Marketing Associate at GlossGenius

| New York City, NY
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Who We Are
GlossGenius is one of the quickest growing solutions powering business owners across the US in the beauty & wellness space with elegant, vibrant, and intuitive software. GlossGenius’s complete “business-in-a-box” platform spans powerful SaaS and fintech solutions, enabling tens of thousands of business owners to run their entire set of business operations every day.
 
GlossGenius is backed by Bessemer Venture Partners along with a number of high-profile strategic investors and has raised a total of $20mm. 

Here are some highlights that we’re proud of:

  • With no sales team, our customer base has grown almost exclusively through a robust word-of-mouth channel, which speaks to the strength of the product
  • Customers are obsessed with our products
  • We just launched gorgeous card readers that users are RAVING about
  • Scaled to facilitate hundreds of millions $ in appointments and platform activity
  • Closed deals with the nation’s largest salon partners, validating GlossGenius as an industry-leading choice
  • Named “Best of the Best Salon Software” by leading industry publication Beauty LaunchPad
Where You Fit In

As a Marketing Associate, you will be one of the early members of the GlossGenius Customer Acquisition team. In this position, you will have a critical role in creating and executing innovative marketing campaigns, targeting entrepreneurs in the beauty and wellness space.

What You'll Do
  • Create executive email campaigns including email copywriting, understanding company voice, design email creatives and deploying campaigns through our CRM. Copywriting is hugely important!
  • Use a data-driven approach to identify, execute, optimize and track digital and offline marketing campaigns to reach new untapped channels.
  • Run and own tests to grow user base including search, email, referral, social, influencer marketing, and other creative ideas we’ve never thought of yet. 
  • Work alongside our customer acquisition and partnerships team to innovatively reach and retain a huge and growing customer base across the US!
You are perfect for this role if…
  • You're data savvy - you understand analytics and reports, using data to make better marketing decisions. You understand important marketing KPIs like CAC, ROI, CPM, etc. 
  • You're comfortable with marketing tools like CRM / email platforms, Google Analytics (not necessary but big plus!), and link analytics platforms. You pick up on new tools quickly and love to learn.
  • You're a self starter who thinks creatively and independently.
  • You have basic proficiency in SQL - not mandatory but strongly recommended!

Bonus points if:

  • You're proficient in SEO
  • You're interested or have experience in the beauty or salon industry - the ability to understand the voice of our users is incredibly important!
Requirements:
  • You love what you do, and are eager to dive deeper into it!
  • You are obsessed with self-improvement. You are always learning something new both in and out of work.
  • You have experience independently managing projects with many moving pieces and stakeholders.
  • You are excited about marketing and are looking for an opportunity to learn and grow
  • You have exceptional written and verbal communication skills and effectively organize and convey your thoughts and ideas
  • You have the interest and curiosity to dive deep into marketing automation systems; including creating systems, processes, and order where none currently exists
  • You are a hustler who will break down walls and stop at nothing to reach your goals and objectives.

At GlossGenius, we celebrate our differences and are committed to creating a workplace where all employees feel supported and empowered to do their best work. We believe this benefits not only our employees but our product, customers, and community as well. GlossGenius is proud to be an Equal Opportunity and Affirmative Action Employer.

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Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • ReactNativeLibraries
    • MongoDBDatabases
    • PostgreSQLDatabases
    • SnowflakeDatabases
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • BalsamiqDesign
    • InVisionDesign
    • SketchDesign
    • FigmaDesign
    • JIRAManagement
    • TrelloManagement
    • ProductboardManagement

An Insider's view of GlossGenius

How does your team reward individual success?

We are very team-oriented but love calling out individual wins! Positive feedback from customers is always shared with the whole company, and leaderboards foster healthy competition and bragging rights for team members leading metrics each week. Employees get company-wide recognition in weekly newsletters and quarterly All Hands sessions!

Sabrina

Head of Customer Experience

What kinds of technical challenges do you and your team face?

We're building a platform that will power the future of small businesses. We focus on building well-architected apps and services to form a platform that scales horizontally and vertically - supporting the increasing ways we help our customers and the growing number of businesses using GlossGenius. Reliability is key!

Karim

CTO

What makes someone successful on your team?

Our team thrives on uplifting energy from curiosity, tenacity, and the drive to enable others. There is a contagious "make it happen" energy that empowers everyone on the team to be a builder, and everyone who leans into this grows rapidly. We’re glued together by our appreciation for each other and for our customers who make our work worthwhile!

Madelynn

Operations Associate

What is your vision for the company?

Our vision for GlossGenius is to be the gateway for entrepreneurship, enabling small business owners to focus on helping their guests and achieving their dreams. As the platform of choice that tens of thousands of small businesses already rely on every single day, we're excited about the impact we can have on the world around us

Danielle

CEO

How do you collaborate with other teams in the company?

We collaborate in every way! Everything you do here will have a high impact for both our customers and the company, so you will always be collaborating with people from other teams. We have a group of diverse backgrounds here, so I'm always gaining a new perspective or learning something new!

Ernest

Head of Business Operations

What are GlossGenius Perks + Benefits

GlossGenius Benefits Overview

We offer a competitive salary and equity package with comprehensive medical and dental insurance, and an unlimited vacation and time off policy - our team works hard, and we value their health, wellness, and time off to unwind and explore!

In addition to company and team events, we offer Lunch & Learns and cross-functional trainings. Employees are encouraged to take advantage of professional development opportunities - learning is core to what we do at GlossGenius.

Our employees also love + wear our unlimited (incredibly cool) GlossGenius team swag.

Culture
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
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