • Excellent budget manager
  • Expert user of Pardot, Marketo, and Salesforce
  • Experience with Demandbase, Full Circle, ChiliPiper, and up-to-speed on MarTech trends. Business Intelligence tool experience a plus
  • Ability to collaborate and negotiate across various departments and levels of seniority
  • Keen understanding of enterprise software sales cycles and model
  • Team player with strong intellectual agility and capacity for original thought but the willingness to roll up sleeves and execute
  • Passion for thriving in a rapidly changing environment with tight timelines that values creativity and strong execution
  • Bachelor’s degree


Why 6RS?
Recognized by the Boston Globe as a Top Place to Work

  • Entrepreneurial spirit of a start-up combined with the stability of a global commerce company
  • Competitive compensation packages and Shopify RSUs
  • Company-paid health, dental, and vision coverage for all employees
  • Paid holidays, vacation/sick time, and parental leave
  • Annual 401k contribution from the company 
  • Lifestyle spending account 


About 6 River Systems

Founded in Waltham, Massachusetts in 2015, 6 River Systems is a leading collaborative mobile robotics fulfilment solution and part of global commerce company Shopify. Founders Jerome Dubois and Rylan Hamilton were previously executives at Kiva Systems (now Amazon Robotics). The 6 River Systems solution is operating in more than 20 facilities in the U.S., Canada and Europe, fulfilling millions of units each week for companies including Lockheed Martin, CSAT Solutions, ACT Fulfillment, DHL, XPO Logistics, and Office Depot. To learn more, visit www.6river.com.


About Shopify

Shopify is a leading global commerce company, providing trusted tools to start, grow, market, and manage a retail business of any size. Shopify makes commerce better for everyone with a platform and services that are engineered for reliability, while delivering a better shopping experience for consumers everywhere. Headquartered in Ottawa, Canada, Shopify powers over one million businesses in more than 175 countries and is trusted by brands such as Allbirds, Gymshark, PepsiCo, Staples, and many more. For more information, visit www.shopify.com.

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