Marketing Communications Manager
OTR Solutions is an innovator in the transportation industry providing a suite of factoring, fuel, and business management focused solutions. We help new and established companies get fast access to the funds they need for daily operations. As a Private Equity backed FinTech company, we are looking to grow our best-in-class financial organization.
OTR has been recognized as a “Top Workplace” by the Atlanta Journal-Constitution since 2016!
As Marketing Communications Manager, you will be responsible for planning, developing, and implementing marketing communication strategies across all internal and external channels. A successful candidate will have a love of words, know how to get the heart of a compelling message, and clearly and consistently communicate in multiple mediums. You are creative, confident, organized, and ready to make a difference in the lives of truckers across the country. You will focus on leading and cultivating a team of exceptionally skilled marketing experts, utilizing the concept of radical candor as a guiding principle. Your ability to foster teamwork and motivation within the team comes effortlessly.
Responsibilities:
- Manage a Team of Specialists. Lead a team of two across social media, client communications, and events, and partner closely with our demand generation and partnership team—ensuring project plans are in place, deadlines are met, and content is on point.
- Develop & Refine Messaging. Conduct research and get to know our clients to identify strong and differentiated value propositions across multiple audiences (e.g., new and existing carriers, partner organizations, influencers and employees) and products. Translate into key messages and ensure consistent use across the organization.
- Write Marketing Collateral. Divide and conquer to create, write and proof-read content for external and internal communications, including websites, newsletters, print materials, events, email marketing, social media, videos and presentations.
- Support Brand & Design Efforts. Collaborate with vendors and internal content creators to ensure OTR is represented in the best light possible no matter the medium.
- Coordinate Launch & Adoption of New Products and Services: Conceptualize, define, and execute product launch strategies and messaging both within existing client base and to the greater market.
- Explore New Communications Opportunities. Bring ideas to the table for how we can further establish OTR as a thought leader, trusted partner, and preferred choice in the industry. Stay up to date on industry and marketing trends and developments.
What we look for:
- 3-5+ years of work experience in marketing communications, content marketing or copywriting
- 2+ years of people management experience with a passion to influence a strong marketing team
- Familiar with acquisition and loyalty/lifecycle marketing, especially targeting consumers or small businesses via digital channels
- Creative thinker with exceptional written communication skills capable of developing strong messaging across multiple target audiences and defining guidelines and standards for visual and written assets
- Problem solver able to execute multiple projects simultaneously while motivating, encouraging, and ensuring cooperation among team members
- Experience with Salesforce Marketing Cloud preferred
- Degree in English, Journalism, Marketing or Communications
Perks and Benefits:
OTR provides a competitive, comprehensive compensation package for our full-time employees:
- Eligibility for Individual and Company bonus programs
- Medical, Dental, Vision, Life/ AD&D Insurance, Short-Term Disability
- Pet Insurance, Paid Family Leave, Employee Assistance Program
- Fully Paid Maternity Leave
- 401(k) with Company Matching
- Generous PTO, Sick/Mental Health Days, Flex Holidays + Company Paid Holidays
- Travel Stipend to support Work Life Balance
- Leadership Development and Training
- Continuous Learning + Professional enhancements
- Weekly Catered Lunches + Casual Dress Code
- Company Paid Fitness Membership
- Volunteer Days and Opportunities with Company-Partnered Charities
- Internal Inclusion programs
OTR’s mission is to create exceptional value for our clients by providing industry leading financing and back-office solutions. Three pillars that are crucial to supporting that mission are outstanding customer service, technology that creates efficiency for ourselves and our customers, and a culture that provides the opportunity for employees to achieve greatness.
OTR Solutions is an Equal Opportunity Employer
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