Marketing Coordinator
Overview
The employee's Number One job responsibility is to deliver the most remarkable patient experience, in every dimension, every time, and understand how he or she contributes to the health system's vision of achieving that commitment to patients and families. The marketing coordinator will provide support and coordination of marketing and advertising tactics, digital initiatives and other communication activities. They will work collaboratively with agency partners and other marketing and communications team members to plan, execute and track marketing programs.Key Responsibilities will include:
- Participate in development of marketing tactics and lead execution, including message development, consumer targeting and tracking of results
- Work with internal and external agencies to oversee copywriting, design and media placement
- Provide education and training to internal clients on marketing self-service tools including digital asset management and marketing templates
- Respond to internal client needs and marketing requests that may require research and escalation as needed
- Identify trends and process improvement opportunities
At Novant Health, one of our core values is diversity and inclusion. By engaging the strengths and talents of each team member, we ensure a strong organization capable of providing remarkable healthcare to our patients, families and communities. Therefore, we invite applicants from all group dynamics to apply to our exciting career opportunities.
Qualifications
- Education: 4 Year / Bachelors Degree. Bachelor's Degree in marketing or a related required.
- Experience: one year marketing or advertising experience required. One year Digital and email marketing preferred.
- Addition akills required: Strong interpersonal, communication and project management skills. Complex problem solving skills, attention to detail, and good decision-making ability. Excellent written and oral communication skills. Able to work effectively on multiple assignments concurrently. Ability to recognize, handle, and protect sensitive/confidential information. Ability to relate to a diverse group. Proficiency in PowerPoint and Excel.
Responsibilities
It is the responsibility of every Novant Health team member to deliver the most remarkable patient experience in every dimension, every time.
- Our team members are part of an environment that fosters team work, team member engagement and community involvement.
- The successful team member has a commitment to leveraging diversity and inclusion in support of quality care.
- All Novant Health team members are responsible for fostering a safe patient environment driven by the principles of \"First Do No Harm\".