Marketing Director, Patient Communications

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Join VillageMD as a Marketing Director, Patient Communications, based remote.

Join the frontlines of today's healthcare transformation

Why VillageMD?

At VillageMD, we're looking for a Marketing Director, Patient Communications to help us transform the way primary care is delivered and how patients are served. As a national leader on the forefront of healthcare, we've partnered with many of today's best primary care physicians. We're equipping them with the latest digital tools. Empowering them with proven strategies and support. Inspiring them with better practices and consistent results.

We're creating care that's more accessible. Effective. Efficient. With solutions that are value-based, physician-driven and patient-centered. To accomplish this, we're looking for individuals who share our sense of excellence, are ready to embrace change, and never settle for the status quo. Individuals who have the confidence to lead but the humility to never stop learning.

Could this be you?

In this newly created role, you will partner directly with our VP of Field Marketing to create the foundational patient engagement vision and strategy.     

How you can make a difference

  • Evaluate existing, patient communication vehicles and outreach and implement standardized content, optimal frequency, and appropriate targeting/segmentation.
  • Build patient communications strategy and supporting assets for priority initiatives and related patient segments.
  • Manage ongoing integration among the Marketing teams.  
  • Partner with internal stakeholders and subject matter experts to create communication plans, templates, and patient communications to support patient experience and engagement.
  • Support integration across patient channels including email, patient portal, SMS, print, CRM marketing, call center and in-person channels such as patient-facing staff, physicians, etc.
  • Evaluate new channels as appropriate.

Skills for success

  • You have high emotional intelligence, the ability to forge meaningful relationships, and can successfully navigate diverse stakeholder groups
  • You are highly collaborative, yet skilled at influencing others to achieve results
  • Experience performing under pressure with a strong sense of urgency, attention to detail, and a commitment to doing what you say you will do
  • You are solution-oriented and have a passion for being hands-on in problem-solving and execution
  • You are self-starting and maintain a high sense of urgency and accountability in delivering measurable results in line with agreed upon timeframes

Experience to drive change

  • A minimum of 10 years of progressive business and marketing generalist experience
  • Preferred experience working in a grassroots marketing environment
  • Healthcare experience and public company experience preferred
  • Traditional and digital advertising experience preferred
  • Experience conducting marketing research, developing brand positioning, conducting business reviews and creating/executing marketing communications plans is a plus.   
  • Demonstrated emotional intelligence; can integrate with a team, engender trust, and leverage relationships to get work done
  • Proven project management skills evidenced by the ability to effectively manage internal stakeholders, direct multiple vendors, and resources, meet deadlines and adhere to budgets
  • Hands on approach including strong command of details
  • An optimistic outlook and “can do” attitude
  • You have a keen focus on results, and can navigate within ambiguity while maintaining a high-level of humility

How you will thrive

In addition to competitive salaries, a 401k program with company match, bonus and a valuable health benefits package, VillageMD offers paid parental leave, pre-tax savings on commuter expenses, and generous paid time off. You work in a highly-collaborative, conscientious, forward-thinking environment that welcomes your experience and enables you to make a significant impact from Day 1.

Most importantly, you make a difference. You see a clear connection between your daily work on VillageMD products and services and the advancement of innovative solutions and improved quality of healthcare for providers and patients.

Our unique VillageMD culture – how inclusion and diversity make the difference

At VillageMD, we see diversity and inclusion as a source of strength in transforming healthcare. We believe building trust and innovation are best achieved through diverse perspectives. To us, acceptance and respect are rooted in an understanding that people do not experience things in the same way, including our healthcare system. Individuals seeking employment at VillageMD are considered without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. 

Those seeking employment at VillageMD are considered without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.

Explore your future with VillageMD today.



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