Marketing Manager
Our Opportunity:
Chewy is looking for a Marketing Manager to join our Chewy Health marketing team based in Plantation, FL, Bellevue, WA, Boston, MA or Minneapolis, MN. The ideal candidate is a highly motivated, a self-starter and will have a strong marketing background to aid in the ideation, prioritization, execution, and measurement of Chewy Health’s B2B marketing activities and campaigns. You will focus specifically on growing Chewy Health’s presence in the B2B market as well as full funnel activity with modern demand generation best practices and execution. Collaborating closely with our business partners, creative teams, PR, and product development teams, you will be responsible for communicating effectively amongst teams, defining priorities, and delivering results. The ideal candidate will possess a proven ability to solve complex business problems through a creative and programmatic approach. Successful candidates should be customer obsessed, comfortable with ambiguity, and have experience delivering results in a fast-paced, dynamic business environment.
What You'll Do:
- Execute overall B2B marketing activities for Chewy Health, which include sales enablement, business development, PR, events, and more to grow Chewy Health’s presence and footprint
- Creates and implements integrated B2B campaigns and collateral that highlight positioning, differentiation, and drive brand awareness
- Works closely with sales team to provide the marketing elements they need to successfully participate in pitches, conferences, panels, RFPs and prospecting activities
- Build project planning and management processes to be utilized across the org for all items related to Chewy Health Marketing, responsible for keeping team on track and proactively flagging issues/challenges
- Partner with our sales team to ideate, develop, and optimize sales and marketing efforts
- Collaborate with senior marketing and business leaders and cross functional partners to ensure the execution of marketing activities are aligned to the goals set forth by the business
- Execute marketing frameworks for various Chewy Health programs, this includes, content planning, briefing creative teams, analyzing results, and implementing scalable campaigns
- Develop and execute growth marketing strategies to drive engagement of Chewy Health products
- Operate data-first by continuously tracking, analyzing, reporting, and optimizing all growth efforts across all channels
- Partner with our product, editorial, analytics and brand teams to launch new campaigns and initiatives
- Work with internal creative teams to develop assets from concepts through execution across a broad range of tactics
- Works closely with Sales and Product teams to define personas and determine segmented marketing messages
- Be a thought leader with a vision to set a foundation for Chewy Health
What You'll Need:
- Minimum 5+ years of B2B marketing experience, preferably in ecommerce, technology, healthcare
- Experience developing effective marketing materials for sales and account teams that contribute to growth
- Experience in managing multiple projects in a deadline driven environment
- Experience working with internal and/or external agencies and creative teams
- A history of successfully working with cross-functional teams to deliver results
- Experience in developing strategic briefs for creative partners
- Strong interpersonal skills and a positive, people-oriented attitude
- Ability to think and perform both tactically and strategically
- Comfortable in a fast paced, self-starter environment
- Passion for innovation, ever-changing digital landscape and life-long learning
- Pragmatic and creative leader who puts the customer at the center of everything
- Position may require travel
If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected].
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
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