Marketing Manager at SpineZone (San Diego, CA)

| San Diego, CA
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Do you believe that physical therapy can play a bigger role in the overall health and wellness of our communities? Do you want to be on the leading edge of therapy treatment that focuses not only on physical pain but also the whole person? Yeah, we do too.

SpineZone is on a mission to help people avoid unnecessary suffering by treating the whole patient with the latest in evidence based therapy. As a part of SpineZone, you’ll be on the leading edge of the delivery of care to solve the complex biopsychosocial conditions affecting our patients. 

On our team, you will be a part of research studies with leading academic institutions. You will receive training from our mindfulness, nutrition and behavioral health counselors. Work closely with our orthopedic surgeon team to deepen your knowledge of musculoskeletal treatment.

And through it all, you will be on a supportive team of individuals all working together in a fun culture to solve musculoskeletal pain for as many patients as possible. SpineZone is treating patients in person in southern California and online across the United States. Join us.

SpineZone is seeking a Marketing Manager that will be responsible for the day to day management and execution of marketing strategies across channels and strategies. In this role, you will work collaboratively with the VP, Marketing to define key marketing priorities and work across teams to ensure SpineZone’s story is reaching the right people, on the right platforms, at the right time. In the process, you’ll manage a suite of sophisticated marketing tools within a growing company that is a force for good in the communities it serves.

Supervisory Responsibility

There is no supervisory responsibility for this position. 

Essential job functions:

  • Day to day execution of key marketing strategies and tactics
  • Liason for Marketing, Sales, and Clinical relationship needs
  • Developing marketing strategies for new products
  • Organizing promotional events and coordinating day-of deliveries 
  • Reviewing current marketing campaigns for weaknesses and developing solutions
  • Analyzing conversion rates from different channels and the effectiveness of promotions to determine what drives patient engagement
  • Identifying potential new markets and creating a plan to enter the market
  • Partnering with product development to ensure alignment with marketing programs
  • Brainstorming fresh advertising ideas with senior management
  • Responsible for monthly marketing data review and analysis
  • Conduct routine market evaluations to determine market penetration/segmentation and growth.
  • Reports directly to the VP, Marketing

Skills and Qualifications

  • 1-2 years of agency experience 

Preferred Experience

  • Prior Health Care experience preferred
  • CRM experience preferred
  • Rebrand and brand positioning experience preferred

 

Why Join SpineZone?

 

SpineZone is a great place to be if you are passionate about helping others and want a place to grow! We offer benefits including 

  • Medical
  • Dental
  • Vision
  • Life Insurance
  • Long Term Disability
  • 401k with match and generous PTO
  • Tuition Assistance
  • EAP (Employee Assistance Program)
  • Career Growth opportunities

 

SpineZone is an Equal Opportunity Employer: we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


More Information on SpineZone
SpineZone operates in the Other industry. The company is located in San Diego, CA, San Diego, CA, Vista, CA, Del Mar, CA, Escondido, CA, Oceanside, CA and Santa Ana, CA. SpineZone was founded in 2007. It has 61 total employees. To see all jobs at SpineZone, click here.
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