LivePerson is a transformational force in how brands and consumers communicate. With over 18,000 brands, we are on a mission to make life easier for people and brands everywhere through trusted Conversational AI.  We believe in a future where conversations are the norm for getting your intentions fulfilled - whatever they are.  

We are an innovative, intent-driven company that believes in building the future and we are looking for growth minded, unconventional thinkers, developers and builders to join the team.

You will thrive here if: 

You can operate in a fast paced, dynamic environment

You nerd out about AI, how it can be applied, or how you can learn more about it (don’t worry we’ll help)

You believe data-led decision making is the norm

You see feedback or failure as motivation to learn and to grow 

You relate to our core principles and want to work with experts in their respective fields

We’re looking for a marketing campaign manager to help us build and scale our demand generation and progression machine.

In this role you will:

• Lead the strategy, development and execution of audience-first, integrated campaigns that drive marketing qualified leads; including but not limited to web, email, organic, paid social media, and virtual client meetings.
• Partner with product marketing to adapt high-level messaging for specific verticals and audiences
• Drive cross-functional execution with Content marketing, Digital, Field Marketing and Creative teams
• Collaborate with peers in Paid media and Marketing Operations to develop a data-led learning agenda to optimize investment at the audience, geography and channel level.
• Measure, optimize and report on campaign performance and ROI; reviewing analytics and presenting results and recommendations to key stakeholders.
• Manage multiple, complex timetables successfully in a collaborative and fast paced environment.
• Manage campaign logistics within Marketo and Salesforce.com including campaign setup and maintenance, and assist with the management of data quality.

Your qualifications are: 

• Bachelor's degree and 8+ years of relevant experience in demand and lead generation marketing preferably in B2B SaaS (MBA a plus).
• Expertise in modern digital growth strategies including SEO, SEM, social ads, content syndication, analytics platforms, web technologies and more.
• Experience building and executing integrated campaigns in Marketo (Marketo certification a plus) and LinkedIn Campaign manager.
• Advanced understanding of CRM systems and how they interact with marketing tools and channels (Salesforce strongly preferred).
• Knowledge of digital conversion measurement (Google Ads, LinkedIn, UTM tracking strategy, etc.).
• Microsoft Excel, Google Sheets or SmartSheet expert.
• Strong quantitative skills to analyze and optimize performance.
• Desire to function as both strategic marketer and orchestrate tactical components of integrated marketing campaigns.
• Ability to influence and communicate with many levels of an organization.
• Demonstrated success as collaborator, team player, and problem solver.
• A self-starter with a can-do, team-first work ethic.
• Ability to manage a large project load of multidisciplinary projects.

Why you’ll love working here:

LivePerson was named to FastCompany’s World’s most innovative companies of 2020 list for the Artificial Intelligence category. We offer amazing colleagues along with opportunities to push your own limits to grow. We embrace invention and experimentation. Most importantly, you’ll have an ability to make an impact at work and at brands across the globe as we build the future with trusted Conversational AI together.

At LivePerson, people from diverse backgrounds come together to do their best work and be their authentic selves. We are proud to be an equal opportunity employer. 

All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.