Marketing Manager at FlexShopper (Miami, FL)

| Miami, FL
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Job Details

Job Location
Boca Raton - BOCA RATON, FL

Position Type
Full Time

Education Level
4 Year Degree

Travel Percentage
Negligible

Job Shift
Day

Job Category
Marketing

Do you live and breathe social media? Are you a marketing generalist who catches up on Instagram, Facebook, Twitter and TikTok first thing when you wake up and right before you go to sleep? If so, then we want you to join the #FlexFam team!

About FlexShopper

FlexShopper, LLC, a wholly owned subsidiary of FlexShopper, Inc. (Nasdaq: FPAY) is a financial and technology company that provides brand name durable goods to consumers on a lease-to-own (LTO) basis through its ecommerce marketplace (www.FlexShopper.com) and LTO payment method. FlexShopper also provides LTO technology platforms to retailers and e-tailers to enter into transactions with consumers who want to obtain durable goods, but do not have the available cash or credit.

At FlexShopper, we believe in treating our consumers fairly and with respect. Our diverse and inclusive team believes in working hard together while enjoying a balanced work-life experience. Headquartered in beautiful Boca Raton, Florida, our team enjoys an accessible, fun, and fast-paced onsite work environment, where we feel comfortable collaborating with colleagues at all levels of the #FlexFam. Were creative and dedicated self-starters who are happy to be a part of a growing innovative FinTech company.

Our benefits package includes competitive compensation, health insurance, vision, dental, and 401k with 100% employer match up to 4%* with immediate vesting after 90 days. Our Paid Time Off plan provides 7 days after only 6 months of service and 3 weeks of PTO after just 1 year! We also offer optional disability and life insurance, pet insurance, EAP resources, commuter passes for the Tri-Rail, flexible work arrangements, frequent rewards and recognition activities, a casual dress code, free gourmet coffee/tea and snacks in the break room and company subsidized gym memberships.

Position Summary: Under the supervision of the Director of Marketing, the Marketing Managers primary duties include overseeing the planning and implementation of all aspects of digital and print marketing campaigns to effectively promote the FlexShopper brands products, helping to make us a household name. They will also be responsible for tracking data-driven multi-channel campaigns (on and offline), delegating responsibilities to a team of digital marketing specialists and marketing strategists in line with business objectives and industry best practices. The Marketing Manager will measure the performance analytics of all campaigns a be responsible for updating and relaying this information on a regular basis to all stakeholders. This is currently a full-time hybrid role, with at least 3 days a week onsite, in our Boca Raton office, and 2 days working from home. The location and nature of the schedule for this role is subject to change depending on business need.

Essential Duties and Responsibilities:
  • Coordinate and manage projects for marketing team from inception to completion and results measurement, through the delegation of tasks within Wrike project management platform.
  • Interdepartmental collaboration with B2B Sales team to keep goals aligned and deliver on all marketing materials, from pitch to collateral requests.
  • Develop and manage quarterly Marketing calendar through trend research and strategic planning on ecommerce sales.
  • Collaborate with team to develop and maintain digital campaigns to increase web traffic, customer applications, and sales.
  • Write, edit, and proof copy for a range of marketing and communications materials.
  • Manage all Ringless Voicemail campaigns, from scripting messaging and recording voicemail to breaking out customer lists and scheduling drops.
  • Conduct research and attend demos to identify new market opportunities and potential partnerships.
  • Manage third party correspondence with agencies to ensure no details are overlooked and all deliverables are organized.
  • Oversee and maintain online relations with customers on social media channels to ensure positive online reputation.
  • Create internal content calendar to establish optimal cadence and schedule social posts via Later platform.
  • Develop clear and engaging content that is customer-centric and consistent with brand image.
  • Use Canva to design assets for organic and paid social platforms, including Instagram, Facebook, LinkedIn, and Twitter.

Supervisory Responsibilities: Yes
  • Responsible for the positive performance management of a small team of digital marketing specialists and marketing strategists.
  • Help to recruit, grow, maintain, train and collaborate with subordinates in line with business goals.


Education, Experience and Technical Skills:
  • Bachelors degree in Marketing or related field.
  • Over 5 years of marketing experience required.
  • Google Ads certified in Search, Display, Shopping, and Video.
  • Global knowledge of marketing principles and social media strategy.
  • Experience with social media channels including Instagram, Facebook, Twitter, LinkedIn, YouTube, TikTok, and others.
  • Ability to use creative thinking to constantly come up with new ideas that could be implemented to build brand awareness and exciting engagement.
  • Creative eye for creating, curating, and managing content.
  • Ability to see the big picture and how multiple media channels work together.
  • Experience with social media content writing with the ability to master the brand voice specific to each piece.
  • Experience with social media scheduling platforms, such as Later & Hootsuite.
  • Experience with email marketing platforms, such as MailChimp.
  • Demonstrate great customer service skills and the ability to moderate online and offline conversations with our community.
  • Project management experience.
  • Demonstrate great organizational skills.
  • Ability to create exciting and creative social media initiatives that help build brand awareness, boost engagement, and increase following.
  • Proficiency with MS Office including Word, Excel, and Outlook.
  • Ability to operate with a sense of urgency; quickly adapt to change and remain flexible.
  • Strong organizational, interpersonal, and communication skills (written and verbal).
  • Excellent time management and attention to detail skill.
  • A track record of performance meeting targets and objectives.
  • Self-directed, goal-oriented, and flexible, enjoying working in a fast-paced and at times challenging environment.


Core Competencies for Success:

To perform this job successfully, an individual should demonstrate the following competencies:
  • Excellent ability to analyze, track and act on marketing metrics such as leads, retention, response, and ROI
  • Excellent multi-level communication, collaboration, leadership and presentation skills
  • Outstanding strategic brand management, social media marketing business acumen, project planning and time management skills
  • Intuitive problem-solving skills coupled with the ability to remain calm under pressure and be proactive


Notifications and Disclaimers:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required to perform the job. Reasonable accommodations may be made to enable individuals disabilities to perform the essential functions.

The duties and responsibilities described in this document are not a comprehensive list. The scope of the job may change, and additional tasks may be assigned as necessitated by business demands.

Physical Requirements:

Individuals may need to sit or stand for prolonged periods working on a computer. The role may require you to walk, primarily on a level surface, for periods during the day. The job may also require reaching above shoulder heights, below waist or lifting up to 15 pounds to file documents or store materials throughout the day.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. For the most part ambient room temperatures, lighting and traditional office equipment as found in a typical office environment. This is currently a full-time hybrid role, with at least 3 days a week onsite, in our Boca Raton office, and 2 days working from home. The location and nature of the schedule for this role is subject to change depending on business need.

Travel Required: NO

Percentage of Travel Required in this role: Negligible

EEO Statement:

FlexShopper is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
More Information on FlexShopper
FlexShopper operates in the Financial Services industry. The company is located in Boca Raton, FL. FlexShopper was founded in 2003. It has 99 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 12 open jobs at FlexShopper, click here.
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