Marketing Manager, Product & Sales Enablement at West Monroe (Minneapolis, MN)

| Minneapolis–Saint Paul, MN
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Are you ready to make an impact?

You: have a background in product marketing that you’ll bring to help us “productize” our offerings. You enjoy partnering with leaders to make complex offerings easily understood by buyers. You never settle and constantly seek innovative, engaging content vehicles to engage customers.

We: are a highly motivated, fast-paced marketing and communications team at a rapidly growing digital services firm. We need a strong marketer who is never satisfied with the status quo, can pivot quickly across vendors, platforms, and content types, and who can enable teams through reusable templates.

Together: we will grow the brand and reputation of our firm and our people. We will improve the quality and effectiveness of our demand generation programs to drive continued fast-paced growth and be exceptionally relevant to our growing audience.

West Monroe is looking for a marketer with a background in product marketing to help us articulate the unique value of our offerings and the proprietary assets that support them. This role will partner closely with business leaders and salespeople to understand our differentiators and client feedback and will use that input to package our offering into innovative content vehicles and market-facing campaigns designed to generate leads with both current clients as well as prospects. Specifically, this role will be responsible for:

· Creating engaging consideration content, in partnership with our marketing team and agency partners, that advances buyers along their journey including but not limited to video, case studies, interactive media, quizzes, and how-to guides.

· Elevating marketing of our proprietary asset suite, Intellio®, and integrating Intellio® asset content into our offerings and case studies.

· Deploying robust lead nurturing programs, in partnership with our digital and direct teams, to increase the number of marketing qualified leads generated and increase the conversion of marketing qualified leads to sales qualified leads.

· Developing sales enablement materials to be used by business leaders and salespeople in 1:1 sales situations or proposals, in partnership with our proposal team.

Qualifications

· 7-10 years of experience in marketing, with expertise in product marketing and lead generation programs

· Ability to translate and simplify complex language into user-friendly content

· Creativity in media and channels used to engage customers

· Strong attention to detail

· Track record of managing complex projects from start to finish

· Ability to build trusted partnerships with business leadership

· Strong project management skills

Think you’ve got what it takes? Join our team and make us better. West Monroe Partners is an Equal Employment Opportunity Employer - We believe in treating each employee and applicant for employment fairly and with dignity. We base our employment decisions on merit, experience, and potential, without regard to race, color, national origin, sex, sexual orientation, gender identity, marital status, age, religion, disability, veteran status, or any other characteristic prohibited by federal, state or local law.

West Monroe is a digital services firm that partners with companies in transformative industries to deliver quantifiable financial value. We believe that digital is a mindset and it’s something companies become, not something they do. We bring together diverse, multidisciplinary teams that use their expertise to develop and execute new ideas and ways of working.  

At West Monroe, we invest in our people and care in a big way. We are growing the next generation of leaders who lead with inclusion, enabling us to address our clients’ most complex challenges. If you’re looking for a place where you’ll feel supported, our team will help you grow. We believe that growth breeds opportunity for all. And know that when we come together, we can do what's never been done. 

Our fast-paced culture and collaborative teams bring the energy and expertise needed to make an impact and deliver beyond expectations. If you are ready to set big goals with us, join us on our journey of building what matters for our clients, our people, and our communities. 

West Monroe is an Equal Employment Opportunity Employer  
We believe in treating each employee and applicant for employment fairly and with dignity. We base our employment decisions on merit, experience, and potential, without regard to race, color, national origin, sex, sexual orientation, gender identity, marital status, age, religion, disability, veteran status, or any other characteristic prohibited by federal, state or local law. To learn more about inclusion and diversity at West Monroe, visit www.westmonroe.com/inclusion. 

If you are based in California, we encourage you to read West Monroe’s Notice at Collection for California residents, provided pursuant to the California Consumer Privacy Act (CCPA) and linked here.  

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Technology we use

  • Engineering
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ScalaLanguages
    • ASP.NETFrameworks
    • Backbone.jsFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • AccessDatabases
    • CassandraDatabases
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases

An Insider's view of West Monroe

How do you collaborate with other teams in the company?

West Monroe's collaborative culture allows you to grow professionally by working across practices, industries and offices - all while creating value for the client.

Kirsten

Director, Mergers & Acquisitions

What makes someone successful on your team?

If you refuse to shy away from a challenge and enjoy working with an intelligent group of people that genuinely care about those around them, your success will be imminent at West Monroe.

Adam

Senior Manager, Technology

What are West Monroe Perks + Benefits

West Monroe Benefits Overview

Choosing where to build your career is an important decision. Should you choose to build it with West Monroe, we take that commitment seriously.

We believe that when people get the support they need to thrive, they care more, do more, and achieve more. In fact, that’s our whole business strategy. So we strive to provide a total rewards model that illustrates our commitment to our people and their growth, creating value today, tomorrow, and well into the future. We invest in you through an attractive package of rewards that promotes your health and well-being, your financial future, your development, and your satisfaction and enjoyment at work.

Culture
Volunteer in local community
West Monroe encourages volunteerism both on an individual level and through coordinated volunteer opportunities, such as our Day of Service, an all-company volunteer day.
Partners with Nonprofits
In 2021 West Monroe contributed more than $2,717,461 to national and local nonprofits across the country​ through corporate contributions, hands-on volunteerism, and pro bono engagements​.
Friends outside of work
Eat lunch together
Intracompany committees
Our Chiefs Program allows any employee to create a CXO (Chief “Something” Officer) role that is outside of their daily client service role such as Chief Outdoor Officer or Chief Snack Officer.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
West Monroe aims to have 20% women representation, 15% people of color representation, and 4% underrepresented people of color in leadership positions in the upcoming years.
Unconscious bias training
West Monroe has unconscious bias training courses that are required for all directors and above, and open to all employees.
Diversity manifesto
Diversity Employee Resource Groups
West Monroe has six ERGs: Black Employee Network, Interfaith, Pan-Asian Network, SOMOS, WMPride, Veterans, and Women's Leadership Network.
Hiring Practices that Promote Diversity
West Monroe Talent Acquisition team is committed to diversifying our sources of talent. We work with historically Black colleges & universities and diversity student groups through campus recruiting.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
West Monroe offers employees Health Care FSAs, Dependent Care FSAs, and Commuter FSAs to help cover medical, dependent care, and commuter expenses with pre-tax contributions.
Disability Insurance
If employees become ill or suffer an injury that prevents them from working, West Monroe provides short- and long-term disability insurance to replace a portion of an employee’s income.
Dental Benefits
West Monroe dental insurance is provided by Delta Dental via PPO. The plan covers 100% of the cost of preventative care, including x-rays, annual cleanings, and more.
Vision Benefits
West Monroe’s vision insurance is provided by VSP. The plan includes treatment for eye pain, tests to diagnose vision changes, exams to monitor cataracts, retinal screenings, and routine eye care.
Health Insurance Benefits
West Monroe’s medical insurance is provided by BCBS of Illinois and Kaiser Permanente for CA employees. There are two plan offerings through BCBS: PPO and a High Deductible Plan with an HSA.
Life Insurance
West Monroe offers all full-time employees a $50,000 Life and AD&D policy at no cost to the employee. Employees are offered voluntary life insurance in the amount of up to $500K or 5x their salary.
Pet Insurance
West Monroe offers pet insurance through Spot.
Wellness Programs
West Monroe provides many wellness benefits including gym discounts, dedicated wellness platform rewarding employees for meeting goals, and employee groups such as running club, cycling club and more.
Mental Health Benefits
West Monroe provides mental health benefits including access to Headspace, listening sessions on mental health topics, flexible work arrangements, employer-sponsored EAP, and a wellness committee.
Retirement & Stock Options Benefits
401(K)
West Monroe’s 401(k) plan is administered by Principal with options for both a Traditional or Roth account. Employer contribution match is up to 25% with a broad selection of funds to select.
401(K) Matching
West Monroe’s 401(k) retirement plan matches 25% of an employee’s contribution. Both Traditional and Roth accounts are eligible to be matched.
Company Equity
Employee Stock Purchase Plan
Employees have an annual opportunity to purchase company shares through an internal marketplace within the 401(k) plan. We believe the ability of our people to invest in the future of the firm.
Performance Bonus
The bonus program is tied to both firm and individual performance, as a result, an employee’s individual bonus attained may range between 0% -150% of the average.
Match charitable contributions
West Monroe matches charitable gifts that employees make to eligible nonprofit, in addition to other charitable donations.
Child Care & Parental Leave Benefits
Child Care Benefits
We partner with Bright Horizons Back-Up Care offering adaptive, flexible support for employees’ child and dependent care needs, including accessing last-minute care.
Generous Parental Leave
West Monroe offers 10 weeks paid leave for the primary caregiver and five weeks for the secondary caregiver. We can combine parental leave, flexible time off, flexible scheduling, and unpaid time off
Flexible Work Schedule
West Monroe offers flex schedule arrangements that allow a full-time regular employee to change the standard start and end time of their standard office hours.
Remote Work Program
Employees who do not live within 100 miles (or a commutable distance) to a West Monroe office are eligible to become remote employees.
Family Medical Leave
West Monroe employees are eligible for up to 12 work weeks of unpaid leave under the Family and Medical Leave Act during a rolling 12-month period.
Company sponsored family events
West Monroe's Chief Family Event Program offers sponsored family events for those interested, such as Camp West Monroe, a day at camp with an array of family activities.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Every year, our employees come together to spend a workday supporting nonprofits in their communities through virtual or in-person volunteerism.
Sabbatical
The Fischer Global Service Fellowship Program allows employees to take a three to six-month sabbatical leave to support a philanthropic and humanitarian issue of interest anywhere in the world
Paid Holidays
Paid Sick Days
West Monroe has a flexible time off policy which means you can use this time as paid sick days.
Perks & Discounts
Beer on Tap
Commuter Benefits
West Monroe offers a commuter flexible spending account for parking and public transit.
Company Outings
West Monore holds many company outings throughout the year including quarterly office offsite outings, and Chief Events.
Stocked Kitchen
All West Monroe office kitchens are continuously stocked with snacks and beverages for employees.
Some Meals Provided
There is always a lot going on at West Monroe offices. From Chief events to quarterly office meetings, there is food for employees.
Happy Hours
Every month, West Monroe offices hold a happy hour for employees called "4 O'Clock Rocks"
Recreational Clubs
Our Chiefs Program allows employees to create a CXO (Chief “Something” Officer) role outside their daily client services roles, such as Chief Outdoor Officer or Chief Snack Officer.
Fitness Subsidies
West Monroe partners with local gyms in New York and Chicago to provide a discounted membership. Blue Cross Blue Shield offers unlimited access to a nationwide network of gyms
Home Office Stipend for Remote Employees
All employees receive a $75 monthly hybrid work stipend to offset specific costs associated with hybrid working.
Professional Development Benefits
Job Training & Conferences
West Monroe offers an internal peer training program, job training, technology insights, client case studies, and personal enrichment topics.
Diversity Program
Lunch and learns
West Monroe's employee resource groups frequently on employee listening sessions during lunch hours to discuss important topics such as racial equity and work/life balance.
Cross functional training encouraged
Promote from within
Mentorship program
West Monroe does not have a formal mentorship program. However, some informal programs are offered by ERGs, such as the Women's Leadership Network.
Online course subscriptions available
Paid industry certifications
West Monroe offers industry certifications that help employees grow in their expertise and career goals.

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